For Hedge Fund Manager Arthur “Art” Samberg, investing in technology has made him a leading hedge fund manager worldwide. Art Samberg has accomplished this, in part, because of his experience and understanding of what drives technological innovation and his ability to invest wisely in lucrative ventures.

1. INVESTING IN
TECHNOLOGY
Art Samberg

2. Introduction
• For Hedge Fund ManagerArthur “Art” Samberg, investing in technology has
made him a leading hedge fund manager worldwide. Art Samberg has
accomplished this, in part, because of his experience and understanding of
what drives technological innovation and his ability to invest wisely in lucrative
ventures.
When investing, consumers should pay attention to the sectors within
technology that can potentially drive change. A few areas investors should look
at when investing include: SaaS (subscription-based software), hardware
providers, semiconductors, information providers, and telecommunications.
Because technology is driven by its innovation, looking at companies that are
leaders in providing new technologies is one way to determine whether or not
to invest.
While investing money in any venture will always incur risk, those investing in
technology should assess risk unique to the technology industry. Disruptions,
for example, simply happen when a rival competitor comes into the market and
becomes attractive to consumers, and thus creates a situation where stock in a
rival company plummets.

3. Technology
• Investments can also be affected by switching costs, which are created
to retain customers but can affect stock price if competing companies
offer more competitive deals. Finally, valuation, when stock prices are
inflated, is another risk.
In becoming a success, Art J. Samberg developed his own method for
choosing investments. However, finding a method for choosing
technology stocks can begin with a few basic principles. A few key
measures include paying attention to switching costs, value of the
company in the network, production costs, and intangible assets
(brand value, patents, and regulatory protections).
Arthur J Samberg’s most notable accomplishments is that he has the
knowledge and experience to have headed one of the most successful
hedge funds, and much of this success has relied, in some part, on
these principles.