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Institutional research

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By Sujon Miah
The four founding owners of the warner brothers
are Harry, Albert, Sam and Jack

Connotations

The warner brothers crest is like a shield which suggests that the warner brothers cannot be
harmed or that it is protected also this is also emphasised as the logo is in the sky hence above
everyone and everything hence implying its power and authority, in addition the logo being in
the sky you can see the clouds but the sky and clouds are out of focus so that our eyes are
focused on the warner brother logo to show its dominance and power.

The use of gold colours highlights the class and importance of the institution and that it is
wealthy, moreover to link with the first bullet point that the surroundings of the logo are out of
focus so that the warner brothers logo is the core image. This is emphasised by the gold colour
of the logo as the gold is shimmering and bright as it is in focus showing it is the most
important thing there and the gold colour just highlights that point.

Warner brothers






Firstly when you look a the paramount logo the mountain catches your eyes and the mountain
signifies power also it is the tallest natural object in the world hence emphasising its power by
height.
The paramount word is just above the mountain to show its power and authority as it is higher
than the mountain and the stars around the paramount word shows its importance as well as
supremacy.
The use of bright colours and the clouds makes the logo look majestic as if it is out of this world
and untouchable.

paramount






20th century fox is also high up to signify its power also the lights in
the image describes to the audience that classical film image.
Also the colour gold is used once again like the most of the other film
institutions to show wealth, class, authority and also focus the audience
to see the logo.
The use of dark and bright colours makes the 20th century fox gold
colour stand out to attract the audiences attention, in addition the use
of purple makes the image more cooling and calm but also
mesmerising.

20th Century Fox

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Institutional research

  • 2. The four founding owners of the warner brothers are Harry, Albert, Sam and Jack Connotations  The warner brothers crest is like a shield which suggests that the warner brothers cannot be harmed or that it is protected also this is also emphasised as the logo is in the sky hence above everyone and everything hence implying its power and authority, in addition the logo being in the sky you can see the clouds but the sky and clouds are out of focus so that our eyes are focused on the warner brother logo to show its dominance and power.  The use of gold colours highlights the class and importance of the institution and that it is wealthy, moreover to link with the first bullet point that the surroundings of the logo are out of focus so that the warner brothers logo is the core image. This is emphasised by the gold colour of the logo as the gold is shimmering and bright as it is in focus showing it is the most important thing there and the gold colour just highlights that point. Warner brothers
  • 3.    Firstly when you look a the paramount logo the mountain catches your eyes and the mountain signifies power also it is the tallest natural object in the world hence emphasising its power by height. The paramount word is just above the mountain to show its power and authority as it is higher than the mountain and the stars around the paramount word shows its importance as well as supremacy. The use of bright colours and the clouds makes the logo look majestic as if it is out of this world and untouchable. paramount
  • 4.    20th century fox is also high up to signify its power also the lights in the image describes to the audience that classical film image. Also the colour gold is used once again like the most of the other film institutions to show wealth, class, authority and also focus the audience to see the logo. The use of dark and bright colours makes the 20th century fox gold colour stand out to attract the audiences attention, in addition the use of purple makes the image more cooling and calm but also mesmerising. 20th Century Fox