Qube Digital Cinema is an Indian company that was started in 1986 and brought new technologies like AVID movie editing and DTS sound to India. It launched Qube Digital Cinema in 2005 to transition the cinema industry from film reels to digital formats. Qube Cinema Network (QCN) is part of Qube Digital Cinema and airs advertisements in theaters across sectors like FMCG, retail, and education. QCN offers network-wide, individual theater, and premium theater ad packages starting from Rs. 300-2000 per screen per week. It has partnerships with over 2400 theaters in India, especially in Tamil Nadu, and works with major film stars from Tamil, Malayalam, Telugu, and Kannada cinema.

1. P NAVNITH KRISHNAN

2. AGENDA
• Organization overview
• Verticals
• Revolution in cinema industry
• Qube Digital Cinema
• QCN
– Sectors
– Package
– Sales process
– Operation process
– Clients
• Theatres list
• Stars

3. ORGANIZATION OVERVIEW
• Started in the year 1986
– By senthil Kumar, Jayendra, PC Sreeram, Arun veerapan
• Brought AVID movie editing to India in the year 1986.
• Brought DTS technology toy India in the year 1995.
• Initialized QUBE of DIGITAL CINEMA in the year 2005.
• QUBE cinema network is a part QUBE digital cinema
for airing ads.

4. VERTICALS
• AVID
• DATASAT
• QUBE DIGITAL CINEMA
• QUBE CINEMA NETWORK
• MEDIA ARTIST
• JS FILMS
• ORAD
• MOVIEBUFF

5. REVOLUTION IN CINEMA INDUSTRY
• From age old film reel to digital technology
and as a result
– Reduced cost of a print
– Reduced logistics issues
– Flexibility in screening the movie
– Quality of the print sustained
– Wide releases
• Life cycle period of a movie varies from one
week to max of 4 weeks.
• Quality and the experience of cinema viewing
become more superior.

6. QUBE
• Incubated in the year 2005.
• Having control of large network of theatre all around the
world
• All theatres are networked by central qube server.
• Each screen will have dedicated server and a projector.
• Movie content are distributed through physical medium.
• Ad content are aired through satellite
• Scheduling and monitoring of ads being played are controlled
in master server.
• Play logs are generated once the campaign is finished.

7. QCN
• SECTORS
– FMCG
– CORPORATE
– MANUFACTURING
– TEXTILES
– RETAILS
– REAL ESTATE
– APPARELS
– EDUCATION

8. PACKAGE
•Network One Week Package Rate -300RS /Per Screen.
•Individual Theatre One Week Package -600rs/Per Screen.
•Premium Club Theatres One Week Package -1000 to 2000rs/per
screen(depends upon the theatre).

9. SALES PROCESS

10. OPERATIONAL PROCESS

11. CLIENTS

12. THEATRE LIST
INDIA TAMIL NADU
Total no. of Theatres 2477 643
Premium club Theatres 60 40
A+ Theatres 415 145
A Theatres 825 229
B Theatres 806 199
C Theatres 370 30

13. TAMIL STARS

14. MALAYALAM

15. TELUGU

16. KANNADA

17. SO FAR SO GOOD!!!