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Who Are We?
• At SellerEngine, members of our Services
  Team have been selling on Amazon for over 10
  years.
• We’re an international team made up of 9
  nationalities, speaking 13 languages.
Why Services?
• Software can do a lot
  •It can help you scout and scan
  •It can help you reprice
  •It can help you manage inventory
• But it can’t do everything
• SellerEngine Services – For everything that
  software can’t do.
What Can Services Do For You?
• Expand Internationally
• Provide customer service when you need it, in
  any language
• Rescue Your Account if it’s suspended by Amazon
• Adding items to the Amazon catalog, including
  your unique products and bundles
• Managing your returns in our international
  warehouses
• Customized coaching and business analysis
Expand Internationally

• Expanding internationally with Amazon lets you use a
  system and site you know. You don’t have to learn a
  new venue for each country like FNAC or Play.com

• Amazon provides a consistent experience for both
  buyers and sellers in each of their worldwide
  marketplaces.

• By expanding, you’ll be able to reach new customers
  who prefer to order from their home venue
The Challenges of Expanding
             Internationally
• Choosing the right marketplace(s) for your
  business
• Opening a bank account
• Adding new items to the Amazon catalog in
  local language
• Understanding taxes
• Providing customer support in local language
• Navigating shipping & customs
Customer Service
• Foreign Language Support
  – After you expand internationally, we can provide customer
    service in all native languages required by Amazon.
• Holiday and Peak Time Customer Support
  – Let us handle any or all of your customer support as you
    focus on other aspects of your business… or while you take
    a vacation.
• We can
  – Respond to all emails within 24 hours.
  – Answer questions about shipping times and product
    details.
  – Manage feedbacks, A-to-z claims and more.
Account Rescue
• Review all of your recent communications
  from Amazon
• Review your performance metrics, including
  negative feedbacks, A-to-z claims and
  customer emails
• Create a plan and provide detailed strategy
  suggestions so it doesn’t happen again
• Communicate the right message to Amazon to
  get your account restored
Adding items to the Amazon Catalog

• Do you create bundles? Are your products so
  one-of-a-kind that they’re not on Amazon?
  We’ll...
  – Add them to the catalog, complete with UPCs.
  – Use the right keywords and titles to get your items
    seen by the customers you want.
  – Translate listings to get them ready for foreign
    marketplaces.
Returns Services

• Need a warehouse to receive your FBA
  returns?
• We can provide a return address and can
  receive your returns.
• Great for international returns. Can save you
  money to get one big shipment of returns
  from us instead of many smaller shipments
  from Amazon.
Customized Coaching and Business Analysis

• We’ll get to know you, your business.
• We’ll develop action plans that you can
  implement.
• We’ll follow up and make sure that you’re on-
  track to reach your goals.
• We’ll be there to answer all of your questions.
Answers to Your VAT/Tax Questions
•   What is VAT?
     – VAT is a consumption tax, like Sales Tax that is built into the price of an item. For
         example if a bicycle is priced at $100 and is sold in a country with 20% VAT, then the true
         price of the bicycle is $83.33 with a VAT of $16.67.
•   How do sellers handle VAT?
     – When you start selling on international venues, you’ll need to register for VAT, appoint
         tax representatives (where required ) and fill in your VAT declarations (when required).
         You should also take care to build VAT into your items’ prices.
•   Are there other taxes sellers need to deal with internationally?
     – If you’re exporting your items to Europe or other countries you should be aware that
         you will have to pay customs taxes.
•   Do I need an international accountant?
     – For some countries you’ll need local representatives and in the others you should be
         fine as long as you are aware of the tax regulations.
•   Do I need an international bank account? Do I need one in each country I am selling in/to?
     – Depending on the venue, a new account may or may not be required. For UK and most
         European countries, you can use a US Bank account. Italy, Canada and Japan require
         local bank accounts.
Answers to Your Shipping Questions
• What is the best International shipping method? For small
  amounts? For large amounts?
   – For small shipments, USPS First Class can be a good value. For larger
     shipments, DHL or FedEx can offer the best rates. Depending on
     volume you may be quoted a rate as low as $3 or less per pound to the
     UK.
• Do I need to learn about palleting?
   – It depends. If you’re sending larger shipments, then palletized
     shipments can make sense. Even shipments of a few hundred pounds
     can be sent through FedEx or DHL Global Mail without pallets.
• Can Amazon handle any of this for me?
   – Amazon Jumpstart can help you migrate your listings to European
     venues.
   – SellerEngine Services can help with all of this. We can help you with a
     new bank account, help you find the best shipping provider and
     anything else that you need.
Answers to Your International Sales
              Questions
• Do I need to do anything differently to my descriptions for
  international or will Amazon translate them?
    – If your items are already in the catalog they don’t need to be
      translated. If you’re adding new items to the Amazon catalog, then
      you’ll need to translate them to the native language of the venue.
• How can I know if I can’t sell an item internationally?
    – Each country has its own set of restricted products and gated
      categories. You can find these in Amazon’s help documents for each
      venue.
• How can SellerEngine help manage these additional channels?
    – Members of our services team speak all the languages needed to add
      products to Amazon catalogs and provide outstanding customer
      support in each of these languages. They’re experts with experience
      selling on all Amazon venues. And we have the resources to help you
      ship and fulfill internationally.
Answers to the Rest of your
                    Questions
• What is Spark?
    – The SellerEngine Spark was an award for a seller looking to grow his or her Amazon business
      that we launched at SCOE. One of our winners has already quadrupled her prize money.
    – Learn more at http://sellerengine.com/spark/
    – Learn more at http://blog.sellerengine.com/
• What are the best tips you could give someone on running a profitable
  business?
    – If you want to be profitable on Amazon, keep track of all of your costs.
    – Know what percentage of your inventory you’re selling every week. Track it over time and
      make adjustments and try new things to keep your inventory turning over.
    – Find better sources of inventory. Look for new suppliers and new niche products.
    – Search for local manufacturers or businesses to partner with.
• Where do you see e-commerce heading? Next year? Five years from
  now?
    –   More international Amazon venues.
    –   More 3rd-party marketplaces, Sears, NewEgg, Walmart
    –   Watch out for Rakuten who owns Play.com, Priceminister, Buy.com
    –   Expand to China, sell on Taobao, Amazon.cn
We Want to Hear from You!
• What Services can we provide that would
  benefit you?
• Email us to share your ideas or to learn more
  about the services we talked about today.
• http://sellerengine.com/services
• services@sellerengine.com

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SellerEngine Services

  • 1.
  • 2. Who Are We? • At SellerEngine, members of our Services Team have been selling on Amazon for over 10 years. • We’re an international team made up of 9 nationalities, speaking 13 languages.
  • 3. Why Services? • Software can do a lot •It can help you scout and scan •It can help you reprice •It can help you manage inventory • But it can’t do everything • SellerEngine Services – For everything that software can’t do.
  • 4. What Can Services Do For You? • Expand Internationally • Provide customer service when you need it, in any language • Rescue Your Account if it’s suspended by Amazon • Adding items to the Amazon catalog, including your unique products and bundles • Managing your returns in our international warehouses • Customized coaching and business analysis
  • 5. Expand Internationally • Expanding internationally with Amazon lets you use a system and site you know. You don’t have to learn a new venue for each country like FNAC or Play.com • Amazon provides a consistent experience for both buyers and sellers in each of their worldwide marketplaces. • By expanding, you’ll be able to reach new customers who prefer to order from their home venue
  • 6.
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  • 8. The Challenges of Expanding Internationally • Choosing the right marketplace(s) for your business • Opening a bank account • Adding new items to the Amazon catalog in local language • Understanding taxes • Providing customer support in local language • Navigating shipping & customs
  • 9. Customer Service • Foreign Language Support – After you expand internationally, we can provide customer service in all native languages required by Amazon. • Holiday and Peak Time Customer Support – Let us handle any or all of your customer support as you focus on other aspects of your business… or while you take a vacation. • We can – Respond to all emails within 24 hours. – Answer questions about shipping times and product details. – Manage feedbacks, A-to-z claims and more.
  • 10. Account Rescue • Review all of your recent communications from Amazon • Review your performance metrics, including negative feedbacks, A-to-z claims and customer emails • Create a plan and provide detailed strategy suggestions so it doesn’t happen again • Communicate the right message to Amazon to get your account restored
  • 11. Adding items to the Amazon Catalog • Do you create bundles? Are your products so one-of-a-kind that they’re not on Amazon? We’ll... – Add them to the catalog, complete with UPCs. – Use the right keywords and titles to get your items seen by the customers you want. – Translate listings to get them ready for foreign marketplaces.
  • 12. Returns Services • Need a warehouse to receive your FBA returns? • We can provide a return address and can receive your returns. • Great for international returns. Can save you money to get one big shipment of returns from us instead of many smaller shipments from Amazon.
  • 13. Customized Coaching and Business Analysis • We’ll get to know you, your business. • We’ll develop action plans that you can implement. • We’ll follow up and make sure that you’re on- track to reach your goals. • We’ll be there to answer all of your questions.
  • 14. Answers to Your VAT/Tax Questions • What is VAT? – VAT is a consumption tax, like Sales Tax that is built into the price of an item. For example if a bicycle is priced at $100 and is sold in a country with 20% VAT, then the true price of the bicycle is $83.33 with a VAT of $16.67. • How do sellers handle VAT? – When you start selling on international venues, you’ll need to register for VAT, appoint tax representatives (where required ) and fill in your VAT declarations (when required). You should also take care to build VAT into your items’ prices. • Are there other taxes sellers need to deal with internationally? – If you’re exporting your items to Europe or other countries you should be aware that you will have to pay customs taxes. • Do I need an international accountant? – For some countries you’ll need local representatives and in the others you should be fine as long as you are aware of the tax regulations. • Do I need an international bank account? Do I need one in each country I am selling in/to? – Depending on the venue, a new account may or may not be required. For UK and most European countries, you can use a US Bank account. Italy, Canada and Japan require local bank accounts.
  • 15. Answers to Your Shipping Questions • What is the best International shipping method? For small amounts? For large amounts? – For small shipments, USPS First Class can be a good value. For larger shipments, DHL or FedEx can offer the best rates. Depending on volume you may be quoted a rate as low as $3 or less per pound to the UK. • Do I need to learn about palleting? – It depends. If you’re sending larger shipments, then palletized shipments can make sense. Even shipments of a few hundred pounds can be sent through FedEx or DHL Global Mail without pallets. • Can Amazon handle any of this for me? – Amazon Jumpstart can help you migrate your listings to European venues. – SellerEngine Services can help with all of this. We can help you with a new bank account, help you find the best shipping provider and anything else that you need.
  • 16. Answers to Your International Sales Questions • Do I need to do anything differently to my descriptions for international or will Amazon translate them? – If your items are already in the catalog they don’t need to be translated. If you’re adding new items to the Amazon catalog, then you’ll need to translate them to the native language of the venue. • How can I know if I can’t sell an item internationally? – Each country has its own set of restricted products and gated categories. You can find these in Amazon’s help documents for each venue. • How can SellerEngine help manage these additional channels? – Members of our services team speak all the languages needed to add products to Amazon catalogs and provide outstanding customer support in each of these languages. They’re experts with experience selling on all Amazon venues. And we have the resources to help you ship and fulfill internationally.
  • 17. Answers to the Rest of your Questions • What is Spark? – The SellerEngine Spark was an award for a seller looking to grow his or her Amazon business that we launched at SCOE. One of our winners has already quadrupled her prize money. – Learn more at http://sellerengine.com/spark/ – Learn more at http://blog.sellerengine.com/ • What are the best tips you could give someone on running a profitable business? – If you want to be profitable on Amazon, keep track of all of your costs. – Know what percentage of your inventory you’re selling every week. Track it over time and make adjustments and try new things to keep your inventory turning over. – Find better sources of inventory. Look for new suppliers and new niche products. – Search for local manufacturers or businesses to partner with. • Where do you see e-commerce heading? Next year? Five years from now? – More international Amazon venues. – More 3rd-party marketplaces, Sears, NewEgg, Walmart – Watch out for Rakuten who owns Play.com, Priceminister, Buy.com – Expand to China, sell on Taobao, Amazon.cn
  • 18. We Want to Hear from You! • What Services can we provide that would benefit you? • Email us to share your ideas or to learn more about the services we talked about today. • http://sellerengine.com/services • services@sellerengine.com