According to the document: - 6 out of 11 MENA offices experienced a decrease in media coverage in February, with Cairo, Lahore and Algiers seeing the largest drops of 62.75%, 59.57% and 28.36% respectively due to political instability and a lack of announcements. - Tunis and SELV saw increases of 50% and 15.4% from more active local media and several news releases, while Tel-Aviv, Jeddah and SEMRC experienced only minor increases. - The other offices of SETK and Tehran dropped 15.28% and 11.24% from a lack of major events during the month.

1. MENA Coverage Analysis by Country
□ 6 out of 11 Offices Experienced an Decrease in Coverage in February
-Cairo, Lahore and Algiers experienced the most noticeable decrease in coverage, 62.75%, 59.57% and 28.36% respectively
•The decrease in Cairo and Algiers was due to the instable political situation in the markets during the month of February
•Lahore’s decrease in coverage was due to lack of major events and announcements during the month of February
-Fourth and fifth place in terms of coverage decrease was SETK and Tehran, 15.28% and 11.24% respectively
•In both markets, the decrease was due to the lack of major events and announcements in the markets during the month
-Tunis and SELV rank first and second in terms of coverage increase, 50% and 15.4% respectively
•In Tunis, an increase was witnessed due to the “revival” of Tunisian media especially the online portals
•In SELV, several local and regional news releases were distributed covering all BUs except for CTV and IT
-Tel-Aviv, Jeddah and SEMRC experienced only a minute increase in coverage
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SGE SETK SELV Jeddah Tehran Lahore SEMRC Cairo Tunis Algiers Tel-Aviv
January 662 458 193 39 89 235 5 102 22 67 414
February 651 388 223 40 79 95 6 38 33 48 422
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