SlideShare a Scribd company logo
Kasia Borowicz
www.kmborowicz.com
SOCIAL RECRUITING
FOR BUSY RECRUITERS
RECRUITING LANDSCAPE IN POLAND
MOVING FROM RECRUITING TO SOCIAL RECRUITING
Spend time to make time in recruiting
Spend time to make time in recruiting
1. Research the role before the briefing with the Hiring Manager
2. Head into the briefing with an agenda
3. Agree an action plan during the briefing and send over in writing
4. Include test profiles in the briefing summary
5. Prepare your communication plan before diving in!
ATTENTION: COOL TOOL
REMEMBER TO PREPARE BEFORE YOU ACT
Save all of your recruiting ingredients for the future
Save all of your recruiting ingredients for the future
1. Job description & job ad
2. Social media updates
3. Message templates
4. Keywords & search strings
5. Action plan & list of platforms
6. Assessment techniques
ATTRACTING CANDIDATES FOR PIPELINE VS LIVE ROLES
Building your network strategically
Really tend to your network
1. Focus on the people you really want to connect with
2. Make sure you continue to add value
3. Be nice – make interacting with you a pleasant experience
4. Take a genuine interest in people
Attracting the right candidates right now
Attracting the right candidates right now
1. Be direct but make sure you stand out at the same time
2. Respect other people’s time; you’re the only one getting paid here ;)
3. Be upfront about what the candidate is getting into
4. Make yourself available without appearing desperate
CONVERSION
www.kmborowicz.com
SOURCING BASICS
www.kmborowicz.com
Make sure you have time to source!
www.kmborowicz.com
Small changes that have a huge impact
www.kmborowicz.com
Small changes that have a huge impact
1. Write down all of your keywords and search strings in a notepad
2. Keep adding to your keyword list as you go through the process
3. Use the iterative search method when sourcing for niche roles
4. Try a test search before committing to a sourcing strategy
5. Work with candidate personas
Use different platforms – but don’t overcomplicate
ATTENTION: COOL TOOL
Kasia Borowicz
www.kmborowicz.com
THANKS FOR YOUR ATTENTION ☺

More Related Content

Similar to Kasia Borowicz - Social Recruiting for Busy Recruiters

Recruiting Great People
Recruiting Great People Recruiting Great People
Recruiting Great People
Careers Coach
 
Mastering B2B Content Marketing
Mastering B2B Content MarketingMastering B2B Content Marketing
Mastering B2B Content Marketing
lexisclick
 
Recruiting workshop 2013
Recruiting workshop 2013Recruiting workshop 2013
Recruiting workshop 2013
CulturalChemistry
 
Recruiting workshop 2013
Recruiting workshop 2013Recruiting workshop 2013
Recruiting workshop 2013
CulturalChemistry
 
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
The HR Observer
 
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
Jaleesa Short
 
Ideate : List of ideas for improving hiring process
Ideate : List of ideas for improving hiring processIdeate : List of ideas for improving hiring process
Ideate : List of ideas for improving hiring process
prashantladdha
 
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
Sean Henri
 
Recruitment Articles & Post
Recruitment Articles & PostRecruitment Articles & Post
Recruitment Articles & Post
Sabeerinam
 
How to Hire Employees
How to Hire EmployeesHow to Hire Employees
How to Hire Employees
Virginia Ginsburg
 
Foot in the door event Waterford December 2013
Foot in the door event Waterford December 2013Foot in the door event Waterford December 2013
Foot in the door event Waterford December 2013
Career and Life Planning
 
How to use your linked in profile to hire
How to use your linked in profile to hireHow to use your linked in profile to hire
How to use your linked in profile to hire
Deb Nastasi
 
Digital Marketing for Startups (@Boost Turku)
Digital Marketing for Startups (@Boost Turku)Digital Marketing for Startups (@Boost Turku)
Digital Marketing for Startups (@Boost Turku)
Joni Salminen
 
The Sparks Foundation HR Task 1
The Sparks Foundation HR Task 1The Sparks Foundation HR Task 1
The Sparks Foundation HR Task 1
Sayam Kumar
 
Grip intership
Grip intershipGrip intership
Grip intership
RejoiceChacko
 
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
LinkedIn Talent Solutions
 
Course
CourseCourse
Inbound Recruiting 101 w/ Hubspot
Inbound Recruiting 101 w/ HubspotInbound Recruiting 101 w/ Hubspot
Inbound Recruiting 101 w/ Hubspot
Justin J. Dennis
 
SEO for Growth with Auckland CoLab
SEO for Growth with Auckland CoLabSEO for Growth with Auckland CoLab
SEO for Growth with Auckland CoLab
Rebecca Caroe
 
American job search special topics for int'l students fall 2016
American job search special topics for int'l students fall 2016American job search special topics for int'l students fall 2016
American job search special topics for int'l students fall 2016
Holly M. Justice
 

Similar to Kasia Borowicz - Social Recruiting for Busy Recruiters (20)

Recruiting Great People
Recruiting Great People Recruiting Great People
Recruiting Great People
 
Mastering B2B Content Marketing
Mastering B2B Content MarketingMastering B2B Content Marketing
Mastering B2B Content Marketing
 
Recruiting workshop 2013
Recruiting workshop 2013Recruiting workshop 2013
Recruiting workshop 2013
 
Recruiting workshop 2013
Recruiting workshop 2013Recruiting workshop 2013
Recruiting workshop 2013
 
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
5 Steps to Crafting a Highly Social Talent Brand by LinkedIn - Webinar Slides
 
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
Who's Viewed Your Profile? The Six Ways to Utilize Social Media to Like, Love...
 
Ideate : List of ideas for improving hiring process
Ideate : List of ideas for improving hiring processIdeate : List of ideas for improving hiring process
Ideate : List of ideas for improving hiring process
 
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
Inbound Marketing for Schools - How to Increase Traffic by Producing Less Con...
 
Recruitment Articles & Post
Recruitment Articles & PostRecruitment Articles & Post
Recruitment Articles & Post
 
How to Hire Employees
How to Hire EmployeesHow to Hire Employees
How to Hire Employees
 
Foot in the door event Waterford December 2013
Foot in the door event Waterford December 2013Foot in the door event Waterford December 2013
Foot in the door event Waterford December 2013
 
How to use your linked in profile to hire
How to use your linked in profile to hireHow to use your linked in profile to hire
How to use your linked in profile to hire
 
Digital Marketing for Startups (@Boost Turku)
Digital Marketing for Startups (@Boost Turku)Digital Marketing for Startups (@Boost Turku)
Digital Marketing for Startups (@Boost Turku)
 
The Sparks Foundation HR Task 1
The Sparks Foundation HR Task 1The Sparks Foundation HR Task 1
The Sparks Foundation HR Task 1
 
Grip intership
Grip intershipGrip intership
Grip intership
 
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
Employer Branding Essentials: Tips on Becoming a Top Company from Cisco and L...
 
Course
CourseCourse
Course
 
Inbound Recruiting 101 w/ Hubspot
Inbound Recruiting 101 w/ HubspotInbound Recruiting 101 w/ Hubspot
Inbound Recruiting 101 w/ Hubspot
 
SEO for Growth with Auckland CoLab
SEO for Growth with Auckland CoLabSEO for Growth with Auckland CoLab
SEO for Growth with Auckland CoLab
 
American job search special topics for int'l students fall 2016
American job search special topics for int'l students fall 2016American job search special topics for int'l students fall 2016
American job search special topics for int'l students fall 2016
 

Recently uploaded

高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
mshd9m30
 
The Rules Do Apply: Navigating HR Compliance
The Rules Do Apply: Navigating HR ComplianceThe Rules Do Apply: Navigating HR Compliance
The Rules Do Apply: Navigating HR Compliance
Aggregage
 
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
akhxc
 
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
mshd9m30
 
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
mshd9m30
 
How to write job description to attract talents
How to write job description to attract talentsHow to write job description to attract talents
How to write job description to attract talents
recruitment2015
 
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
mesfe
 
Webinar - How to Craft a Winning Compensation Strategy
Webinar - How to Craft a Winning Compensation StrategyWebinar - How to Craft a Winning Compensation Strategy
Webinar - How to Craft a Winning Compensation Strategy
PayScale, Inc.
 

Recently uploaded (8)

高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
高仿迈阿密大学毕业证(um毕业证)硕士文凭证书原版一模一样
 
The Rules Do Apply: Navigating HR Compliance
The Rules Do Apply: Navigating HR ComplianceThe Rules Do Apply: Navigating HR Compliance
The Rules Do Apply: Navigating HR Compliance
 
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
学校原版(curtin毕业证书)澳洲科廷科技大学毕业证双学位证书原版一模一样
 
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
加急制作美国密歇根州立大学毕业证(msu毕业证书)本科文凭原版一模一样
 
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
原版制作英属哥伦比亚大学毕业证研究生文凭证书原版一模一样
 
How to write job description to attract talents
How to write job description to attract talentsHow to write job description to attract talents
How to write job description to attract talents
 
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
哪里购买伯明翰大学毕业证(uob毕业证)学位证书原版一模一样
 
Webinar - How to Craft a Winning Compensation Strategy
Webinar - How to Craft a Winning Compensation StrategyWebinar - How to Craft a Winning Compensation Strategy
Webinar - How to Craft a Winning Compensation Strategy
 

Kasia Borowicz - Social Recruiting for Busy Recruiters