Ipsos MORI Issues Index: 2017 Year in Review
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The NHS and Brext replaced immigration as the biggest issue facing Britain across the whole of 2017. Across 2017 the biggest issue facing Britain was the NHS, mentioned by nearly half of the public (48%) Concern about Brexit was in very close second place (46%), and was the biggest single issue of the year Worry with immigration fell notably; one quarter (26%) of the public mentioned it as an issue in 2017, compared with 40% in 2016
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Ipsos MORI Issues Index: 2017 Year in Review
- 1. 2017 IN REVIEW IPSOS MORI ISSUES INDEX Contacts: 020 7347 3000 Gideon.Skinner@ipsos.com Michael.Clemence@Ipsos.com
- 2. 2 Issues Facing Britain: 2017 Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 48% 46% 26% 21% 21% 17% 15% 15% 12% 12% NHS/Hospitals/Healthcare Common Market/Brexit/EU Immigration/immigrants Education/Schools Economy Housing Poverty/Inequality Defence/foreign affairs/terrorism Unemployment Crime/Law and Order/ASB +12 +16 +4 -14 -5 0 0 0 -4 +1 % Change since 2016: Position Top mentions % -1 -1 +1 -2 +1 -2 +1 +1 +2
- 3. 3 Issues Facing Britain: 2017 Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 48% 46% 26% 21% 21% 17% 15% 15% 12% 12% 14% 31% 11% 2% 6% 3% 4% 4% 3% 2% NHS/Hospitals/Healthcare Common Market/Brexit/EU Immigration/immigrants Education/Schools Economy Housing Poverty/Inequality Defence/foreign affairs/terrorism Unemployment Crime/Law and Order/ASB MOST/OTHER IMPORTANT ISSUES MOST IMPORTANT ISSUE Top mentions %
- 4. 4 Issues across Britain: NHS/Hospitals/Healthcare Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? NHS/Hospitals 55% 45% 46% 46% 56%40% 42% 18-24 41% 25-34 48% 35-44 53% 45-54 52% 55-59 65+ Concern by age group: 48% 40% 50%52% 50%51% 54% 48%46%42% Overall Concern amongst key demographic groups:Concern by region: 50% CON LAB AB C1 C2 DE Social GradeLocale Party support Urban RuralSub- urban 52% 60-64 Source: Ipsos MORI Issues Index
- 5. 5 Issues across Britain: The European Union/Europe/Brexit Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? EU/Brexit 42% 51% 39% 42% 56% 43% 38% 18-24 37% 25-34 43% 35-44 52% 45-54 50% 55-59 65+ Concern by age group: 46% 41% 46% 52% 58% 41% 63% 49% 38% 29% Overall Concern amongst key demographic groups: Concern by region: 51% CON LAB AB C1 C2 DE Social GradeLocale Party support Urban RuralSub- urban 49% 60-64 Source: Ipsos MORI Issues Index
- 6. 6 Issues facing Britain: Immigration/immigrants Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Immigration 37% 22% 29% 26% 27%20% 17% 18-24 21% 25-34 23% 35-44 27% 45-54 31% 60-64 65+ Concern by age group: 26% 22% 28%29% 39% 19% 22% 25% 29%30% Overall CON LAB AB C1 C2 DE Social GradeLocale Party support Concern amongst key demographic groups:Concern by region: 34% Urban RuralSub- urban 33% 55-59 Source: Ipsos MORI Issues Index
- 7. 7 Issues facing Britain: The economy What do you see as the most/other important issues facing Britain today? The economy 17% 16% 18% 21% 22% 28% 18% 18-24 23% 25-34 24% 35-44 23% 45-54 21% 55-64 65+ Concern by age group: 21% 23% 19% 23% 24%22% 28% 22% 18% 14% Overall Concern amongst key demographic groups:Concern by region: 21% Base: 11,890 British adults 18+, January – December 2017 CON LAB AB C1 C2 DE Social GradeLocale Party support Urban RuralSub- urban 17% 60-64 Source: Ipsos MORI Issues Index
- 8. 8 Issues facing Britain: Education/schools Base: 11,890 British adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Education 22% 21% 18% 20% 25% 22% 21% 18-24 19% 25-34 26% 35-44 24% 45-54 22% 55-59 65+ Concern by age group: 21% 20%21% 24% 20% 25% 29% 22% 17%15% Overall Concern amongst key demographic groups:Concern by region: 17% CON LAB AB C1 C2 DE Social GradeLocale Party support Urban RuralSub- urban 22% 60-64 Source: Ipsos MORI Issues Index
- 9. 9 Key issues over 2017 – EU/Brexit rises 11ppt, immigration down 10ppt Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 49 4541 52 31 21 0 10 20 30 40 50 60 70 Jan 2017 Feb 2017 Mar 2017 Apr 2017 May 2017 Jun 2017 Jul 2017 Aug 2017 Sep 2017 Oct 2017 Nov 2017 Dec 2017 NHS EDUCATION EU/BREXIT ECONOMY IMMIGRATION HOUSING
- 10. 10 Issues facing Britain 2017 Conservative and Labour Base: 2,813 Conservative and 3,737 Labour supporters aged 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 50% 58% 39% 20% 24% 14% 8% 19% 9% 14% 51% 41% 19% 25% 22% 21% 21% 15% 15% 12% NHS/Hospitals/Healthcare Common Market/EU/Brexit Immigration/immigrants Education/Schools Economy Housing Poverty/Inequality Defence/foreign affairs/terrorism Unemployment Crime/Law and Order/ASB Top mentions % CONSERVATIVE SUPPORTERS LABOUR SUPPORTERS
- 11. 11 Issues facing Britain 2017 Men and women Base: 5,963 British men and 5,947 British women aged 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 43% 50% 25% 17% 24% 16% 14% 16% 13% 11% 52% 42% 27% 25% 18% 18% 16% 15% 12% 13% NHS/Hospitals/Healthcare Common Market/EU/Brexit Immigration/immigrants Education/Schools Economy Housing Poverty/Inequality Defence/foreign affairs/terrorism Unemployment Crime/Law and Order/ASB Top mentions % MEN WOMEN
- 12. 12 Issues facing Britain 2017 Scotland Base: 1,104 Scottish adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 51% 45% 22% 21% 17% 16% 16% 13% 13% 12% 46% 48% 26% 21% 21% 17% 15% 12% 2% 12% Common Market/EU/Brexit NHS/Hospitals/Healthcare Immigration/immigrants Education/Schools Defence/foreign affairs/terrorism Economy Poverty Unemployment Devolution/Scottish Parliament Crime/Law and Order/ASB Top mentions % Scotland Britain
- 13. 13 Issues facing Britain 2017 Wales Base: 652 Welsh adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 55% 42% 37% 22% 20% 17% 17% 14% 12% 11% 48% 46% 26% 21% 12% 15% 21% 17% 15% 12% NHS/Hospitals/Healthcare Common Market/EU/Brexit Immigration/immigrants Education/Schools Unemployment Defence/foreign affairs/terrorism Economy Housing Poverty/Inequality Ageing population/Social care Top mentions % Wales Britain
- 14. 14 Issues facing Britain 2017 London Base: 1,606 Greater London adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 43% 40% 28% 28% 22% 20% 20% 14% 14% 12% 46% 48% 21% 17% 21% 15% 26% 12% 12% 8% Common Market/EU/Brexit NHS/Hospitals/Healthcare Economy Housing Education Poverty/Inequality Immigration/immigrants Unemployment Crime/Law and Order/ASB Pollution/Environment Top mentions % London Britain
- 15. 15 46% 40% 29% 18% 18% 16% 15% 12% 12% 10% 48% 46% 26% 21% 21% 15% 15% 12% 12% 17% NHS/Hospitals/Healthcare Common Market/EU/Brexit Immigration/immigrants Education/Schools Economy Defence/foreign affairs/terrorism Poverty/Inequality Crime/Law and Order/ASB Unemployment Housing Issues facing Britain 2017 Northern England Base: 2,956 adults living in Northern England aged 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index Top mentions % The North Britain
- 16. 16 49% 46% 27% 21% 20% 16% 16% 14% 12% 12% 48% 46% 26% 21% 21% 17% 15% 15% 12% 12% NHS/Hospitals/Healthcare Common Market/EU/Brexit Immigration/immigrants Education/Schools Economy Housing Defence/foreign affairs/terrorism Poverty/Inequality Ageing population/ social care Crime/Law and Order/ASB Issues facing Britain 2017 England (excluding Greater London) Base: 8,547 English adults 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index Top mentions % England Britain
- 17. 17 Conservatives, Labour, Lib Dems and non-voters: top five issues of 2017 Base: 2,813 Conservative, 3,737 Labour, 606 Lib Dem and 1,071 non-voting British adults aged 18+, January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 58% 50% 39% 24% 20% 51% 41% 25% 22% 21% EU/Brexit NHS/Hospitals Immigration Economy Education/schools NHS/Hospitals EU/Brexit Education/schools Economy Housing 71% 59% 32% 28% 20% 34% 28% 26% 14% 14% EU/Brexit NHS/Hospitals Education/schools Economy Housing NHS/Hospitals Immigration EU/Brexit Housing Defence/foreign affairs/terrorism Conservative voters: Labour voters: Liberal Democrat voters: Non-voters:
- 18. 18 Issues facing Britain Millennials Base: 2,379 British Millennials (Aged 22-37), January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 42% 38% 22% 21% 21% 19% 15% 14% 14% 11% 48% 46% 21% 26% 21% 17% 12% 15% 15% 8% NHS/Hospitals/Healthcare Common Market/Brexit/EU Economy Immigration/immigrants Education/Schools Housing Unemployment Poverty/Inequality Defence/foreign affairs/terrorism Low pay/Living Wage Millennials Overall Top mentions %
- 19. 19 Issues facing Britain Generation Z Base: 823 British Generation Z members (Aged 18-21), January – December 2017 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 41% 37% 22% 19% 18% 17% 16% 15% 15% 10% 48% 46% 21% 15% 21% 17% 26% 15% 12% 8% NHS/Hospitals/Healthcare Common Market/Brexit/EU Education/Schools Poverty/Inequality Economy Housing Immigration/immigrants Defence/foreign affairs/terrorism Unemployment Low pay/Living wage Gen Z Overall Top mentions %
- 20. 2017 IN REVIEW ECONOMIST/IPSOS MORI ISSUES INDEX Contacts: 020 7347 3000 Gideon.Skinner@ipsos.com Michael.Clemence@Ipsos.com