Karin Loglisci is an experienced brand consultant and designer seeking a strategic design leadership role. She has over 20 years of experience working with global brands such as Nokia, Sony, and Fig & Olive. Her areas of expertise include branding, design communications, design management, and overseeing brand implementation across multiple touchpoints. She holds degrees in visual communications, design management, and interior design.

1. Karin Loglisci
Branding | Design Communications | Design Management
karin@logliscidesign.com OBJECTIVE
www.logliscidesign.com Seeking a strategic design leadership role in a creative company that focuses on developing,
+1 203 517 7450 overseeing and extending brands across all experiences and touch points.
258 St. Nicholas Ave
Apt 7D EXPERIENCE
NY, NY 10027 2009 - PRESENT
INDEPENDENT BRAND CONSULTANT + DESIGNER, NEW YORK AND LONDON
Clients include:
Fig & Olive
Restaurant Group In New York and Los Angeles, founded by Laurent Halasz
Branding consultant, designer and design manager for FIG & OLIVE. Work has included the
creation and development of the corporate website, figandolive.com, brand guidelines, and
promotional and customer communication design. Liaise with the Interior Architect for consistency
across interior spaces and customer communications. Current projects include the creation and
development of FIG & OLIVE’s ecommerce website and a packaging designs for its retail collection.
Global Entertainment Management
Resident designer and consultant for Jerry Blair, a leading international music producer who has
built careers for Mariah Carey, Mika, Michael Bolton and Jessica Simpson, to name a few. Work
included overseeing GEM’s brand and internal marketing communications as well as design and
branding for GEM’s artists; one project included the design of jessicasimpson.com that extended
to an iPhone app, “Jessica Simpson in Real Time”.
Big Tin Can (subcontractor for Blackberry)
A smart phone app development agency in Sydney, Australia, that created BuzzMe, the top free
Blackberry app for 2009.
Design direction and strategy for the user interface of iPhone and Blackberry apps; the most recent
Blackberry app being “BuzzMe Beats” – a music app that features top artists’ tracks and allows
users to create and compose a mix of beats for alerts.
Siegel + Gale
Design and consultation for a document and digital design project with Siegel + Gale’s Simplified
Communications Group. The project entailed best practice and redesign of consumer bills and how
this translates online.
The Hoxton Pony
Design and branding for The Hoxton Pony, London’s top East End cocktail bar, club and restaurant
owned and managed by Gerry Calabrese, one of the UK’s most celebrated mixologists. Work
involved overseeing designs of monthly promotional materials, a 200-page staff training manual and
the design and naming for The Hoxton Pony’s own gin label, Hoxton Gin, launched in Dec 2010.
Weil, Gotshal & Manges, LLP
Design consultation for the implementation of this International law firm, Weil’s, new brand identity
across internal and client communications. Presently working on a brand book, marketing materials
and workshop events for the launch of the brand.
2006 – 2008
FITCH DESIGN, SENIOR CLIENT DIRECTOR, LONDON
Nokia
Directed the global account for the Nokia Eseries brand primarily for retail. Responsibilities included
pitching ideas; writing proposals; design management; managing revenue; and ensuring projects
were executed successfully from start to finish. Co-led and managed a design team of 8 people;
liaised with client and agency teams in the US, Europe and Asia; proposed new business ideas for
the Nokia program. Successfully grew the Nokia account from a £250k project to a £1.5 million
global program across all communication platforms.
Sony Bravia
Directed the global account for launch of Sony Bravia. Led design strategy for retail designs, launch
event and experience space. Liaised with client and agency team on a regular basis to rollout
designs in Europe and then globally across platforms.

2. Karin Loglisci
Branding | Design Communications | Design Management
karin@logliscidesign.com 2002 – 2006
www.logliscidesign.com INDEPENDENT BRAND CONSULTANT + DESIGNER, LONDON
+1 203 517 7450 Clients included:
White & Case LLP
258 St. Nicholas Ave Design strategy to implement the global brand across marketing documents for this international
Apt 7D law firm. Worked within the London office to create a design strategy and system for all document
NY, NY 10027 communications that met local requirements while keeping the brand global. This involved liaising with
the New York and European locatons.
BT.com
Design and usability for BT.com’s broadband launch in the UK. Worked in-house with BT’s Marketing
Communications and Technical teams to implement the website and online offer for BT’s customers.
Liaised with creative agencies in London to create the website and its components.
BBC News and BBC Worldwide
Designed presentation materials for internal communications. This included consultation to Richard
Sambrook, Head of News. Worked in-house to develop a brand strategy, design and usability
solutions for www.beeb.net, BBC’s broadband service.
1999 – 2002
META DESIGN (MERGED WITH LBI DIGITAL), SENIOR DESIGN MANAGER, LONDON
Responsible for design strategy and client management, pitch presentations, proposal writing and
delivery for the following client accounts:
British Airport Authority, LLD
Created concepts for the way finding experience of the new Terminal 5 at Heathrow Airport.
City of Bristol
Pedestrian signage system for Bristol, England. Worked with a team of designers to create a “user-
friendly” pedestrian signage system that would also brand the city and attract visitors and businesses.
The same concept was then adapted two years later in London.
Icon Medialab
Implemented the brand strategy into the corporate Web site for Icon Medialab, a successful digital
agency that grew out of Sweden. Led a global team of 6 out of NYC to design and develop a new site
in 6 weeks to be sold into Icon Medialab’s board of investors.
UBS Private Banking
Created the first online personal banking service for UBS private banking clients and advisors. This
involved leading a design team, managing the client and working on site at UBS in Basel with their
development team.
Orange Mobile
Brand and design concepts for location-based media solutions that Orange could sponsor
throughout London.
1994 – 1999
SIEGEL + GALE, SENIOR INFORMATION DESIGNER, NEW YORK
Lead designer in the Simplified Communications Group for the following client accounts:
AT&T; Capital One; EDS; GSK; Prudential
Brand and marketing strategies and design of customer communications. Work involved extensive
brand and user experience research, recommendations for print processing and online use, clean and
efficient designs for mass market communications and content strategies.
Bed, Bath & Beyond
Branding and graphics for US retail store.
Scotiabank
Global brand strategy and design and implementation of corporate identity.
Steelcase
Design of promotions, collateral, signage and content strategy for new product showcase and event.
Taubman Centres
Branding, interior display and signage system for Boulder based shopping center.
EDUCATION
CARNEGIE MELLON UNIVERSITY, 1986 – 1991
Bachelor degree in Visual Communications and Professional Writing
PRATT INSTITUTE, 1997 – 1999
Masters degree with high honors in Design Management
LONDON SCHOOL OF INTERIOR DESIGN, 2005 – 2006
Certificate of Interior Design
COMPUTER SKILLS
Adobe Photoshop; Illustrator; InDesign; Acrobat; MS Word; Excel; PowerPoint.
OTHER
Enjoy travel, writing, painting, interior design, photography, music and film. Some Italian language; travel
to Italy frequently where I own a townhouse in Todi.
VISA
American citizen with a dual citizenship from the European Union.