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Globalization
The Problem




Individuals and companies are not prepared to
   work effectively in today’s global village
Our Vision



     A new generation of
     global citizens that
     co-creates sustainable
     change
Our Training

                         •  Sustainability across cultures
                         •  Communication, values & beliefs
                         •  Interconnectedness of global &
                             Poverty
                          •  local issues
                          •  Analysis of participant’s own
 Intercultural
   Systems
Sustainability
Intercultural                culture
                   Sustainability              Systems
  Awareness
   Thinking
 Awareness                                    Thinking
                          •  Asset-based community
                          •  Community power & energy flows
                            development
                         •  Cross-cultural relationship building
                         •  Biomimicry
                         •  Design thinking
Our Team




      Cynthia         Marasie              Karen               Kathrin
    Lang, CMO     Schumacher, COO     Schlesinger, CFO      Jansen, CEO

•  Expertise in   •  Expertise in    •  Teaching         •  International
   eco-tourism       international      experience in       development
•  Expert in         supply chain       higher              expert
   Brazilian         management         education        •  Worked in
   culture        •  Work            •  Work                Germany,
•  Entrepreneur      experience in      experience in       Uganda, and
                     Brazil             Latin America       South Africa 
                   
Advisory Board



Dr. Constanza Ocampo,                      Jane Chen                       Nicole Patel                       Dan Kaplan
         Ph.D                    Co-Founder, Embrace.org (India)     Asst Dir., Center for Global     VP of Finance, Mission Motors
Asst Professor, Anthropology,                                        Engagement, Northwestern
     University of Maine                                                      University




                      Brett Thompson                      Esha Tiwary                 Dr. Nancy Van Leuven,
                 Director, Travel Study Program       Head of Business Dev.,                  Ph.D
                      Stanford University                 Embrace.org                 Professor, Presidio Graduate
                                                                                                 School
Country Focus




GDP Growth:     GDP Growth:
  7.5%            10.4%

Study Abroad    Study Abroad
   Growth:         Growth:
    12%             44%
Competitive Landscape
                                 Integrated	
  w/	
  Sustainability	
  




Semester-­‐Long	
  Program	
                               Other          Flexible,	
  Short	
  &	
  	
  
                                                         Consulting       Modular	
  Design	
  
                                                           Firms




                                     Cultural	
  Training	
  Only	
  
Competitive Advantages


ü  Integrated approach with culture, sustainability and
  systems thinking


ü  Customizable and modular trainings


ü  Expertise with emerging markets of Brazil and India
Market Size

                   PotenBal	
  
                    Market	
  	
  	
  
                  $53	
  billion	
  

              Available	
  Market	
  
                 $1	
  billion	
  




              Target	
  Market	
  
               $21	
  million	
  




Target Market Size in 2010: $21 million
Customer Segment:
   Corporations Abroad




One third of international assignments fail
    Costs for businesses: $250k – 1M
Customer Segment:
Universities & Volunteers




              88% growth since 2001

              Trend: emerging and
              developing countries
Customer Segments
Month 1 -    Month            Month                   Month
   3          3-6             6 - 12                  12 - 18




PHASE 1:    PHASE 2: University Study Abroad
  Beta




                       PHASE 3: Corporations




                                               PHASE 4: Individual & Medical Aid
                                                        Travelers
Business Model
 Customer Segments                                Trainings

Universities
                 $450	
                            Intercultural
                                                    Awareness
                                        In-country support
Corporations
                 $21,000	
  
                 $20,000	
  
                    Sales Team               services
                                        Free Online
                                           Sustainability
Medical Aid &
Relief Workers    $800	
               Short Training
                 $50/hour	
                Corporate
                                           Videos
                     Website
  Individual                                  “soft landing”
   Travelers     $1350	
  
                         +
                   Social Media                  Service
                                                  Systems
                                                      Thinking
                  $1000	
  
  In-Bound           In-Country
  Travelers           Networks

                                  Intercultural   Sustainability   Systems
                                   Awareness                       Thinking
Revenue by Customer segment
$8,000,000	
  	
  


$7,000,000	
  	
  


$6,000,000	
  	
  

                                                                                           UniversiBes	
  
$5,000,000	
  	
  
                                                                                           CorporaBons	
  

                                                                                           Individual	
  &	
  Medical	
  
$4,000,000	
  	
                                                                           Support	
  

                                                                                           Online	
  Training	
  
$3,000,000	
  	
                                                            t              Total	
  
                                                                    Poin
                                                          Breakeven                        Breakeven	
  Point	
  

$2,000,000	
  	
  


$1,000,000	
  	
  


            $0	
  	
  
                         2012	
     2013	
     2014	
            2015	
         2016	
  
Five Year Forecast


                     2012	
          2013	
          2014	
          2015	
          2016	
  
  Revenue	
          $491,000	
     1,712,000	
     3,375,000	
     5,049,000	
     7,323,000	
  


 Expenses	
          740,000	
      1,431,000	
     3,747,000	
     4,390,000	
     5,052,000	
  

Gross	
  Profit	
        18%	
          55%	
           48%	
           58%	
           67%	
  
  Margin	
  
Our Request To You

                                               Travel	
  	
  
                              $25,000	
  
$500,000	
                    $50,000	
        Curriculum	
  Development	
  

$400,000	
                    $100,000	
  
             Investment Needed:
                           Staff	
  
    Please help us change the world.
$300,000	
                    $100,000	
  


$200,000	
  
                  $500,000 Online	
  Training	
  
                              $100,000	
  
                                               Technology	
  
$100,000	
                    $125,000	
       R&D	
  For	
  Emerging	
  
                                               Markets	
  
        $0	
                                   Establishment	
  of	
  
                 Investment	
  Breakdown	
     Overseas	
  Offices	
  



                       Thank you for coming.
Funding Request

                                               Travel	
  	
  
                              $25,000	
  
$500,000	
                    $50,000	
        Curriculum	
  Development	
  

$400,000	
                    $100,000	
  
                                               Staff	
  
$300,000	
                    $100,000	
  

                                               Online	
  Training	
  
$200,000	
                    $100,000	
  
                                               Technology	
  
$100,000	
                    $125,000	
       R&D	
  For	
  Emerging	
  
                                               Markets	
  
        $0	
                                   Establishment	
  of	
  
                 Investment	
  Breakdown	
     Overseas	
  Offices	
  
Valuation & Return


                                      NPV	
   $1,022,692	
  
                                        IRR	
   70%	
  
                       Cost	
  of	
  Capital	
   11.79%	
  


                            Investment	
   $500,000	
  
Investor	
  Required	
  Discount	
  Rate	
   25%	
  
                     Return	
  in	
  Year	
  5	
   $1,525,879	
  
                                  Return	
   3x	
  
Expanded Financials

                      2012	
          2013	
          2014	
          2015	
          2016	
  
  Revenue	
          $491,000	
      1,712,000	
     3,375,000	
     5,049,000	
     7,323,000	
  


 Expenses	
          866,000	
       1,557,000	
     3,497,000	
     4,140,000	
     4,802,000	
  


Net	
  Income	
      (375,000)	
      158,000	
      (363,000)	
      688,000	
      1,523,000	
  

Gross	
  Profit	
        18%	
           55%	
           48%	
           58%	
           67%	
  
  Margin	
  
 Net	
  Profit	
        -­‐76%	
          9%	
           -­‐10%	
        13%	
           20%	
  
  Margin	
  
Expanded Financials
                      2012	
         2013	
         2014	
          2015	
          2016	
  
UniversiIes	
         $91,000	
     $212,000	
     $318,000	
      $663,000	
      $795,000	
  


CorporaIons	
         360,000	
     930,000	
      1,800,000	
     2,700,000	
     4,200,000	
  

Individual	
  &	
         0	
       406,000	
       552,000	
       690,000	
      1,020,000	
  
Medical	
  Aid	
  
   Support	
           40,000	
     164,000	
       205,000	
       247,000	
       308,000	
  
   Services	
  
   Online	
               0	
           0	
         500,000	
       750,000	
      1,000,000	
  
  Training	
  
     Total	
          $491,000	
   $1,712,000	
   $3,375,000	
   $5,050,000	
   $7,323,000	
  
Sample Program
                   Module One
             Intercultural Awareness

Agenda:

•    15 minute Pre-Training Assessment

•    1.25 hours: Values & Beliefs

•    1.25 hours: Communication & Norms

•    1 hour: Cross-Cultural Relationships

•    1 hour: Culture Shock

•    1 hour: Role of History on Culture

•    2 hours: Workshop: Cultural Analysis – Us & Them

•    15 Minute Post Training Assessment
Sample Program
                      Module Two
                     Sustainability

Agenda:

•    15 minute Pre-Training Assessment

•    1 hour: Defining Sustainability in a Global Context

•    1.25 hours: Sustainability in a Cultural Context

•    1 hour: Poverty & Bottom of the Pyramid

•    1 hour: Asset-based Community Development

•    1 hour: Design Thinking & IDEO Toolkit

•    1 hour: Power of Storytelling

•    1 hour: Workshop: Sustainability & Problem Solving

•    15 Minute Post Training Assessment
Sample Program
                    Module Three
                   Systems Thinking

Agenda:

•    15 minute Pre-Training Assessment

•    1 hour: Loops, Stocks & Flows

•    1.5 hours: Connection Circles

•    1.5 hours: Toolkit for Project Assessment, Part 1

•    1 hour: Toolkit for Project Assessment, Part 2

•    1 hour: Biomimicry

•    1 hour: Case Studies

•    1 hour: Workshop: Connection Circles

•    15 Minute Post Training Assessment

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Institute for Global Citizenship

  • 1.
  • 3. The Problem Individuals and companies are not prepared to work effectively in today’s global village
  • 4. Our Vision A new generation of global citizens that co-creates sustainable change
  • 5. Our Training •  Sustainability across cultures •  Communication, values & beliefs •  Interconnectedness of global & Poverty •  local issues •  Analysis of participant’s own Intercultural Systems Sustainability Intercultural culture Sustainability Systems Awareness Thinking Awareness Thinking •  Asset-based community •  Community power & energy flows development •  Cross-cultural relationship building •  Biomimicry •  Design thinking
  • 6. Our Team Cynthia Marasie Karen Kathrin Lang, CMO Schumacher, COO Schlesinger, CFO Jansen, CEO •  Expertise in •  Expertise in •  Teaching •  International eco-tourism international experience in development •  Expert in supply chain higher expert Brazilian management education •  Worked in culture •  Work •  Work Germany, •  Entrepreneur experience in experience in Uganda, and Brazil Latin America  South Africa     
  • 7. Advisory Board Dr. Constanza Ocampo, Jane Chen Nicole Patel Dan Kaplan Ph.D Co-Founder, Embrace.org (India) Asst Dir., Center for Global VP of Finance, Mission Motors Asst Professor, Anthropology, Engagement, Northwestern University of Maine University Brett Thompson Esha Tiwary Dr. Nancy Van Leuven, Director, Travel Study Program Head of Business Dev., Ph.D Stanford University Embrace.org Professor, Presidio Graduate School
  • 8. Country Focus GDP Growth: GDP Growth: 7.5% 10.4% Study Abroad Study Abroad Growth: Growth: 12% 44%
  • 9. Competitive Landscape Integrated  w/  Sustainability   Semester-­‐Long  Program   Other Flexible,  Short  &     Consulting Modular  Design   Firms Cultural  Training  Only  
  • 10. Competitive Advantages ü  Integrated approach with culture, sustainability and systems thinking ü  Customizable and modular trainings ü  Expertise with emerging markets of Brazil and India
  • 11. Market Size PotenBal   Market       $53  billion   Available  Market   $1  billion   Target  Market   $21  million   Target Market Size in 2010: $21 million
  • 12. Customer Segment: Corporations Abroad One third of international assignments fail Costs for businesses: $250k – 1M
  • 13. Customer Segment: Universities & Volunteers 88% growth since 2001 Trend: emerging and developing countries
  • 14. Customer Segments Month 1 - Month Month Month 3 3-6 6 - 12 12 - 18 PHASE 1: PHASE 2: University Study Abroad Beta PHASE 3: Corporations PHASE 4: Individual & Medical Aid Travelers
  • 15. Business Model Customer Segments Trainings Universities $450   Intercultural Awareness In-country support Corporations $21,000   $20,000   Sales Team services Free Online Sustainability Medical Aid & Relief Workers $800   Short Training $50/hour   Corporate Videos Website Individual “soft landing” Travelers $1350   + Social Media Service Systems Thinking $1000   In-Bound In-Country Travelers Networks Intercultural Sustainability Systems Awareness Thinking
  • 16. Revenue by Customer segment $8,000,000     $7,000,000     $6,000,000     UniversiBes   $5,000,000     CorporaBons   Individual  &  Medical   $4,000,000     Support   Online  Training   $3,000,000     t Total   Poin Breakeven Breakeven  Point   $2,000,000     $1,000,000     $0     2012   2013   2014   2015   2016  
  • 17. Five Year Forecast 2012   2013   2014   2015   2016   Revenue   $491,000   1,712,000   3,375,000   5,049,000   7,323,000   Expenses   740,000   1,431,000   3,747,000   4,390,000   5,052,000   Gross  Profit   18%   55%   48%   58%   67%   Margin  
  • 18. Our Request To You Travel     $25,000   $500,000   $50,000   Curriculum  Development   $400,000   $100,000   Investment Needed: Staff   Please help us change the world. $300,000   $100,000   $200,000   $500,000 Online  Training   $100,000   Technology   $100,000   $125,000   R&D  For  Emerging   Markets   $0   Establishment  of   Investment  Breakdown   Overseas  Offices   Thank you for coming.
  • 19. Funding Request Travel     $25,000   $500,000   $50,000   Curriculum  Development   $400,000   $100,000   Staff   $300,000   $100,000   Online  Training   $200,000   $100,000   Technology   $100,000   $125,000   R&D  For  Emerging   Markets   $0   Establishment  of   Investment  Breakdown   Overseas  Offices  
  • 20. Valuation & Return NPV   $1,022,692   IRR   70%   Cost  of  Capital   11.79%   Investment   $500,000   Investor  Required  Discount  Rate   25%   Return  in  Year  5   $1,525,879   Return   3x  
  • 21. Expanded Financials 2012   2013   2014   2015   2016   Revenue   $491,000   1,712,000   3,375,000   5,049,000   7,323,000   Expenses   866,000   1,557,000   3,497,000   4,140,000   4,802,000   Net  Income   (375,000)   158,000   (363,000)   688,000   1,523,000   Gross  Profit   18%   55%   48%   58%   67%   Margin   Net  Profit   -­‐76%   9%   -­‐10%   13%   20%   Margin  
  • 22. Expanded Financials 2012   2013   2014   2015   2016   UniversiIes   $91,000   $212,000   $318,000   $663,000   $795,000   CorporaIons   360,000   930,000   1,800,000   2,700,000   4,200,000   Individual  &   0   406,000   552,000   690,000   1,020,000   Medical  Aid   Support   40,000   164,000   205,000   247,000   308,000   Services   Online   0   0   500,000   750,000   1,000,000   Training   Total   $491,000   $1,712,000   $3,375,000   $5,050,000   $7,323,000  
  • 23. Sample Program Module One Intercultural Awareness Agenda: •  15 minute Pre-Training Assessment •  1.25 hours: Values & Beliefs •  1.25 hours: Communication & Norms •  1 hour: Cross-Cultural Relationships •  1 hour: Culture Shock •  1 hour: Role of History on Culture •  2 hours: Workshop: Cultural Analysis – Us & Them •  15 Minute Post Training Assessment
  • 24. Sample Program Module Two Sustainability Agenda: •  15 minute Pre-Training Assessment •  1 hour: Defining Sustainability in a Global Context •  1.25 hours: Sustainability in a Cultural Context •  1 hour: Poverty & Bottom of the Pyramid •  1 hour: Asset-based Community Development •  1 hour: Design Thinking & IDEO Toolkit •  1 hour: Power of Storytelling •  1 hour: Workshop: Sustainability & Problem Solving •  15 Minute Post Training Assessment
  • 25. Sample Program Module Three Systems Thinking Agenda: •  15 minute Pre-Training Assessment •  1 hour: Loops, Stocks & Flows •  1.5 hours: Connection Circles •  1.5 hours: Toolkit for Project Assessment, Part 1 •  1 hour: Toolkit for Project Assessment, Part 2 •  1 hour: Biomimicry •  1 hour: Case Studies •  1 hour: Workshop: Connection Circles •  15 Minute Post Training Assessment