SlideShare a Scribd company logo
Know your impact
Every day people come to JustGiving
to show they care. They give to their
friends; they fundraise for your charity;
they make a donation to your cause.
Each and every one has the potential
to help you reach more people, inspire
more action and raise more money.
That’s why we’re launching Insights –
a new dashboard for charities that
helps you track your reach and
measure your impact on our platform.
Each month it tells you the number
of people you have reached, the
number of actions they have been
inspired to take and the money they
have raised for your cause.
Let’s take a look….
People reached
In this section we focus on Reach.
Reach is the potential number of people who
can see content about your cause through
JustGiving.
It's calculated by looking at the people who
have supported your cause on JustGiving (we
call these your first-degree connections) and
all the people they are connected to (we call
these your second-degree connections).
Find out more about reach and
how it’s calculated
Actions inspired
In this section we show you the number of
actions people have taken on JustGiving to
show they care about your cause.
The first graph shows you the number of
Fundraising Pages that have been created for
your charity and the number of donations you
have received.
The second graph shows how many Cares
your charity has received.
Money raised
In this section we look at the money your
charity has raised on JustGiving.
It's broken down by donations made to
Fundraising Pages and donations made
directly to your charity.
Performance indicators
In this section we summarise how your charity
is performing against each metric and share a
top tip to help you reach more people, inspire
more action and raise more money.
Visit your Insights dashboard today.
Log in your charity account and
follow these instructions
Let us know what you think
Fill in this short survey
Thanks

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Introducing Insights for charities on JustGiving

  • 2. Every day people come to JustGiving to show they care. They give to their friends; they fundraise for your charity; they make a donation to your cause. Each and every one has the potential to help you reach more people, inspire more action and raise more money.
  • 3. That’s why we’re launching Insights – a new dashboard for charities that helps you track your reach and measure your impact on our platform.
  • 4. Each month it tells you the number of people you have reached, the number of actions they have been inspired to take and the money they have raised for your cause.
  • 5. Let’s take a look….
  • 6. People reached In this section we focus on Reach. Reach is the potential number of people who can see content about your cause through JustGiving. It's calculated by looking at the people who have supported your cause on JustGiving (we call these your first-degree connections) and all the people they are connected to (we call these your second-degree connections). Find out more about reach and how it’s calculated
  • 7. Actions inspired In this section we show you the number of actions people have taken on JustGiving to show they care about your cause. The first graph shows you the number of Fundraising Pages that have been created for your charity and the number of donations you have received. The second graph shows how many Cares your charity has received.
  • 8. Money raised In this section we look at the money your charity has raised on JustGiving. It's broken down by donations made to Fundraising Pages and donations made directly to your charity.
  • 9. Performance indicators In this section we summarise how your charity is performing against each metric and share a top tip to help you reach more people, inspire more action and raise more money.
  • 10. Visit your Insights dashboard today. Log in your charity account and follow these instructions
  • 11. Let us know what you think Fill in this short survey