Language of Social Software

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This presentation is about innovation and its phenomenology with respect to Social Software. I will present that at http://www.e-weekvic.cat/2006/index.php Setmana digital a Vic.

Language ,[object Object],[object Object],http://randgaenge.net Thomas N. Burg

Communication is the Content ,[object Object],[object Object],http://randgaenge.net Thomas N. Burg

Swarms http://randgaenge.net Thomas N. Burg

Sociability ,[object Object],[object Object],[object Object],http://randgaenge.net Thomas N. Burg

Findings ,[object Object],[object Object],[object Object],[object Object],[object Object]

MonsterMedia ,[object Object],[object Object],[object Object],[object Object]

Theses ,[object Object],[object Object],[object Object],[object Object],[object Object],http://randgaenge.net Thomas N. Burg

A webinar I hosted on Thursday 26th October talking about the future of social media and dark data. As more customers switch to private messaging apps, brands are no longer in control. This creates all kinds of ethical and moral challenges, not to mention the creative ones. Essentially, brands now need to provide more value than they capture. They need to give something useful BEFORE they ask for your personal details. (85% of B2C consumer conversations in some areas are now on private messaging apps and not visible on public social networks)_.

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Join our community: http://community.microsoftadvertising.com The Microsoft Advertising Community team has been engaging with our customers online through social media marketing for nearly five years. Ever since Microsoft adCenter was launched into beta back in 2005, the team has been supporting advertisers all over the world through the Microsoft Advertising Community site by blogging, answering questions in our forums, and disseminating news, tips, tricks and best practices more recently on Twitter @adCenter and @MSAdvertising, and through our Facebook page. With so many digital marketers using social networks and online applications to gather information, it made a lot of sense for us to invest in providing the very best insight into our products and services via the web. A driving force at many industry events, the team also spends many hours every year at conferences, bringing sessions alive through social media for our fans and followers who may not have been able to attend. Increasingly being asked to tell our story and talk of our experiences, our team has written a white paper to share our thoughts. In it, we map our journey over the years, demonstrating the thought processes behind our evolution and some practicable ideas of how to get the very best from social media marketing and your businesses presence on the web.

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