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Stan Sigman of AT&T called the iPhone the best device he had ever seen when it was unveiled in 2006. AT&T has an exclusive deal with Apple to carry the iPhone, but the terms of the deal that was made in 2006 are kept confidential and it is unknown when AT&T will lose its exclusivity. This lack of information in the marketplace hurts consumers who want an iPhone but not on AT&T as they are locked into two-year agreements until the exclusivity ends.
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![AT&T and Apple iPhone In mid-December 2006, [Jobs] showed off the iPhone's brilliant screen, its powerful Web browser, its engaging user interface. [AT&T’s Stan] Sigman, a taciturn Texan steeped in the conservative engineering traditions that permeate America's big phone companies, was uncharacteristically effusive, calling the iPhone "the best device I have ever seen."](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Smartphone | Smartphone Market | Varun Daahal
The Presentation is about :
-> Smartphones, Smartphone market, iPhone, Android.
-> How Android will pose a threat to iphone. China's smartphone market, Landscape?
-> Strategies used and those can be used.
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S w 9B11N022 GEMINI ELECTRONICS D.docx
S w
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GEMINI ELECTRONICS
Dan Thompson wrote this case solely to provide material for class discussion. The author does not intend to illustrate either effective
or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to
protect confidentiality.
Richard Ivey School of Business Foundation prohibits any form of reproduction, storage or transmission without its written
permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies
or request permission to reproduce materials, contact Ivey Publishing, Richard Ivey School of Business Foundation, The University
of Western Ontario, London, Ontario, Canada, N6A 3K7; phone (519) 661-3208; fax (519) 661-3882; e-mail [email protected]
Copyright © 2012, Richard Ivey School of Business Foundation Version: 2012-02-03
Sarah McIvor, CA, a junior partner with Price Waterhouse Coopers, had been selected to conduct a
financial review of Gemini Electronics Ltd. Gemini was an up-start American electronics company that
recently went public and now wanted to expand its business in order to rival major Korean and Japanese
producers. Before the company finalized any expansion plans, Dr. Frank Wang, the founder, felt it was
prudent to conduct an independent evaluation of Gemini’s financial condition.
Having managed a number of audits of leading companies in the industry, McIvor’s knowledge of
consumer electronics was extensive. If the report was well-received by Gemini, this would mean a lot of
additional auditing and consulting business for her firm and a promotion to senior partner. She decided to
clear her desk of all other files and to focus on the Gemini account for the next two weeks.
COMPANY FORMATION
Gemini Electronics was a U.S.-based manufacturer of televisions (TVs). The company was founded in
2002 by Frank Wang, a second-generation American of Chinese descent. As part of his PhD studies in
electrical engineering at the California Institute of Technology (CIT) in the early 1990s, Wang participated
in a number of basic research projects relating to the development of liquid crystal displays (LCD). Despite
being only a doctoral student, he made a number of significant contributions to these projects and came in
contact with venture capitalists who were working with CIT to commercialize this important work.
Coming from a family of entrepreneurs, Wang became very interested in the business side of research and
development (R&D). His plan after graduation was not to pursue a career in teaching and research as most
of his colleagues wanted to do but to build a major electronics firm to rival the likes of Samsung, Sony and
LG. Not only would he bring honour and wealth to himself and his extended family, but he felt strongly
that such an enterprise would allow the United States to re-establish itself as.
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2Running Head IPHONE OR SAMSUNG COMPARISONCONTRAST.docx
2
Running Head: IPHONE OR SAMSUNG COMPARISON/CONTRAST
iPhone or Samsung Comparison/Contrast
iPhone vs. the Samsung Galaxy are two of the top selling smartphones on the market today. The iPhone 7 was released in September of 2016, and, the iPhone 7 was the most anticipated smartphone of 2016 according to Phone Arena News. The Samsung Galaxy 7 was released March 2016. According to Forbes, 2016 was a very crucial year for the iPhone generation, with so many smartphones and everyone having one, including children as young as age ten, makes competition harder for companies such as Apple and Samsung to grow their sales.
Both smartphones offer a large display and color options. The iPhone have a large screen with a smooth touch, and, the Samsung also have a large screen with a curve glass.
A survey was done to see what consumers wanted and what is most important to the customers when it comes to purchasing a smartphone. The results were that consumers wanted more “storage”, “longer battery life” and “faster processor”. The waterproof feature on the iPhone 7 was more important than all the other features. One of the downsizes was the removal of the headphone jack, removing that feature was a drawback for some, however, the iPhone 7 comes with the newly introduced AirPods, the wireless headphones, the new game changing listening experience. One noticeable improvement to the iPhone is the two cameras that shoot as one, this feature is not offered on the Samsung series.
Samsung Galaxy 7 smartphone most popular features are the smooth touch, and the curve waterproof screen.
These two companies are non-stoppable when it comes to the latest smartphone technology.
Apple and Samsung have already unveiled their new iPhone 8 and Samsung G8. These smartphones are forever evolving. Both companies are trying to compete again each other and no telling who is going to finish on top.
The latest iPhone 8 is going to offer a glass that will be unbreakable. This will truly be an added value to the phone. More than half of consumers crack or break their screen on the phone each day. To replace a broken screen could cost anywhere between $100-$300 dollars.
Consumers will really benefit from the glass proof screen. This will surely be a selling point for Apple. Unfortunately, both phones have been reported with problems such as they are overheating and catching fire according to Aaron Brown (2016), Senior Editor for Sunday Express News who reported the iPhone exploding. CNET reported that the battery was the reason for the Samsung phone to catch fire. During a press conference Samsung confirmed it was battery.
A survey was conductive to see how many of the staff members had iPhone and who was carrying a Samsung. The survey revealed, there were more people using the iPhone than the Samsung and some people using them both. There are features on the iPhone such as the Facetime that attract people to the phone and some consumers do not care ...
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The Presentation is about :
-> Smartphones, Smartphone market, iPhone, Android.
-> How Android will pose a threat to iphone. China's smartphone market, Landscape?
-> Strategies used and those can be used.
This Presentation done as a part of MBA class assessment in 2009.
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S w 9B11N022 GEMINI ELECTRONICS D.docx
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Dan Thompson wrote this case solely to provide material for class discussion. The author does not intend to illustrate either effective
or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to
protect confidentiality.
Richard Ivey School of Business Foundation prohibits any form of reproduction, storage or transmission without its written
permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies
or request permission to reproduce materials, contact Ivey Publishing, Richard Ivey School of Business Foundation, The University
of Western Ontario, London, Ontario, Canada, N6A 3K7; phone (519) 661-3208; fax (519) 661-3882; e-mail [email protected]
Copyright © 2012, Richard Ivey School of Business Foundation Version: 2012-02-03
Sarah McIvor, CA, a junior partner with Price Waterhouse Coopers, had been selected to conduct a
financial review of Gemini Electronics Ltd. Gemini was an up-start American electronics company that
recently went public and now wanted to expand its business in order to rival major Korean and Japanese
producers. Before the company finalized any expansion plans, Dr. Frank Wang, the founder, felt it was
prudent to conduct an independent evaluation of Gemini’s financial condition.
Having managed a number of audits of leading companies in the industry, McIvor’s knowledge of
consumer electronics was extensive. If the report was well-received by Gemini, this would mean a lot of
additional auditing and consulting business for her firm and a promotion to senior partner. She decided to
clear her desk of all other files and to focus on the Gemini account for the next two weeks.
COMPANY FORMATION
Gemini Electronics was a U.S.-based manufacturer of televisions (TVs). The company was founded in
2002 by Frank Wang, a second-generation American of Chinese descent. As part of his PhD studies in
electrical engineering at the California Institute of Technology (CIT) in the early 1990s, Wang participated
in a number of basic research projects relating to the development of liquid crystal displays (LCD). Despite
being only a doctoral student, he made a number of significant contributions to these projects and came in
contact with venture capitalists who were working with CIT to commercialize this important work.
Coming from a family of entrepreneurs, Wang became very interested in the business side of research and
development (R&D). His plan after graduation was not to pursue a career in teaching and research as most
of his colleagues wanted to do but to build a major electronics firm to rival the likes of Samsung, Sony and
LG. Not only would he bring honour and wealth to himself and his extended family, but he felt strongly
that such an enterprise would allow the United States to re-establish itself as.
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The Megatrend of M2M - a View of the Year 2018 - Craig Rispin Keynote at - C...
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Android, Smartphone & PMP Market Report (May 2010)
This report contains the latest market data for Android, Smartphone and PMP/MP3, obtained from public sources.
Compiled and published by Portable Electronics Ltd.
(Please view it in fullscreen mode)
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2Running Head IPHONE OR SAMSUNG COMPARISONCONTRAST.docx
2
Running Head: IPHONE OR SAMSUNG COMPARISON/CONTRAST
iPhone or Samsung Comparison/Contrast
iPhone vs. the Samsung Galaxy are two of the top selling smartphones on the market today. The iPhone 7 was released in September of 2016, and, the iPhone 7 was the most anticipated smartphone of 2016 according to Phone Arena News. The Samsung Galaxy 7 was released March 2016. According to Forbes, 2016 was a very crucial year for the iPhone generation, with so many smartphones and everyone having one, including children as young as age ten, makes competition harder for companies such as Apple and Samsung to grow their sales.
Both smartphones offer a large display and color options. The iPhone have a large screen with a smooth touch, and, the Samsung also have a large screen with a curve glass.
A survey was done to see what consumers wanted and what is most important to the customers when it comes to purchasing a smartphone. The results were that consumers wanted more “storage”, “longer battery life” and “faster processor”. The waterproof feature on the iPhone 7 was more important than all the other features. One of the downsizes was the removal of the headphone jack, removing that feature was a drawback for some, however, the iPhone 7 comes with the newly introduced AirPods, the wireless headphones, the new game changing listening experience. One noticeable improvement to the iPhone is the two cameras that shoot as one, this feature is not offered on the Samsung series.
Samsung Galaxy 7 smartphone most popular features are the smooth touch, and the curve waterproof screen.
These two companies are non-stoppable when it comes to the latest smartphone technology.
Apple and Samsung have already unveiled their new iPhone 8 and Samsung G8. These smartphones are forever evolving. Both companies are trying to compete again each other and no telling who is going to finish on top.
The latest iPhone 8 is going to offer a glass that will be unbreakable. This will truly be an added value to the phone. More than half of consumers crack or break their screen on the phone each day. To replace a broken screen could cost anywhere between $100-$300 dollars.
Consumers will really benefit from the glass proof screen. This will surely be a selling point for Apple. Unfortunately, both phones have been reported with problems such as they are overheating and catching fire according to Aaron Brown (2016), Senior Editor for Sunday Express News who reported the iPhone exploding. CNET reported that the battery was the reason for the Samsung phone to catch fire. During a press conference Samsung confirmed it was battery.
A survey was conductive to see how many of the staff members had iPhone and who was carrying a Samsung. The survey revealed, there were more people using the iPhone than the Samsung and some people using them both. There are features on the iPhone such as the Facetime that attract people to the phone and some consumers do not care ...
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IWS1Nichols
- 1. Confidentiality: Putting the Hurt on Consumers
- 2. AT&T and Apple iPhone In mid-December 2006, [Jobs] showed off the iPhone's brilliant screen, its powerful Web browser, its engaging user interface. [AT&T’s Stan] Sigman, a taciturn Texan steeped in the conservative engineering traditions that permeate America's big phone companies, was uncharacteristically effusive, calling the iPhone "the best device I have ever seen."
- 3. What’s the Deal? We don’t know! Device exclusives typically end after 12 months AT&T’s deal with Apple Penned in 2006 Still ongoing Terms kept confidential
- 4. Why Does it Matter? Lack of information in the marketplace Those wanting iPhone but not AT&T are locked in to two-year agreements No one knows when AT&T will lose its exclusivity http://www.youtube.com/watch?v=LsyTAq2ny9Y Early Termination Fee of $175 for terminating AT&T early
- 5. Is Today the Day? Insiders report that today AT&T loses iPhone exclusivity Media Event today! [1:00 p.m. EST] http://theappleblog.com/live/ http://twitter.com/theappleblog