SlideShare a Scribd company logo
met Agile Analytics
Strategisch inzetten op Big Data
22 september 2016
Versie 1.0 Marianne Faro, Kevin Schaul
How to transform
towards Big Value?
Big Data Expo - 22-09-2016 www.itility.nl 2
Main question
There is plenty of data
available in the
enterprise
Big Data Expo - 22-09-2016 www.itility.nl 3
Our prelim answer
Keep it small – show
results fast:
Agile Analytics
Embed it –
Team up with domain
experts
Introduction – who is Itility?
Who is Itility?
Big Data Expo - 22-09-2016 www.itility.nl 5
Big Data Expo - 22-09-2016 www.itility.nl 6
Customer base
Big Data Expo - 22-09-2016 www.itility.nl 7
Innovation – initiatives with TU/e
Agile Analytics
How to strategically deploy Big Data?
Big Data Expo - 22-09-2016www.itility.nl 8
Big Data Expo - 22-09-2016 www.itility.nl 9
Big Data: it is about the V’s
The size of
the data
The speed at which
the data is generated
The different
types of data
Big Data Expo - 22-09-2016 www.itility.nl 10
Big Data: it is about building trust
The trustworthiness
of the data in terms
of accuracy
Validate your
data
-
trust in the
data is step 1
in embedding
in the
organization
www.itility.nlBig Data Expo - 22-09-2016 11
Big Data: it is about building Value
Turn data
into
actionable
knowledge
-
focus on
alerts and
business
rules
Think Big
Start Fast = Small
Elephant
approach
- bite
by
bite
Agile Analytics
Think Big
(but not directly
at the start..)
Agile Analytics
Agile Analytics
Start Fast = Small
Big Data Expo - 22-09-2016 www.itility.nl 15
Agile Analytics: embedding 3 roles
Enthusiast-PM
• Project lead that
can “sell” the Big
Data results
• Connected to C-
level and to
domain experts
Data Scientist
• Statistics
• Machine learning
• Predictions
Domain Expert
• Business value
• Business logic
• Hypotheses
• Data validation
Elephant
approach
- bite
by
bite
Agile Analytics
Agile Analytics
Agile Analytics – examples
Agile Analytics – examples
Agile Analytics – examples
30-09-15 www.itility.nl 21
Summary
Agile Analytics:
Think big,
Start small, and
Tackle it bite (use case) by bite
Please contact us at marianne.faro@itility.nl
End of presentation
Big Data Expo - 22-09-2016www.itility.nl 22

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