This document outlines an assignment for a Level 3 Extended Diploma in Creative Media Production. The assignment requires the student to create a blog with three tasks: 1) Researching careers in the media industry and describing four job roles, 2) Creating a CV and cover letter, and 3) including a portfolio of their media production work. The blog aims to help students further their careers through additional education or employment. The tasks are mapped to the grading criteria for Unit 7 - Understanding the Creative Media Sector, which involves describing the structure, ownership, regulation and employment opportunities within the media industry.

1. Qualification Level 3 Extended Diploma in Creative Media Production
Unit number and title Unit 7 Understanding the Creative Media Sector- Partial
Start date Monday 1/2/2013
Deadline Friday 31/5/2013
Assessor name Jo Lowes
Assignment title JL04 – Careers in the Media Industry
Scenario
The media industries are expanding on a national and global level. Recruitment to the sector has
accelerated offering new professional opportunities. There are more people working in the media today
than in any other employment sector. Developments over the last two decades have also taken place
across the sector in response to technological changes, with a notable impact on media production,
distribution and patterns of employment. Other wider developments include deregulation and the debate
over the status and funding of public service broadcasting. The ongoing developments in digital media
technology are creating a highly mixed and competitive environment. All these developments will affect
those seeking employment in the media sector.
This unit aims to give you an understanding of the career opportunities within the creative media
sector.
Your task is to create a blog which will allow you to promote your qualifications, skills and achievements
in media production. The aim of this blog to help you to further your career in media, by further study or
employment.
For assessment of this unit you need to produce a blog with relevant information about careers in the
media industry.
The blog posts will have the following titles:
Task 1 Research job roles within the media
Task 2 Create a CV and opening statement which describes your skills and aspirations
Task 3 Select and add a range of production work from your BTEC which best reflects your skills in
media production
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2. Tasks Grading Criteria Mapping
Task 1 – Researching Employment Opportunities and Job Roles in the Media
Sector Unit 7
Produce a blog article exploring Employment opportunities, the article will P4, M4, D4
have 2 parts:
Part 1
Describe difference types of work and contracts including full-time; part-
time; freelance; shift work; permanent; temporary; multiskilled;
voluntary; casual; hourly paid; piecework;
Describe different recruitment methods, including press, personal
contacts, networking, word of mouth, internet
Job roles: eg creative, technical, editorial, marketing, managerial,
administrative, legal, financial
Part 2
Choose 4 job roles within the media sector
Research these roles, describe the specific sector they belong to and the
role they play within the media sector
Describe the aim of the role, what would be a typical “Day in the Life…”
Describe how you would hope to gain employment within this role e.g.
education, training, work experience and volunteering
Task 2 – How to Apply for a Job
Unit 7
Part 1 P4, M4, D4
Create an online CV P5, M5, D5
Part 2
Produce a personal statement which can be used a covering letter to
accompany a job application and CV or a university application
Include information on your current course, qualifications, hobbies
and part time work
Include information on what area of the media you would like to
study further
Include information on professional development, self-training;
functional skills (ICT, Mathematics, English)
Include information on Professional behaviour: reliability; attendance
and punctuality; commitment; efficiency; self-presentation;
communication skills; contribution to team projects; time
management; personal responsibility
Task 3 – Preparing an online portfolio.
Choose a selection of work that you feel best high lights your skills in Unit 7
creative media production. Place these on your blog along with a brief P5, M5, D5
description of the task you were set and the skills you gained.
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3. This brief has been verified as being fit for purpose
Date
Date
Unit 7: Understanding the Creative Media Sector
P1. describe the structure and M1. explain the structure and D1.comprehensively explain
ownership of the media sector ownership of the media sector the structure and ownership
[IE] with reference to detailed of the media sector with
illustrative examples reference to elucidated examples
P2. describe ethical and legal M2. explain ethical and legal D2. comprehensively explain
constraints within the media constraints within the media ethical and legal constraints
sector sector with reference to within the media sector with
[IE] detailed illustrative examples reference to elucidated examples
P3. describe the regulation of the M3.explain the regulatory issues D3. comprehensively explain the
media sector affecting the media sector with regulatory issues affecting the
[IE] reference to detailed illustrative media sector with reference to
examples elucidated examples
P4. describe employment M4. explain employment D4 comprehensively explain
opportunities and job roles in opportunities and job roles in the employment opportunities
the media sector media sector with reference to and job roles in the media
[IE] detailed illustrative examples sector with reference to
elucidated examples
P5 prepare personal career M5 prepare carefully produced D5 prepare personal career
development material using personal career development development material to a quality
basic formal language. material using generally that reflects near professional
[RL] correct formal language. standards, consistently using
correct formal language.
:PLTS: This summary references where applicable, in the square brackets, the elements of the personal,
learning and thinking skills applicable in the pass criteria. It identifies opportunities for learners to demonstrate
effective application of the referenced elements of the skills.
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