Do you know what a term sheet is? A convertible note? Preferred stock? A private placement memorandum? A 506 offering? A liquidation preference? A participation right? A tag-along right?
If you don’t, you’ll be at a disadvantage if and when you pitch your startup to investors. Review this to learn how to talk the talk and walk the walk.
This is a presentation by Kieran McCarthy, Colorado Startup Lawyer for the Legal Issues for Startups & Entrepreneurs Meetup on July 28th at Galvanize Golden Triangle.
For more about the meetup:http://www.meetup.com/Legal-Issues-for-Startups-and-Entrepreneurs/
For more about Colorado Startup Lawyer: www.coloradostartuplawyer.com
2. FOUR SECTIONS OF
THIS PRESENTATION
• Types of Deals
• Common Structure of Deals
• Critical Deal Terms
• Other Key Concepts
3. SECTION I:
TYPES OF DEALS
• Common Equity
• Preferred Equity
• Convertible Notes
• Less Common Deals
4. COMMON EQUITY
• Common Among Less
Sophisticated
Investors/Startups
• Simple
• Implies a Valuation
• Pre/Post-Dilution Issues
5. PREFERRED EQUITY
• Most Common Venture
Vehicle/Most Sophisticated
Investors
• Varying Levels of Complexity
• Liquidation Preferences
• Huge Variation in
Fairness/Characteristics of How
Startups Treated
6. CONVERTIBLE NOTE
• An Investment Vehicle that Has
Characteristics of Debt and Equity
• Initially Debt. Upon Triggering
Event, Converts into Equity.
• Delays Valuation Question
• Originally Used in Bridge
Financing, Now Super Common in
Early-Stage Startups
8. SECTION II: COMMON
STRUCTURE OF DEALS
• Term Sheet
• Disclosure Documents
• Investor Due Diligence
• Accredited Investor Certs
• Final Deal Agreements
• Federal Filings
9. TERM SHEETS
• Broad Strokes
• Agreement to Agree
• Where You Learn Exactly About
Seriousness Level of Your
Investors’ Interest
• Not a Binding Document
12. ACCREDITED INVESTOR
CERTIFICATION FORMS
• For Most Startups, Only Let
Accredited Investors Invest
• 200k/year Individual, 300k/year
Married Couple
• $1,000,000 in Assets Excluding
Primary Residence
17. DILUTION, ANTI-
DILUTION PROVISIONS
• Issued vs. Authorized Stock
• Option Pool
• Pro Rata Participation Rights
• Automatic Grant to Maintain
Ownership %= Crazy!
18. REPS & WARRANTIES
• Company Has to Certify It Has
Its Excrement Together
• If You Didn’t Set Your Company
Up Correctly, Probably In
Violation of This
• IP, Authority, Compliance with
Laws, Full Information
20. QUALIFIED
FINANCING
• Typically, Threshold for
Automatic Conversion for a
Convertible Note
• Point at Which Investors
Convert to Preferred Equity
• $1,000,000 Standard Size
21. CONVERSION PRICE
• Size of Discount Convertible
Note Investors Receive to Later
Investors
• 20% Discount Standard
22. VALUATION CAP
• Provides a Reasonable Estimate
of What Convertible Note
Investors Think Company
Should be Worth Next Round
• $5 MM Cap, $10 MM Raise
23. SECTION IV: OTHER
KEY CONCEPTS
• Regulation D Offering
• Rule 504 vs. 506 Offerings
• Tag-Along/Drag-Along/Co-Sale
• Right of First Refusal