Janani AgriServe has successfully piloted "Smart Village Agri EcoSystem" model - a Physical and ICT Infrastructure Platform at villages which connects the rural population with stakeholders. This Platform, focusing on Agriculture enables delivery of products, services, information and transact business seamlessly. This platform combines Agri Sciences, IT and Other technologies and business and marketing operations. Janani has partnered with International Institute of Information Technology (IIIT-H), Hyderabad, IBM India, NCDEX and National Collateral Management Services Ltd (NCML) to bring their innovative technologies into this platform.
Janani brings infrastructure (physical and ICT) at villages, farmer groups, credible collaborations, proven "Farmers' Livelihood enhancement" social benefits, Management and marketing capabilities, sustainable and scalable model. This is an ideal proposition for corporates who are looking for projects in the Corporate Social Responsibility (CSR). The Corporates will get the first mover advantage over their competitors, Brand Building opportunities, rural market development strategies, captive rural clients, ICT infrastructure for business transactions, a new and cost effective distribution system, huge data base, access for R&D if they wish to launch new products/services..
This platform is modular in concept and thus can be adopted for other social purposes, viz. preventive healthcare, education, livelihood enhancement and rural development activities.
For further information, please contact Mr S.Sundara Rajan, CEO, Janani AgriServe @ 0-9030741404.
8447779800, Low rate Call girls in Saket Delhi NCR
Janani AgriServe - CSR Partnership Proposal
1. JANANI AGRISERVEJANANI AGRISERVE
A SOCIAL ENTERPRISE IN AGRICULTUREA SOCIAL ENTERPRISE IN AGRICULTURE
Sundara Rajan Sampath, CEO And Founder
Janani Foods Pvt. Ltd
2. Purpose of this presentationPurpose of this presentation
YourYour
Initiatives
Offering Janani AgriServe as Implementing
Agency for your CSR activities
3. OutlineOutline
Introduction
• Farmer’s
Needs
Architecture
• Framework
• Workflow
Uniqueness
• The Tech
Edge
Achievement
• Benefits To
Farmers
Partnership
Preview
• Janani’sNeeds
• Janani’s
Solution
• Overview Of
Janani
Agriserve
• Workflow
• Janani Kiosk
Operations
Edge
• Uniqueness
Of Our
Colloborators
• Our Service
Providers
Farmers
• Quality
Assurance
• Social
Impacts
• Janani’s
Offerings
• Scope Of
Partnership
• Advantages to
you
5. Problems Faced By A FarmerProblems Faced By A Farmer
Can someone
guide me about
domestic as well
as international
markets?
Yields are
low and
quality is
inconsistent.
Lot many
intermediaries in
back end and
front end supply
chain.
Introduction JAS Architecture Achievements Join Us
Post-harvest
losses. I need
financial
assistance.
Farming is not profitable for small farmers and there is a need
for “Farmers’ Livelihood Enhancement”
6. Our Solution forOur Solution for
Farmers Livelihood enhancementFarmers Livelihood enhancement
Products &
• Physical and ICT Infrastructure
at Villages
• Interlinking all stakeholders
Janani’s Smart Village Agri EcoSystem Platform
Convergence of
Products &
Services
Technologies
eCommerce Value Chain
• Interlinking all stakeholders
seamlessly
• Providing customized products
and services to farmers to
improve productivity and reduce
cost
• Ensuring end-2-end quality
assurance from pre-sowing to
marketing
Introduction JAS Architecture Achievements Join Us
7. AgriserveAgriserve Meets Farmer’s NeedsMeets Farmer’s Needs
Pre-sowing
• Information on inputs
such as seeds, fertilizers,
pesticides
• Financial Assistance
• Weather
Production
• Continuous Agro
Advisories
• Supply of quality inputs
• Finance and Insurance
Services• Weather Services
Post-harvest
• Post harvest management
• Storage
• Grading and
standardization
• Logistics
• Market Information
Direct Market
Linkage
• Alternative market
channels
• eAuctions
• Contract Farming
Introduction JAS Architecture Achievements Join Us
8. Janani AgriServe (Janani AgriServe (JAS) OverviewJAS) Overview
Smart Agri Ecosystem founded in
2009.
Vision: Make Agriculture Profitable
for Small and Marginal Farmers.for Small and Marginal Farmers.
Served 3,000 farmers.
Modular and hierarchical operational
model that helps in scalability and in
addition of new products and services
Introduction JAS Architecture Achievements Join Us
10. Organizations
Agriculture based
Corporates
Government
Agencies
Financial
Institutions
Marketing
Channels
Universities /
Research
Institutions
Self Help Groups
/ Farmer Clubs
Seeds, Fertilizers,
Pesticides
Equipment, Labors
eSagu Agro
Advisory System
IBM Smart Rural
Aggregator
FrameworkFramework
Services
Agro
Advisories
Quality
Assurance
Direct Market
Linkages
Quality Input
Supplies
Financial
Assistance
e-Governance
Resources
Equipment, Labors
Logistics
Scientific
Knowledge
Finance
Technology
Aggregator
Platform
IBM Spoken
Web
NCDEX Auction
Platform
e-Kiosks
Village Level
Agri EcoSystem
Introduction JAS Architecture Achievements Join Us
11. IntegratedIntegrated AgriServeAgriServe ModelModel
Village Kiosk is operated by a local
franchisee, who can be a NGO, Farmer
Group, Farmer Producer Companies, local
Agriprenaurs, Self Help Groups
Franchisee provides infrastructure, investment
(upto Rs.5.00 Lakhs) , generates farmer
memberships and provide all products and
services for a cluster of 3 to 5 villages.services for a cluster of 3 to 5 villages.
Mandal Aggregation Centers are franchised to
Agri Graduates, Business Graduates or local
agri business organizations who provides
infrastructure and investment upto Rs.12.00
lakhs.
Mandal Aggregator oversees the kiosks’
operations in his mandal. To handle large
volume of smaller transactions at kiosks and
optimization of logistics costs, aggregation of
products and services are necessary
Introduction JAS Architecture Achievements Join Us
12. Janani Kiosk OperationsJanani Kiosk Operations
Agro Advisory
Marketing
Finance
Input Sales
Information Services Training
Village Kiosk
Introduction JAS Architecture Achievements Join Us
14. PrePre--Sowing ServicesSowing Services
Farmer Registers his farmFarmer Registers his farm
withwith Janani’sJanani’s KisokKisok
Farmer Insures his cropFarmer Insures his crop
thro Janani ’s Insurancethro Janani ’s Insurance
Service AssociateService Associate
Introduction JAS Architecture Achievements Join Us
Farmer decides the cropFarmer decides the crop
to grow based on Jananito grow based on Janani
Agri Expert’s adviceAgri Expert’s advice
Farmer avails crop loanFarmer avails crop loan
fromfrom Janani’sJanani’s FinancialFinancial
Services partnerServices partner
15. Production Phase ServicesProduction Phase Services
Farmer gets his farm specificFarmer gets his farm specific
agro advisory every weekagro advisory every week
from sowing to harvest fromfrom sowing to harvest from
Agri ScientistsAgri Scientists
Field visits ofField visits of Janani’sJanani’s AgriAgri
Scientists help farmer toScientists help farmer to
get better productivityget better productivity
Introduction JAS Architecture Achievements Join Us
Farmer attendsFarmer attends
Training sessions ofTraining sessions of
Janani’sJanani’s Agri ScientistsAgri Scientists
Farmer buys inputsFarmer buys inputs
fromfrom Janani’sJanani’s KisokKisok
Farmer adopts theFarmer adopts the
advice given byadvice given by
Janani’sJanani’s Agri ScientistsAgri Scientists
16. Post Harvest ServicesPost Harvest Services
Farmer gets training onFarmer gets training on
harvesting and dryingharvesting and drying
Farmer Gets WarehouseFarmer Gets Warehouse
Receipt Finance fromReceipt Finance from
Janani’sJanani’s FinancialFinancial
Services partnerServices partner
Introduction JAS Architecture Achievements Join Us
Janani Stores the bags inJanani Stores the bags in
accredited warehousesaccredited warehouses
Farmer packs the outputFarmer packs the output
scientifically and deliversscientifically and delivers
atat Janani’sJanani’s KisokKisok
Janani gets the qualityJanani gets the quality
of produce certifiedof produce certified
in approved Labsin approved Labs
20. Tech Collaborators Of JananiTech Collaborators Of Janani
AgriServeAgriServe
• Agro Advisory
Services
• Smart Rural
Aggregation
Platform And
Spoken Web
IBM IIIT
Hyderabad
• Marketing,
E-auctions
• Warehousing,
Quality
Certification,
Farmer Finance
Hyderabad
NCDEXNCML
Introduction JAS Architecture Achievements Join Us
21. Agro Advisory Service WorkflowAgro Advisory Service Workflow
Beginning
of season
Registration of Farm
Once every
10 days or
as needed
Coordinator Interaction
Crop status and
weather
transmitted to
lab at
Hyderabad by
coordinators
Data Transmission
Scientists
analyze data
and
recommend
actions
Scientific Analysis
Farmers
receive
advices
from
kiosks
Farmer Interaction
Retailing
of quality
inputs for
farming
needs
Retail Kiosk
Introduction JAS Architecture Achievements Join Us
22. Logical overview of the SRAPLogical overview of the SRAP
ecosystemecosystem
Standardized
Schema
Government
Healthcare
Bank / MFI / Ins
Janani
E
M
PAgriculture O
Market access / Distribution network
Introduction JAS Architecture Achievements Join Us
e Commerce
Registration
HUB
HUB
HUB
HUB
FMCGA
G
R
i
P
L
O
Y
M
E
N
T
Agriculture
Employment
/ Livelihood
O
T
H
E
R
S
Market
Linkage
Kiosk
Janani
AgriServe IBM
Service
Provider
Farmer
Janani Kiosk with a
Computer / Mobile
HUB
Agriculture
(Input / Output
sales/ services)
HUB
Livelihood/Employment
Healthcare
and Others
23. e-Auctions
Value Additions from NCDEX andValue Additions from NCDEX and
NCMLNCML
National
Warehousing
NCDEX
nSpot
Spot
Market
National
Collateral
Management
Services Ltd
(NCML)
Warehouse
Receipt
Finance
Quality
Certification
Introduction JAS Architecture Uniqueness Achievements Partnership
24. JAS edge over competitionJAS edge over competition
Only Agri Value Chain Model with an Information & Communication Technology
Platform at village level linking all stake holders from the farm to customers
seamlessly
Built on a framework of Agri Sciences, ICT Technology, Business Processes,
Management and e-CommerceManagement and e-Commerce
Multiple Technology Options for farmers - Mobile, Spoken Web, Internet and
notice boards
Agro advisories in a personalized manner, at the farm gate, continuously from seed
to harvest
Only Model where Quality Assurance Services are provided at the Farm Level–
Post Harvest Storage Level–Marketing of Agro Commodities Level–Covering
Water, Soil, Pest and Products
Only Market Linkage Model for Agri Commodities where prices are discovered
through transparent auction platform based on quality of the produce
26. 5% to 8%
Better Soil
Fertility
Benefits for FarmersBenefits for Farmers
~5% farm
productivity
increase.
Reduction in
usage of fertilizers
and pesticides by
80Kgs and ~1 lit
respectively
10 to 20%
increase in
price
realization.
5% to 8%
reduction
in logistical
costs.
Fertility
Average Additional Income of Rs.4000/- per Acre
Introduction JAS Architecture Achievements Join Us
27. Quality AssuranceQuality Assurance
Quality in production through farm specific agro advisories
Supplying quality inputs
From Pre-sowing till Retail
Quality Maintenance through warehousing facilities
Quality Testing and certification
Price dissemination and marketing based on quality
Introduction JAS Architecture Achievements Join Us
28.
29. Social BenefitsSocial Benefits
Bridge the
information gap
Improved soil and
water
environment
Rural
Employment
information gap
between
agricultural
experts and
farmers
Introduction JAS Architecture Achievements Join Us
eGovernance
Services
33. Scope of PartnershipScope of Partnership
Marketing – Explore new markets for farmers and expansion of customer base for
your products
Economics – Aid farmers to get better price for their produces and reduce cost in
procuring raw materials of your company
Technology – Deployment of technologies developed by both of us for commercial
and social purposes
Research – Data Mining -Help study and develop new products and services for
Rural Market
Betterment of Society – Platform can also be deployed for Rural Healthcare,
Education, Animal Husbandry, Livelihoods and BPO services
Introduction JAS Architecture Achievements Join Us
34. AdvantageAdvantage tto youo you
First Mover
Advantage
Over
Competition
Entirely
Outsourced
Operations
Proven Social
Impact
Convergence
Of Social
Benefit, Agri
Sciences AndCompetition
Infrastructure
And Human
Resources
Operations
Creditable
Collaborators
Sustainable
Model
Sciences And
ICT
Introduction JAS Architecture Achievements Join Us