This document outlines six principles of Jugaad, an Indian approach to innovation that focuses on doing more with less. The principles are: 1) seek opportunity in adversity, 2) do more with less, 3) think and act flexibly, 4) keep it simple, 5) include the margin, and 6) follow your heart. Examples provided include Bharti Airtel outsourcing their network to IBM and a new low-cost tablet called Akash Tab launched for students.

2. Is doing more
with less
A Breakthrough growth
strategy
Finding new use
for every objects
Act where there is a
need improvise cleverly

3. 6. Jugaad Principles
Jugaad
1.Seek
Opportunity
in Adversity
2.Do More
With Less
3.Think And
Act Flexibly
4.Keep it
Simple
5.Include
the Margin
6.Follow
your Heart

5. Bharti
Airtel
Outsourced
Network
IBM

6. 3. THINK And ACT
FLEXIBLY

7. Students
Expensive
Tabs In the
Market
Akash
Tab
launched
High
Cost
Happy
Students
4. Keep it Simple

8. 5. Include the Margin
Margin