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- 1. Textbook Growth strategy – Jump start your book business at the right place and right time eBay SEA Team
- 4. Bigger Pie Each Year: Demand for US and SEA Textbook is growing Exact Figures - Confidential
- 6. MY Top Textbook Seller: ***vvv (US$346K past 3 month) Source: www.Terapeak.com
- 7. TH Top Textbook Seller: ****wh** (US$203K past 3 month) Source: www.Terapeak.com
- 8. TH Top Textbook Seller: *****de***ho* (US$260K past 3 month) Source: www.Terapeak.com
- 11. Comparison between International Edition and US Edition Textbooks Some textbooks have different CD or access to online resources Not all US edition textbooks have it CD or Access to Online resources Some have difference case studies All Case Studies Some IE Textbooks have different homework questions All Homework Questions Generally Same (Check Table of content and Index) All topics Content “ International Edition” on cover and sometimes with the word “Not for sales in US” “ US Edition” on cover Cover Design Soft (Mainly) Hard Cover Material International Edition US edition
- 12. Bestseller Titles in Textbook Category
- 13. Bestseller Titles in Textbook Category
- 21. Example: University of California Berkeley Book Store
- 22. Example: University of California Berkeley Book Store
- 34. End
Editor's Notes
- From: Liao, Jeff Sent: Wednesday, December 03, 2008 8:00 AM To: Hua, Oliver; Lin, John; Clarke, Ian; DL-eBay-GC&SEA Jeff Expanded; Lai, Edwin; Leung, Kelly; Chow, Alice; Yuen, John; Ip, Annie; Yip, Jenny Subject: Re: Shenzhen Offsite Summary and Follow-ups Thanks for the summary and follow-through, Oliver. Also kudos to everyone who took part in our first expanded (across SEA/GC) management offsite meeting last week in Shenzhen. I walked away with three priorities for success: 1. Identify the verticals and source the right merchandise at the right price that we have the right to win, either on our core eBay marketplaces globally or through our newly developed Sourcingforebay platform. 2. It is no longer a level playing field game on eBay under Turnaround and Dynamo. Individual and casual sellers will find it harder and tougher to sell on eBay. We need to shift to even more targeted AAAs on larger business and professional sellers. 3. HK re-invigoration for both Marketplace and PayPal is critical for our ability to meet GC/SEA budget. We need to have a solid plan in next 60 days to either bend the curve in HK or mitigate the risk from CN/TW/SEA. I will work with my DRs to provide top down guidances accordingly. Thanks and regards, Jeff Liao from his BlackBerry Handheld
- http://cgi.ebay.com/NEW-Understanding-Business-Nickels-William-G_W0QQitemZ120401777478QQcmdZViewItemQQ_pidZ54348753QQmediaitemZ1QQptZUS_Texbook_Education?hash=item1c08815346
- 327 copies sold
- 327 copies sold
- http://www.fulbright.org.nz/studyus/uni.html http://websteruniversity.us/ftleavenworth/termDates.shtml
- >
- >
- http://www2.ebay.com/aw/core/200905.shtml#2009-05-08145442
- Yumivv
- From: Liao, Jeff Sent: Wednesday, December 03, 2008 8:00 AM To: Hua, Oliver; Lin, John; Clarke, Ian; DL-eBay-GC&SEA Jeff Expanded; Lai, Edwin; Leung, Kelly; Chow, Alice; Yuen, John; Ip, Annie; Yip, Jenny Subject: Re: Shenzhen Offsite Summary and Follow-ups Thanks for the summary and follow-through, Oliver. Also kudos to everyone who took part in our first expanded (across SEA/GC) management offsite meeting last week in Shenzhen. I walked away with three priorities for success: 1. Identify the verticals and source the right merchandise at the right price that we have the right to win, either on our core eBay marketplaces globally or through our newly developed Sourcingforebay platform. 2. It is no longer a level playing field game on eBay under Turnaround and Dynamo. Individual and casual sellers will find it harder and tougher to sell on eBay. We need to shift to even more targeted AAAs on larger business and professional sellers. 3. HK re-invigoration for both Marketplace and PayPal is critical for our ability to meet GC/SEA budget. We need to have a solid plan in next 60 days to either bend the curve in HK or mitigate the risk from CN/TW/SEA. I will work with my DRs to provide top down guidances accordingly. Thanks and regards, Jeff Liao from his BlackBerry Handheld