REVA Electoral Literacy Association (RELA) launched Jagruti, a flagship campaign to spread awareness about voting through door-to-door surveys, street plays, debates and other innovative methods. In Phase 1 from November 2018, over 800 REVA students and 200 staff surveyed more than 100,000 homes in a Bangalore constituency. Phase 2 from March 2019 included releasing a souvenir and vigorous marches through Bangalore to encourage voting. The campaign was recognized by the State Election Commission for increasing voter awareness.

1. JAGRUTI- A MOVEMENT TOWARDS NATION BUILDING
BY
REVA ELECTORAL LITERACY ASSOCIATION
REVA UNIVERSITY

2. RELA
• REVA Electoral Literacy Association (RELA) is a
convinced endeavour by the University, faculty and
students as a part of their USR (University Social
Responsibility) to conscientiously evoke in citizens
the awareness, knowledge of and need for ideally
functioning democratic processes. The essence and
vision of RELA is aligned with the empowerment of
the citizens for better participation in the electoral
democracy.
JAGRUTI
• Flagship campaign by RELA to spread awareness on
voting through systematic and methodical
approaches and innovative mediums.

3. JAGRUTI PHASE 1
• Inaugurated on 16 November 2018
• A door to door survey in Byatarayanapura Constituency of Bengaluru
• Participation by 800 students from different Schools of REVA
• More than 200 Teaching & non-teaching staff from REVA
• Guided by BBMP and SEC officials
• Volunteers undertake a 12-day excursion, interacting with residents
of the constituency, armed with a google form questionnaire that
would help them prepare a detailed survey report on the voting
pattern and mindset of the city.
• More than 1 lakh residences covered

4. JAGRUTI PHASE 2
• Inaugurated on 18 March 2019
• Released Jagruti Souvenir- “Jagruti- A Movement Towards Nation Building”
• Student and faculty volunteers spread awareness on voting as a right and
responsibility through street plays, theme songs, debate and discussion among
citizens.
• REVA Volunteers along with BBMP and SEC officials take the streets of
Bengaluru by storm- through a vigorous march and powerful enactments.

5. Conclusion
• Jagruti gains momentum with residents responding to the campaign positively
• State Election Commission recognizes REVA and Honors Dr. P. Shyama Raju, Chancellor,
REVA University on International Voter’s Day, 25 January 2019 for Ushering in voting
awareness through Jagruti.
• The campaign continues as more and more people are reached, through different Media.

6. REVA University
Rukmini Knowledge Park
Kattigenahalli, Yelahanka
Bangalore – 560064
Tel: +91-80-66226622, 66226622
Mob: 95388 74444
Email: info@reva.edu.in
www.reva.edu.in