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1
The Art of the
Possible with
Graph Technology
2
Chandra
Rangan
Chief Marketing Officer
© 2023 Neo4j, Inc. All rights reserved.
3
Business challenges = data challenges
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
4
Image showing case study goes here
Placeholder
CATERPILLAR
Unlocking insights for
efficient equipment
repair and maintenance
across tens of millions
of technical documents
was an enormous
challenge for
Caterpillar
© 2023 Neo4j, Inc. All rights reserved.
5
At the heart of every enterprise challenge
is an explosion of data complexity
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
6
ACROSS ALL INDUSTRIES
Hästens
Customer 360 strategy and
ecommerce modernization
PwC
Rapid fraud and anti-money
laundering detection
Adobe
World’s largest social network
for professionals & creatives
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
7 © 2023 Neo4j, Inc. All rights reserved.
DATA GROWTH IS ACCELERATING.
EVERYONE IS CONNECTED TO EVERYTHING
200+
Zettabytes
In cloud data storage
by 2025
65
Average number of
enterprise SaaS apps
41B
Connected IOT
devices by 2025
© 2023 Neo4j, Inc. All rights reserved.
8
Organizations are drowning in data
but lacking in insight
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
9
80% of business leaders
say data is critical in
decision-making, yet
41% cite a lack of
understanding of data
because it is too
complex or not
accessible enough
© 2023 Neo4j, Inc. All rights reserved.
- Salesforce Global Survey, 2023
© 2023 Neo4j, Inc. All rights reserved.
10 © 2023 Neo4j, Inc. All rights reserved.
Data silos
hide valuable
context
THE CHALLENGE
© 2023 Neo4j, Inc. All rights reserved.
11
TODAY’S REALITY
Connections
in data are as
valuable as the
data itself
© 2023 Neo4j, Inc. All rights reserved.
12 © 2023 Neo4j, Inc. All rights reserved.
CONNECTION COMPLEXITY
How do you navigate this data
explosion at scale?
© 2023 Neo4j, Inc. All rights reserved.
13
Legacy
systems
can’t keep up
“Relational” Databases
don’t handle relationships well
NoSQL Databases
don’t handle relationships at all
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
14
A fundamentally new approach is needed
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
15
Data, meet Graph.
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
Graph creates a
more intuitive and
connected view of
data relationships,
unlocking deeper
insights and context
© 2023 Neo4j, Inc. All rights reserved.
17
THE FASTEST GROWING DATABASE CATEGORY FOR 10 YEARS
© 2023 Neo4j, Inc. All rights reserved.
18
Graph enables organizations to quickly and easily
uncover hidden relationships and patterns
across billions of data connections
Powering applications that are
impossible with other technologies
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
19
THE PROPERTY GRAPH: SIMPLY POWERFUL
Employee City
Company
Nodes represent
objects (nouns)
Relationships are directional
Relationships connect nodes are
represent actions (verbs)
Relationships can have
properties (name/value pairs)
Nodes can have
properties (name/value
pairs)
name: Amy Peters
date_of_birth: 1984-03-01
employee_ID: 1
:HAS_CEO
start_date: 2008-01-20
:LOCATED_IN
© 2023 Neo4j, Inc. All rights reserved.
QUERY PERFORMANCE AS # OF JOINS INCREASE
20 © 2023 Neo4j, Inc. All rights reserved.
Connectedness and Size of Data Set
Response
Time
Relational and
other NoSQL
databases
Native Graph Database
1000x Advantage
Minutes to milliseconds
5+ hops
3+ degrees
Thousands of connections
0 to 2 hops
0 to 3 degrees
Few connections
© 2023 Neo4j, Inc. All rights reserved.
21
SOLVING DATA COMPLEXITY
Graph powers the next generation of enterprise data applications
Hästens
Reducing delivery times
and driving revenue growth.
© 2023 Neo4j, Inc. All rights reserved.
Caterpillar
Enabling efficient equipment
repair and maintenance.
Adobe
Reduced data footprint and
millions saved in cloud fees.
PwC
Next-generation fraud and
money laundering detection.
© 2023 Neo4j, Inc. All rights reserved.
22
By 2025, graph will be
used in 80% of data and
analytics innovations
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
23
Neo4j means Graph
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
Our Mission
Help the world
make sense of data
24
Emil Eifrem
Founder & CEO
24 © 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
25 © 2023 Neo4j, Inc. All rights reserved.
NEO4J
The first-ever
graph database
Creator of the
market category
Continued market
leader
The Forrester WaveTM
For Graph Data Platforms, Q4 2020
© 2023 Neo4j, Inc. All rights reserved.
26
FUELING DISCOVERY AND TRANSFORMATION IN EVERY FIELD
Real-Time
Recommendations
Fraud
Detection
Network &
IT Operations
Master Data
Management
Identity & Access
Management
Risk &
Compliance
© 2023 Neo4j, Inc. All rights reserved.
27 © 2023 Neo4j, Inc. All rights reserved.
20 / 20
Top US banks
3 / 5
Top Aircraft Manufacturers
7 / 10
Top Telcos
3 / 5
Top Hotel Groups
8 / 10
Top Insurance Companies
10 /10
Top Automakers
7 / 10
Top Retailers
5 / 5
Top Pharmaceuticals
Trusted by
75 of the
© 2023 Neo4j, Inc. All rights reserved.
28
LOVED BY CUSTOMERS
Easy implementation
“Best in a class, easy to
implement, and greatly
beneficial for our business.”
- Director, $3B-10B company
“Most human-friendly
Cypher dev language
with one of the best
integration capabilities”
Developer friendly Speed to insight
“What used to take weeks
or months, we now get
answers to in minutes or
even seconds.” – Jonathan L.
Community
© 2023 Neo4j, Inc. All rights reserved.
HUGE INTEREST IN GRAPH FUELED BY AI & ML
29 © 2023 Neo4j, Inc. All rights reserved.
“50% of Gartner
inquiries on the topic
of AI involve discussion
of the use of graph
technology.”
35x increase in AI research papers
featuring Graph over the past decade
Source: Dimensions Knowledge System
365
13,040
© 2023 Neo4j, Inc. All rights reserved.
GRAPH DATA SCIENCE:
MAKE SENSE OF DATA RELATIONSHIPS
30 © 2023 Neo4j, Inc. All rights reserved.
Machine Learning Pipeline
Pl
ay
s
Lives_in
In_sport
Likes
F
a
n
_
o
f
Plays_for
K
n
o
w
s
Knows
Knows
K
n
o
w
s
Explore the hidden patterns and features in your data
What’s important? What’s unusual? What’s next?
© 2023 Neo4j, Inc. All rights reserved.
BETTER BUSINESS OUTCOMES
WITH THE DATA YOU ALREADY HAVE
31 © 2023 Neo4j, Inc. All rights reserved.
Complex joins operations
Mining multiple tables
Brute force comparisons
Fractured data
Tedious manual
approximations
Removes complexity
and eliminates pain
© 2023 Neo4j, Inc. All rights reserved.
BETTER BUSINESS OUTCOMES
WITH THE DATA YOU ALREADY HAVE
32 © 2023 Neo4j, Inc. All rights reserved.
Optimizes Data Science
workflows
Complex joins operations
Mining multiple tables
Brute force comparisons
Fractured data
Tedious manual
approximations
95% reduction in Machine
Learning computation time
Up to 500x faster than open
source libraries
Removes complexity
and eliminates pain
🏎
🏎
© 2023 Neo4j, Inc. All rights reserved.
BETTER BUSINESS OUTCOMES
WITH THE DATA YOU ALREADY HAVE
33 © 2023 Neo4j, Inc. All rights reserved.
Optimizes Data Science
workflows
Complex joins operations
Mining multiple tables
Brute force comparisons
Fractured data
Tedious manual
approximations
Up to 30% improvement
in model performance
3x better churn predictability
5x reduction in factory
production lead time
600% improvement in traffic
$5 million of additional fraud
cases detected
95% reduction in Machine
Learning computation time
Up to 500x faster than open
source libraries
Improves business
outcomes
Removes complexity
and eliminates pain
🏎
🏎
© 2023 Neo4j, Inc. All rights reserved.
GRAPH DATA SCIENCE:
IMPROVE MODELS & ANSWER BIG QUESTIONS
34 © 2023 Neo4j, Inc. All rights reserved.
Pathfinding
& Search
Centrality Community
Detection
Machine
Learning
Link
Prediction
Similarity Embeddings And more …
Over 65 pretuned, parallelized algorithms. Iterate fast with different data sets,
models, and version trained models.
Bring the DNA of your graph into a
format that other pipelines can ingest.
The Largest Catalog of
Graph Algorithms
Native Graph Catalog and
Analytics Workspace
Graph Embeddings for
Machine Learning
© 2023 Neo4j, Inc. All rights reserved.
35
GRAPH DATA SCIENCE MATURITY MODEL
Knowledge Graphs
Graph Algorithms
Graph Native ML
Find the patterns you’re
looking for in connected data
Identify associations,
anomalies, and trends using
unsupervised machine learning
Learn features in your graph
that you don’t even know
are important yet
→
→
© 2023 Neo4j, Inc. All rights reserved.
36
Neo4j Graph Database & Analytics
The future of enterprise data applications
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
© 2023 Neo4j, Inc. All rights reserved.
37
N E W Y O R K

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Keynote: Art of the Possible - Chandra Rangan

  • 1. 1 The Art of the Possible with Graph Technology
  • 3. © 2023 Neo4j, Inc. All rights reserved. 3 Business challenges = data challenges © 2023 Neo4j, Inc. All rights reserved.
  • 4. © 2023 Neo4j, Inc. All rights reserved. 4 Image showing case study goes here Placeholder CATERPILLAR Unlocking insights for efficient equipment repair and maintenance across tens of millions of technical documents was an enormous challenge for Caterpillar
  • 5. © 2023 Neo4j, Inc. All rights reserved. 5 At the heart of every enterprise challenge is an explosion of data complexity © 2023 Neo4j, Inc. All rights reserved.
  • 6. © 2023 Neo4j, Inc. All rights reserved. 6 ACROSS ALL INDUSTRIES Hästens Customer 360 strategy and ecommerce modernization PwC Rapid fraud and anti-money laundering detection Adobe World’s largest social network for professionals & creatives © 2023 Neo4j, Inc. All rights reserved.
  • 7. © 2023 Neo4j, Inc. All rights reserved. 7 © 2023 Neo4j, Inc. All rights reserved. DATA GROWTH IS ACCELERATING. EVERYONE IS CONNECTED TO EVERYTHING 200+ Zettabytes In cloud data storage by 2025 65 Average number of enterprise SaaS apps 41B Connected IOT devices by 2025
  • 8. © 2023 Neo4j, Inc. All rights reserved. 8 Organizations are drowning in data but lacking in insight © 2023 Neo4j, Inc. All rights reserved.
  • 9. © 2023 Neo4j, Inc. All rights reserved. 9 80% of business leaders say data is critical in decision-making, yet 41% cite a lack of understanding of data because it is too complex or not accessible enough © 2023 Neo4j, Inc. All rights reserved. - Salesforce Global Survey, 2023
  • 10. © 2023 Neo4j, Inc. All rights reserved. 10 © 2023 Neo4j, Inc. All rights reserved. Data silos hide valuable context THE CHALLENGE
  • 11. © 2023 Neo4j, Inc. All rights reserved. 11 TODAY’S REALITY Connections in data are as valuable as the data itself
  • 12. © 2023 Neo4j, Inc. All rights reserved. 12 © 2023 Neo4j, Inc. All rights reserved. CONNECTION COMPLEXITY How do you navigate this data explosion at scale?
  • 13. © 2023 Neo4j, Inc. All rights reserved. 13 Legacy systems can’t keep up “Relational” Databases don’t handle relationships well NoSQL Databases don’t handle relationships at all © 2023 Neo4j, Inc. All rights reserved.
  • 14. © 2023 Neo4j, Inc. All rights reserved. 14 A fundamentally new approach is needed © 2023 Neo4j, Inc. All rights reserved.
  • 15. © 2023 Neo4j, Inc. All rights reserved. 15 Data, meet Graph. © 2023 Neo4j, Inc. All rights reserved.
  • 16. © 2023 Neo4j, Inc. All rights reserved. Graph creates a more intuitive and connected view of data relationships, unlocking deeper insights and context
  • 17. © 2023 Neo4j, Inc. All rights reserved. 17 THE FASTEST GROWING DATABASE CATEGORY FOR 10 YEARS
  • 18. © 2023 Neo4j, Inc. All rights reserved. 18 Graph enables organizations to quickly and easily uncover hidden relationships and patterns across billions of data connections Powering applications that are impossible with other technologies © 2023 Neo4j, Inc. All rights reserved.
  • 19. © 2023 Neo4j, Inc. All rights reserved. 19 THE PROPERTY GRAPH: SIMPLY POWERFUL Employee City Company Nodes represent objects (nouns) Relationships are directional Relationships connect nodes are represent actions (verbs) Relationships can have properties (name/value pairs) Nodes can have properties (name/value pairs) name: Amy Peters date_of_birth: 1984-03-01 employee_ID: 1 :HAS_CEO start_date: 2008-01-20 :LOCATED_IN
  • 20. © 2023 Neo4j, Inc. All rights reserved. QUERY PERFORMANCE AS # OF JOINS INCREASE 20 © 2023 Neo4j, Inc. All rights reserved. Connectedness and Size of Data Set Response Time Relational and other NoSQL databases Native Graph Database 1000x Advantage Minutes to milliseconds 5+ hops 3+ degrees Thousands of connections 0 to 2 hops 0 to 3 degrees Few connections
  • 21. © 2023 Neo4j, Inc. All rights reserved. 21 SOLVING DATA COMPLEXITY Graph powers the next generation of enterprise data applications Hästens Reducing delivery times and driving revenue growth. © 2023 Neo4j, Inc. All rights reserved. Caterpillar Enabling efficient equipment repair and maintenance. Adobe Reduced data footprint and millions saved in cloud fees. PwC Next-generation fraud and money laundering detection.
  • 22. © 2023 Neo4j, Inc. All rights reserved. 22 By 2025, graph will be used in 80% of data and analytics innovations © 2023 Neo4j, Inc. All rights reserved.
  • 23. © 2023 Neo4j, Inc. All rights reserved. 23 Neo4j means Graph © 2023 Neo4j, Inc. All rights reserved.
  • 24. © 2023 Neo4j, Inc. All rights reserved. Our Mission Help the world make sense of data 24 Emil Eifrem Founder & CEO 24 © 2023 Neo4j, Inc. All rights reserved.
  • 25. © 2023 Neo4j, Inc. All rights reserved. 25 © 2023 Neo4j, Inc. All rights reserved. NEO4J The first-ever graph database Creator of the market category Continued market leader The Forrester WaveTM For Graph Data Platforms, Q4 2020
  • 26. © 2023 Neo4j, Inc. All rights reserved. 26 FUELING DISCOVERY AND TRANSFORMATION IN EVERY FIELD Real-Time Recommendations Fraud Detection Network & IT Operations Master Data Management Identity & Access Management Risk & Compliance
  • 27. © 2023 Neo4j, Inc. All rights reserved. 27 © 2023 Neo4j, Inc. All rights reserved. 20 / 20 Top US banks 3 / 5 Top Aircraft Manufacturers 7 / 10 Top Telcos 3 / 5 Top Hotel Groups 8 / 10 Top Insurance Companies 10 /10 Top Automakers 7 / 10 Top Retailers 5 / 5 Top Pharmaceuticals Trusted by 75 of the
  • 28. © 2023 Neo4j, Inc. All rights reserved. 28 LOVED BY CUSTOMERS Easy implementation “Best in a class, easy to implement, and greatly beneficial for our business.” - Director, $3B-10B company “Most human-friendly Cypher dev language with one of the best integration capabilities” Developer friendly Speed to insight “What used to take weeks or months, we now get answers to in minutes or even seconds.” – Jonathan L. Community
  • 29. © 2023 Neo4j, Inc. All rights reserved. HUGE INTEREST IN GRAPH FUELED BY AI & ML 29 © 2023 Neo4j, Inc. All rights reserved. “50% of Gartner inquiries on the topic of AI involve discussion of the use of graph technology.” 35x increase in AI research papers featuring Graph over the past decade Source: Dimensions Knowledge System 365 13,040
  • 30. © 2023 Neo4j, Inc. All rights reserved. GRAPH DATA SCIENCE: MAKE SENSE OF DATA RELATIONSHIPS 30 © 2023 Neo4j, Inc. All rights reserved. Machine Learning Pipeline Pl ay s Lives_in In_sport Likes F a n _ o f Plays_for K n o w s Knows Knows K n o w s Explore the hidden patterns and features in your data What’s important? What’s unusual? What’s next?
  • 31. © 2023 Neo4j, Inc. All rights reserved. BETTER BUSINESS OUTCOMES WITH THE DATA YOU ALREADY HAVE 31 © 2023 Neo4j, Inc. All rights reserved. Complex joins operations Mining multiple tables Brute force comparisons Fractured data Tedious manual approximations Removes complexity and eliminates pain
  • 32. © 2023 Neo4j, Inc. All rights reserved. BETTER BUSINESS OUTCOMES WITH THE DATA YOU ALREADY HAVE 32 © 2023 Neo4j, Inc. All rights reserved. Optimizes Data Science workflows Complex joins operations Mining multiple tables Brute force comparisons Fractured data Tedious manual approximations 95% reduction in Machine Learning computation time Up to 500x faster than open source libraries Removes complexity and eliminates pain 🏎 🏎
  • 33. © 2023 Neo4j, Inc. All rights reserved. BETTER BUSINESS OUTCOMES WITH THE DATA YOU ALREADY HAVE 33 © 2023 Neo4j, Inc. All rights reserved. Optimizes Data Science workflows Complex joins operations Mining multiple tables Brute force comparisons Fractured data Tedious manual approximations Up to 30% improvement in model performance 3x better churn predictability 5x reduction in factory production lead time 600% improvement in traffic $5 million of additional fraud cases detected 95% reduction in Machine Learning computation time Up to 500x faster than open source libraries Improves business outcomes Removes complexity and eliminates pain 🏎 🏎
  • 34. © 2023 Neo4j, Inc. All rights reserved. GRAPH DATA SCIENCE: IMPROVE MODELS & ANSWER BIG QUESTIONS 34 © 2023 Neo4j, Inc. All rights reserved. Pathfinding & Search Centrality Community Detection Machine Learning Link Prediction Similarity Embeddings And more … Over 65 pretuned, parallelized algorithms. Iterate fast with different data sets, models, and version trained models. Bring the DNA of your graph into a format that other pipelines can ingest. The Largest Catalog of Graph Algorithms Native Graph Catalog and Analytics Workspace Graph Embeddings for Machine Learning
  • 35. © 2023 Neo4j, Inc. All rights reserved. 35 GRAPH DATA SCIENCE MATURITY MODEL Knowledge Graphs Graph Algorithms Graph Native ML Find the patterns you’re looking for in connected data Identify associations, anomalies, and trends using unsupervised machine learning Learn features in your graph that you don’t even know are important yet → →
  • 36. © 2023 Neo4j, Inc. All rights reserved. 36 Neo4j Graph Database & Analytics The future of enterprise data applications © 2023 Neo4j, Inc. All rights reserved.
  • 37. © 2023 Neo4j, Inc. All rights reserved. © 2023 Neo4j, Inc. All rights reserved. 37 N E W Y O R K