2. 2
Complex
systems...
… get more complex as their
organisations grow
01.
… are easier to manage with well-
sized services than monoliths
02.
… include software the company
builds, and software they use
03.
Why are you booing? You know I’m right!
6. =
6
Support Ticketing System
● Customer engagement
Ticket count
Resolved / open ratio
● Customer satisfaction
NPS history
● Indirect users
Contact details
● Current open tickets
● Last support contact
Customer Relationship Management System
● Contact Details
● Level of Interactions:
Email
Calls
● Last Known Contact
● Total Spend (direct vs. B2B)
● Organisation
Linked Customer Records
Org Size
Market Cap
● Transactional Engagement
Newsletter open rate
Product update open rate
● Site Content Engagement Scores
Product
Pricing
Documentation
Support
Your customer data is still in a silo...
=
Payment Processing
Gateway
● Payment expiry data
● Alternate payment methods
● Payment history
Failed transactions
First payment
Last payment
● Credit rating / credit history
● Subscription tier
● Additional product purchases
● Invoice data
14. 14
We're connecting a WooCommerce shop (REST API with custom
endpoints) to SAP byDesign (SOAP). I wanted to have a look how Tyk
... data transformations work.