The document describes uOpen, a new UK subscription box marketplace launching in June. It aims to introduce more consumers to subscription boxes through marketing, showcase available boxes in one place, and provide a positive customer experience. Subscription box sellers can list on uOpen for free at launch and pay a percentage of revenue only when a box is sold. uOpen will actively market listed boxes and handle payments and customer service while sellers fulfill orders. Sellers can set up multiple boxes, variants, and personalization options and manage their listings through an online portal with reporting and support.

1. The UK’s first subscription box marketplace
by Jellyfish Connect

2. Will be launching in June!

3. What is uOpen aiming to do?
● Introduce more consumers to subscription boxes -
through wide-scale marketing campaigns.
● Showcase the growing range of boxes now available -
by listing them in one place.
● Create a really positive consumer experience and provide a
high level of customer service - generating you highly
engaged and happy subscribers.

4. Why list on uOpen?
● We’ll be reaching millions of consumers
looking for a discovery buying experience.
● You’ll gain exposure to new audiences you’re
unlikely to reach through your own marketing
activities.
● We’ll also actively market your box to our
existing audience of high quality, subscription-
savvy customers.

5. • It will cost nothing to get set up if you
choose to be one of the boxes featured
on the site when we launch.
• You’ll only pay when we sell a box for
you - as we’ll be working on a % share
of revenue basis.
• So it’s RISK FREE!
What’s the cost?

6. The uOpen % revenue share
• 15% per month while the subscription is live.
• Plus, to cover the initial cost of acquisition, an
additional 15% in month one of the subscription.
• We’ll then pay your share of revenue monthly,
directly into your bank account.

7. The revenue share in more detail
Customer X: Month 1 Customer X: Month 2, 3, 4 etc
Sub term Price paid Value uOpen 30% Seller 70% Value uOpen 15% Seller 85%
Monthly £19.99 £19.99 £6.00 £13.99 £19.99 £3.00 £16.99
Annual £199.99 £16.66 £5.00 £11.66 £16.66 £2.50 £14.16

8. What you’ll get for FREE
Your Setup
Unlike most online
marketplaces there will be
no fee to get up and
running
Your Listing
Boxes featured at launch
won’t be charged a
monthly fee, for at least
the first 12 months
Marketing
You’ll get great brand
exposure plus our in-
house team will run
paid marketing for
your box

9. What we’ll do… & what you’ll need to do

10. We’ll take customers orders and payments securely through uOpen
We’ll manage ongoing renewal payments and ongoing subscription management
We’ll manage customer service, liaising between you and the customer
on orders placed and managed via uOpen
We’ll provide you with a list of all orders/boxes that need to be fulfilled,
on the cut-off dates you specify
You’ll simply send out the relevant boxes to each subscriber
We’ll drive high volumes
of traffic to uOpen

11. What options can you sell via uOpen?

12. You’ll be able to set up...
Multiple boxes
You’ll be able to create multiple
boxes under your one company
account e.g if you have a cat
and a dog box, you can create
two separate boxes linked to
that single account.

13. You’ll be able to set up...
Multiple boxes Multiple variants
You’ll be able to create multiple
boxes under your one company
account e.g if you have a cat
and a dog box, you can create
two separate boxes linked to
that single account.
You’ll be able to add different
selection options e.g. XL/L/
M/S/XS T-shirt sizes, strength or
type of coffee, or set children’s
age groups or key stages.

14. You’ll be able to set up...
Multiple boxes Multiple variants Personalisation
You’ll be able to create multiple
boxes under your one company
account e.g if you have a cat
and a dog box, you can create
two separate boxes linked to
that single account.
You’ll be able to add different
selection options e.g. XL/L/
M/S/XS T-shirt sizes, strength or
type of coffee, or set children’s
age groups or key stages.
If needed, you can add specific
questions to collect more
detailed customer preferences
during checkout e.g. a food box
can ask a customer ‘What
specific food allergies do you
have?’

15. Recurring monthly
subscriptions
With these subscription options...

16. Recurring monthly
subscriptions
Flexible recurring 3, 6 &
12 month subscriptions
e.g the customer can select a
non-renewing 3 month term,
or a 3 month sub which renews
every 3 months (with the option
to cancel renewal any time).
With these subscription options...

17. Recurring monthly
subscriptions
Flexible recurring 3, 6 &
12 month subscriptions
Monthly,
3, 6 & 12 month
gift subscriptions
e.g the customer can select a
non-renewing 3 month term,
or a 3 month sub which renews
every 3 months (with the option
to cancel renewal any time).
The customer controls at the
checkout if the gift auto renews
or not.
With these subscription options...

18. How we’ll showcase your box

20. The online portal, reporting & support

21. Your online account
You’ll manage everything
online through your account.
You’ll set up your box and
subscriptions via the portal.

22. Reporting will include…
1 Live orders with
specific customer
details, sales &
revenues
Monthly summary
with total volumes,
revenues & revenue
share
Live orders with
specific customer
details, sales &
revenues Recurring orders,
those paid up for
next month &
future months

23. Plus fulfilment order reports
Monthly orders which
need to be fulfilled
can then be exported
each month
Fulfilment order reports
will be generated based
on the specific, custom
monthly schedules
you set

24. We’ll also provide...
An online help desk
Offering support with your listing,
subscriber management etc.
Business guidance
A wealth of online resources including best
practice, case studies, hints and tips.
Opportunities to learn, share and network
More events for the growing subscription
box community.

25. What next?

26. If you’d like to be a launch partner
1
Go to
uOpen.com
2
Formally register
your interest via
the online form
3
Onboarding will
take place during
April and May
4
Start selling
via uOpen in
June

27. Thank you