LOCAL GUDING SERVICES NCII

1. LOCAL TOUR
GUIDING

2. LESSON OBJECTIVES
• ABLE TO DEFINE THE TERM TOUR
GUIDE
• EXPLAIN THE BASIC CONCEPTS IN
TOUR GUIDING SERVICES
• TO IDENTIFY THE DIFFERENT
KINDS AND CLASSIFICATIONS OF
TOUR GUIDE
• IDENTIFY THE DUTIES AND
RESPONSIBILITIES OF TOUR
GUIDES

3. WHAT IS A TOUR?
Coined from the Latin word tornare and Greek
word tornos which means to circle around. The
word “tour” means to come back to the point of
origin after going to a destination elsewhere
(Theobald 1998).
In tourism, the word “tour” refers to the
activities of people when they go through a
place in order to see and learn about it in
person (Merriam-Webster Dictionary n.d.).

4. WHAT IS A TOUR
GUIDE?
A person who guides and direct tourists as they
go through a foreign place to help them gain
relevant information about the place they are
visiting, while interpreting the cultural and
natural heritage of an area.
-DOT only recognizes those who undergo
proper training.

5. Green Flag- The tourists still
have enough time to roam
around the area/place.
Red Flag- It serves as warning
that the tourists must go back
to their bus or shuttle so they
can proceed to the next
destination.

6. Tour guides must understand that
their main reason for existence is the
A tourist is a tour guide’s client.
TOURIST

7. A tour guide plays
an important roles
and functions in
tourism industry.
These include:

8. ROLES AND FUNCTIONS OF A TOUR
GUIDE
Tour guides must be flexible since tourists came from different parts of the
world with different culture and diverse personalities. They play important roles.
Leader/Supervisor
Coordinator
Educator
Host
Interpreter
Guardian and
support
Tour manager
Tour escorts

9. ROLES AND FUNCTIONS OF A TOUR
GUIDE
Must have skills such as
willingness to assume
responsibility, ability to
organize and make wise
decisions, ability to respond
to emergencies, and the
skill to coordinate several
administrative tasks
simultaneously.
Leader/Supervisor Coordinator
Educator
Tour guides teach their
participants. They
present the place, tell
commentaries or
explanations, and do this
by telling stories and
interpretations in the
most engaging way.
Tour guides coordinate
and socialize with tourist,
tour operators, and
suppliers. They always
check the tourist during
the tour and gives a
good
impression of genuine
concern for them. A
well-coordinated tour
following the inclusions
of the itinerary is a
well-planned tour.

10. ROLES AND FUNCTIONS OF A TOUR
GUIDE
Shows hospitality, warmth, and
care. They are sensitive to the
needs of their guests. All tour
guides look forward to
delighting their guest, and part
of this task is entertaining them
by sharing jokes, anecdotes,
and simple games. These tasks
include those of companion,
mediator, advocate, entertainer,
concierge, storyteller, and etc.
Host Guardian and
support
Interpreter
Tour guides are interpreters
of culture, history, and
objects aside from
language interpreters.
Tour guides can turn a
simple object into an awe-
inspiring masterpiece or
historically impressive
artifact by telling its story.
Tour guides ensure
tourists safety. Just like a
guardian, tour guides
are always alert in
making sure that the
guests are away from
any harm or danger.
They provide support
to certain needs.

11. ROLES AND FUNCTIONS OF A TOUR
GUIDE
Tour guides may have dual
roles or double duty. They may
act as a tour manager or
commonly known as a tour
coordinator or tour escort. They
are also travel professionals,
but their responsibilities are
more extensive than those of
our tour guides.
Tour manager Tour escorts
Accompany tourists from the point
of origin to the destination, and
back
to the point of origin. Normally, tour
coordinators are sent by tour
operators to escort the group but
there are times where tour guides
are assigned to be tour managers,
they oversee the whole trip and
coordinate all the details of the
tour while acting as a tour guide at
the same time.

12. It refers to the provision of
professional service to interpret the
cultural and natural heritage of an
area (World Federation of Tourist
Guide Associations)
WHAT IS TOUR
GUIDING?

13. DO YOU WANT TO
BE A TOUR GUIDE?
• Be ready to face people
• Have to talk in front of the listening guests
• Have enough courage to answer questions
• Trained to stand in front, not get distracted by the moving vehicle
while talking with the guests and delivering commentary
• Able to project good values, ethics, and professionalism on tour
• Prepared for any decision-making as the need arises
• Speak with and from the heart and connect with the audience/guests
• Perform other tasks according to the situation which can be beyond
the tour guiding work.

14. TYPES OF TOUR GUIDES
They conduct tour
for an hour or more
at a specific building,
place or site like a
museum curator
who is well-inform
about the place.
These are guides
who normally
volunteer for a small
museum or archive,
often work for free.
They do city guiding
and points the many
different highlights
of a city, usually
doing this on a
coach, van or any
transport service.
This refer to a tour
guide and driver at
the same time.
Perform guiding
work while driving.
On-site
Guide
Docents
Driver
Guide
City
Guide
Personal or
Private
Guide
Their service is on an
on-call basis, for an
individual or small
group, exclusive tour.

15. TYPES OF TOUR GUIDES
This refers to guide
whose expertise or
skills are highly
unique, and not
many of this type are
available.
This relates to a guide
who get on the bus at
the destination to do
the commentary
normally about a
certain facility, topic or
site.
This refers to a
person who is
competent enough
to give information
on a particular area
or locality
This refer to the one
who is permanently
connected with a
tour/travel agency
and paid per day or
monthly basis.
Specialized
guide
step-on
guide
staff
guide
local
guide
specialist
guide
This refers to one who
specializes in some
areas such as arts,
architecture,
churches, flora and
fauna, mountains, etc.

16. TYPES OF TOUR GUIDES
This refers to a
person who is not
permanently
connected with
tour/travel agency
and is paid per trip
basis only.
This guide is usually a
member of a tribe, a
native of a certain
community who has a
deep understanding of
the cultural background
of the people.
This refers to an
expert on natural
attractions such as
caves, lakes, rivers,
mountains,
seascapes, etc.
Also called as the
Courier, usually in
charge of the "meet
and greet" of tourists
and guests, taking
charge of the baggage
and luggage to be
transferred from point
of arrival to point of
send-offs.
freelance
guide
indigenous
guide
transfer
guide
naturalist
guide
cruise ship
guide
This refers to cruise
ship personnel in
charge of guiding
onboard guests to
tour various
department of the
vessel.

17. TYPES OF TOUR GUIDES
This refers to accompanying
tourists from the point of origin to
the point of destinations and
return to the point of origin acting
as coordinators of the tour
activities for a specified number of
days stated in the tour package.
Accompanying tourists from the point of
origin to the point of destination and
back to the point of origin acting as
manager of the tour activities for a
specified number of days stated in the
tour package, but this time, the activity
is out of the country.
tour escort
guide
outbound
guide
(tour leader)

18. • Love of country
• People-loving
• Open-mindedness
• Tactfulness
• Punctuality
• Proper decorum
• Honesty
• Polite
• Thematic
• Passionate
• Organized
• Able to Focus
QUALITIES OF AN
EFFECTIVE TOUR GUIDE
• Resourcefulness
• Self-confidence
• Sense of humor
• Enthusiasm
• Sense of leadership
• Fairness in treatment
• Good health
• Good communicator
• Patience
• Reasonable
• Assertive
• Humble

19. Tour guides must understand that their main
reason for existence is the tourist. A tourist is a
tour guide’s client. In this regard and in
consideration of the above mentioned elements
of tour guiding, all tour guides must possess an
understanding of the tourists, the tourism
industry, communication, tour programming,
and tour management.

20. ACTIVITY
TIME!!!

21. QUESTIONS:
• Give at least 10 qualities of an Effective tour
guide?
• Give 5 types of tour guide and their
description.
• Why tourists need a tour guide?
• Difference between tour guide and tour
guiding.

22. THANK YOU!

23. SERVICE
Tour guiding is a form
of service. Service is
intangible, perishable,
and unique. Guiding
services are created at
the same time of
consumption, making
each tourism
experience different.
INTERPRETA
TION
Tour guiding is a form
interpretation. This
means that one of the
tour guide’s roles is to
educate the tourists
about the meaning
and significance of
cultural and natural
attractions.
PROFESSIO
NALISM
Tour guiding is a
profession, which
means that before
becoming a tour guide,
a person must first
undergo a training
program. In other
countries, one must
acquire a license to
practice legally.
ELEMENTS OF TOUR GUIDING

24. CHARACTERIS
TICS OF A
TOUR GUIDE
Tour guides must be
genuinely interested in the
destination where they
practice. They must be
mature, responsible, patient,
tactful, and sensitive to
different cultures. They must
also be articulate, quick-
witted, organized, and
healthy to cope with the
physical demands of the job.
PHYSICAL
ELEMENTS
Tour guides combine
service with the physical
elements to create the
total tourism experience
for clients. The physical
elements include the
facilities of hotels, modes
of transportation, and the
things that tourists find in
tourist attractions, such as
parks and museums.
ELEMENTS OF TOUR GUIDING