Insights success the 10 best chemical manufacturer companies

P.V. Mohan Rao
Founder & CEO
THE
10BEST
MANUFACTURER
COMPANIES
CHEMICAL
SEPTEMBER 2017
www.insightssuccess.in
Tech Powered
Fraternization of
Technology and
Agriculture
DHANA CROP SCIENCES
FENCING THE CROPS WITH DISTINCTIVE AGRO CHEMICALS
Chemical Drops
Gospel about
Textiles
Organizational
Strategies
A Successful
Organization is
the Key Essence
of Development

eing the oldest and first of its kind, chemical industry impinge
Bon virtually every aspect of our lives. You can feel the patches
of chemicals to every surface, not just Agriculture, but wide-
variedly- Environment, Hygiene, Food, Décor, and Transportation, etc.
Deliberately, it has blanketed 13% of the Indian GDP which is a huge
margin of development. But at the same time, chemical manufacturers
are striving even harder to raise the bottom line profitably by
improving productivity, agility and innovation.
As the chemical’s arising tide raising all other boats, agricultural
industry using different chemicals; fertilizers, insecticides, fungicides,
and pesticides helping sustain higher yields, reduce the loss of crops
and lessen the level of natural toxins produced by fungi and bacteria.
Food being the other bud of agriculture industry only, is important to
everyone. Chemicals at hand, opens the doors to taste enhancers,
preservatives, and flavours which when added to food makes it more
palatable and mounts the shelf life. Considered equally important for
life, pharmaceuticals is known savior discipline with which numerous
laboratories, experimenting with lots of exported chemicals, are set-up
to study various endemic and epidemic diseases. But at the same time
scientists are penning down the significance of re-cycling which helps
to re-use the waste material, curbing the use of less raw materials.
Researches are accelerating its flow in direction of bio-engineering,
artificial human organ production, mutation and genetic-reengineering.
And combining it with marketing intelligence becomes necessary for
companies to hitch the ride with competition. Progress in cloud data
storage, batch processing, and real time automated data processing
technology assists to track data about pressure settings, temperatures
and flows which makes production process more smooth.
Internet of Things, has enabled connectivity between equipments and
smart devices which allow manufacturers to find out gaps in the
manufacturing process in real time. Anticipating faults and
maintenance is done with smart systems, like embedded software and
analytics which enables the monitoring of chemical reactors. Summing
up, all this turn to insightful collected data which is smartly analyzed
helps business owners/managers to make intelligent decisions in all
M's of business viz. Machinery, Manpower, Material and Market.
Chemical industry like all other industries should keep up with latest
innovations, but keeping the sustainability and ecosystem friendliness
in mind would help in elimanting the negative impact of chemical
substances. Though the sector has historically swung like pendulum
between good times and bad, but with hybridization of proprietary
research and strategic steps in business process could draw extensive
success and breed new innovations.
Editorial
Attaining Equilibrium
of All Industries with
Chemicals
Pooja Jain

,7
Insights Success Media Tech LLC
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Editor-in-Chief Pooja M. Bansal
Database Management Sharad
Technology Consultant Vishal More
Circulation Manager Swapnil
Research Analyst David
Business Development Executives
Dhyaneshwar, Rutuja
Co-Editors
Pooja Jain
Corporate Ofces:
September, 2017
Shweta AmbilwadeArt Editor
Business Development Manager Akansha Garewal
Piyush Rishi
Poulami Das
Managing Editor
Visualiser Shweta Shinde
Marketing Manager Dhruv Apte
Picture Editor Alex Noel
Co-designer
Art & Design Director Amol Kamble
Sagar Bhattacharjee
Vinod Alhat
Contributors
Debasmita Dutta

CXO STANDPOINT
Mitigating Risk in Financial
Investment related to
a Patent Lead Businesses
22
Make the Change
Or become the change
28
DHANA CROP SCIENCES:
Fencing the Crops with
Distinctive Agro Chemicals
08
COVER STORY
CONTENT

18 32
30
KLJ Group:
Market Leader in
Plasticizers and Polymer
Compounds in South Asia
16
20 Microns:
Paving the way forward
From Mining to Micronizing
to Sub Micronizing
to Nano Chemicals
24
Amines & Plasticizers Ltd :
Established suppliers of
Amines & Specialty
Chemicals
Fraternization
of Technology
and Agriculture
A Successful
Organization is the Key
Essence of Development
Gospel about
Textiles
Chemical Drops
Organizational
Strategies
ARTICLE
26
Tech Powered
38
Uflex:
India’s Largest Fully
Integrated Multinational
Flexible Packaging
Materials and Solution
Company

Chemical
he Indian chemical industry is considered among the most diversified industrial sectors. This is particularly
Tsince chemicals are the prime element to convert the raw material to desired product. Chemicals have
touched all our facets of life, most important pyramid i.e. food, clothing and shelter. Re-cycling is a societal
problem solver and chemical is a component which accomplish it and just curbs the virgin products. New
revolution beckons with mount in consumption of agriculture, healthcare and hygiene, changes in attitudinal and
lifestyle profile, general raise in disposable income, also demands getting high in textiles and manufacturing base.
And all these are rediscovering the virtues of advancement in business.
Thus, Insights Success has chosen “The 10 Best Chemical Manufacturer Companies” which are meeting
society's needs without damaging the environment in an innovative way. While keeping the competitiveness in the
industry to be best, these companies are trying to enhance the quality of life with new products, rapid adaption to
changes in consumer demand, using less capital and save raw material, implementing methods that use and dispose
chemicals in environment-friendly manner.
We have chosen 20 Microns Limited which is India’s largest producer of white minerals offering innovative
products in the field of Functional fillers, Extenders and Specialty chemicals. Amines and Plasticizers is a global
supplier of organic chemicals used in Oil Refineries, Natural Gas Plants, Ammonia Plants, Petrochemical Plants,
Pharmaceuticals, Agrochemicals, Textiles, Oil Field Chemicals & Cosmetics etc. KLJ Group is the Largest
Manufacturer and the Market Leader in Plasticizers & Polymer Compounds in South Asia. Uflex Chemicals is a
leading manufacturer of Liquid Inks, Adhesives, Speciality Coatings and Polyols. It serves a wide array of domestic
and international customers spread across 15 countries. Asahi Songwon for dealing in Phthalocyanine Pigments
namely Pigment Blues. The Company deals in following pigments: CPC Blue Crude, Pigment Alfa Blue 15:0,
Pigment Alfa Blue 15:1, Pigment Beta Blue 15:3 and Pigment Blue 15.4, Godavari Biorefineries, a biorefining
company that produces sugar, other foods, biofuels, chemicals, power, compost, waxes, and related products, using
sugarcane as the primary feedstock, HPLAdditives as a prominent name in the global market for Polymer
Additives and Specialty Chemicals, PCIPL is active in international distribution, contract manufacturing & exports
of chemicals, STP Limited for providing solutions in all types of Waterproofing and Protective / Anti-Corrosive
Coating.
We have Dhana Crop Sciences as our Cover Story which offers Nutritionals, PGRs, Organic Chelates, Organic
mineral Glucanates and Glycinates, Protein Hydrolysates, Organic Fungicides and Viricide and other natural aids
for better plant protection. It is P.V. Mohan Rao’s, Founder and CEO of Dhana, vision that made the company to
grow from a small business unit to a 200 crores company in a short span of time.
You could get glimpse of latest trends with these articles manufactured by our editors, “Fraternization of
Technology and Agriculture”, “Gospel about Textiles”and “A Successful Organization is the Key Essence of
Development”, and some experts views on “Mitigating Risk in Financial Investment related to a Patent Lead
Businesses” by Suneet Sabale, “Make the Change Or Become the Change” by Hardik Parekh.
Reach out to these pages and catalyse your knowledge!
Synthesizing the Sustainable
Development with Chemicals
Chemical
Manufacturer
Companies
10

DHANA
CROP SCIENCES:
Fencing the Crops with
Distinctive Agro Chemicals
DHANA
CROP SCIENCES:
COVER STORY

P.V.Mohan Rao
Founder & CEO
Chemical
Manufacturer
Companies
Chemical
10

Dhana Crop Sciences is basically a family business
started as a small dealer of Agro Chemicals in the
year 1978 and have grown to become a leading
distributor in Andhra Pradesh. Decided in 1995 to start
manufacturing unit for manufacturing quality products to
cater to farmer needs, with vast experience gained over the
years in marketing, distribution and interaction with
farmers.
Dhana Crop Sciences, a Hyderabad based, all India
presence company established in 1998, currently offers over
100 Generic insecticides, fungicides, herbicides,
Nutritionals, PGRs, Organic Chelates, Organic mineral
Gluconats and Glycinates, Protein hydrolysates and other
aids from a portfolio of more than 50 strategic active
ingredients. Dhana Crop Sciences also supplies end-use
products to other marketers and distributers in India.
Supported by diversified strengths, the Dhana Crop
Sciences portfolio of products and capabilities continues to
expand.
Heading a Small Business Unit to a 200 Crore Company
The Founder and CEO of the Dhana Crop Sciences,
Mr.P.V.Mohan Rao is a graduate in Chemistry. He is
highly talented in the field of Agrochemicals businessThe
company was established in 1995 for the manufacturing of
Copper Oxy Chloride Technical, WP, Agrochemicals, Plant
growth promoters, Plant Micronutrient products, Organic
Fertilizers and Biofertilizers. It is his vision that made the
company to grow from a small business unit to a 200 crore
company in a short span of time. He continuously strives in
the field of research for development of various new
products.
Overpowered the Setbacks
Dhana Crop had to face many challenges such as financial
constraints, market competition, price wars during the
establishment of the company. But the company could over
come all these factors with good team work, continuous
R&D in improving product quality, very good market setup,
regular interaction directly with farmers, dedicated field
staff.
Helping Soil to be more Fertile
Agricaltural Testing Kits - Soil Test Kit: Using this
portable soil testing kit developed at ANGR Agricultural
University, Rajendranagar, Hyderabad, one can analyze soil
at field level and know the soil fertility status on the spot.
This Kit consists of chemical reagents for 10 parameters
and a small instrument for salinity test. To determine the
parameters, reagents are provided in the kit along with all
accessories. Methods of analysis, colour charts for different
parameters and fertilizer schedule for different crops are
provided in the booklet supplied with the kit. Soil sample is
taken in beaker/soil shaking bottle provided in the kit and
mixed with definite quantity of the reagents and filtered
through filter paper into a test tube followed by colour
development as per the instructions. Based on the colour
shade one can know the test results.
Using this soil test kit one can analyse pH, EC, organic
carbon, nitrogen, phosphorus, potassium, sulphur, free
calcium carbonate, zinc, iron and boron. Different colour
shades are provided in the kit for each test, this kit was
popularized in most parts of India and the technology
pertaining to it is patented.
Irrespective of the soil type, all the eleven parameters can
be analysed satisfactorily with this kit. It works well both in
mildly acidic soils, saline or alkaline soils and calcareous
soils.
Nutrients Importance to Plants
Agricultural Testing Kits - Plant Tissue Test Kit: The crop
growth and productivity is conditioned by many factors of
which, the nutrient status (content) of plant parts such as
leaf, stem, etc. play a critical role. Moreover the leaf and
stem are considered as the indicator parts of plants for
Dhana Crop Sciences the right crop protection
because it offers a consistent supply of superior
formulations, sold at value prices. Control,
consistency and cost give you confidence in
Dhana Crop Sciences products.

assessing the nutrients content of plant. Each crop plant
requires the essential element at a specific concentration at
different growth stages and it is known as ‘critical level’.
When the nutrients content of plant depletes below the
critical level the plants may exhibit some symptoms.
The requirement or otherwise the availability of nutrients
can be assessed by:
Ÿ Plant diagnosis
Ÿ Soil analysis
Ÿ Plant analysis by two methods
a) Qualitative test
b) Quantitative estimation.
Based on the plant or soil tests, the required nutrients can be
applied for crops to sustain the growth and rectify the
deficiency disorders. The rapid tissue test would pave way
for rectifying the nutritional problems for quick recovery:
however the quantitative estimation of both plant and soil
for nutrients concentration will be more useful and
economic for applying fertilizers either as basal or foliar
and would be the long term strategy to cope up with
nutritional problems.
Scrutnizisng Importance of Water
Agricultural Testing Kits - Water Test Kit for Irrigation
Water Analysis: Irrigation waters have to be judged for
their quality in terms of its salinity hazards (EC) or alkali
hazards (SAR and other assay) or for specific ion effect
(chlorine and boron contents). Under polluting
environments, which are specific, heavy metal content like
lead, cadmium, chromium and mercury besides BOD and
COD are also crucial.
It is more appropriate to have preliminary level
comprehendible water Test Kit that can easily be handled at
Gram Panchayat level, enabling the agricultural officers or
extension officials to do the analysis at field level and help
farmers to test irrigation water for qualitative aspects. It is
with this intention; a soil scientist at ANGRAU has come
up with a portable water Test Kit that can determine pH,
Electrical conductivity, total dissolved solids, total
hardness, alkalinity and salinity, apart from cations like
calcium, & Magnesium and anions like carbonates & bi-
carbonates, sulphates, chlorides, nitrates, phosphates and
fluorides which are important from water quality, salinity
hazard, plant nutrition and environmental point of view.
As the composition of irrigation waters is mostly evaluated
to determine its suitability for irrigation and much less as
carriers of plant nutrients, greater coverage has been given
to water quality aspects. In addition to above analytical
methods, interpretation of analytical data from the end point
of view has been included. This Water Kit has been
designed for a range of irrigation waters and is quite
suitable for small and marginal farmers of the semi arid
regions in India. Also, this water test kit is applicable in a
wide range of cultivable irrigated areas. This portable
Irrigation Water Test Kit is ideal for professional scientists
and non-scientists alike, for irrigation water quality
assessment under a wide variety of conditions. Farmers,
researchers, extension agents, and educators can use the
versatile test kit at remote sites, in the classroom, or even in
areas lacking electricity.
Manure, the Soul of Irrigation
Agricultural Testing Kits - Kit for Organic Manures: The
use of organic manures like farm yard manures,
vermicompost, farm residues, oil cakes, etc., along with
chemical fertilizers is receiving much attention. Addition of
organic manures in soil causes the soil life to flourish and
carry on with the related biological functions. The increase
in organic and major and secondary nutrients by continuous
supply of organic manures has been well documented.
The average nutrient content of a number of organic
manures can vary considerably in composition from one lot
to another but this should not come in the way of their
utilization as sources of plant nutrients in agriculture. Out
of various organic resources, materials derived from
animals and oil cakes are richer in nutrient content than
those derived from excreta, crop residues, refuses etc.
Number of small, medium and large companies started
manufacturing these organic manures and supply to the
farming community.
Get Control, Consistency and Cost effective
Farming with Dhana Crops Sciences.
‘
‘COVER STORY

The problem which was first encountered by these organic manures’ manufacturers was to know about the amount of
organic carbon content (Organic matter), major nutrients like nitrogen, phosphorus, potassium and tracer elements like
sulphur present in their organic manures instantly. This led to research concentrating on the development of a simple kit to
determine the organic carbon content in organic manures and interpreting the results in terms of organic matter. With
regard to total contents of major nutrients and micro nutrients, they have to be analysed in laboratory only which involves
treating organic manures with strong acids at high temperature for digestion of organic manures and analysed using
sophisticated equipments by colorimetric techniques and automic absorption. However, water soluble major nutrients like
nitrogen phosphorus, potassium and tracer elements like sulphur can be known instantly by this kit.
Upcoming Products
Latest offering by Dhana Crop Sciences:
Pasura Gold Granules are derived from natural proteins, fulvic acids and organic substances.
They are useful for spreading of crops primary and secondary root system,
which in contact with soil particles assists in absorption of water and minerals on surface of the root system:
Ÿ Pasura Gold granules also helps to increase the root hair sytem.
Ÿ Pasura Gold granules also useful in maintaining the ratio of weight of organic carbon to weight of total nitrogen in soil
or organic material in soil.
Ÿ Pasura Gold granules can reduce usage of chemical fertilizers upto 30%.
SUGAR MAX specially formulated by state of the art technology from the PASURA research house for quick conversion
of nitrogen into more functional forms of nitrogen in plants. It increases sugar production and transportation in plant roots
and leaves.
Ÿ SUGAR MAX will correct BORON and MOLYBDNUM deficiencies and give more uniform size of fruits and yields.
Ÿ It will shorten internode length, increase lateral branching and increase number of fruit points while decreasing fruit &
bud abortion.
Modernization in Agro Chemicals
Development of different types of Plant nutrient products is going on. Dhana Crop Sciences have built up sufficient
production capacities in formulation like EC, SC, EW, WDP, SP, WDG etc.
A Step towards Social Responsibility
The agricultural market is a fast growing market and Dhana Crop is, well equipped with state of the art infrastructure to
cater to the demand. The Company does not produce any waste in the manufacturing process. Infact, Dhana's R&D is in
the process of converting different wastage generated, in agro process, into Organic fertilizer.

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BriefManagementCompany Name
Asahi Songwon Colors Ltd
asahisongwon.com
Mr. Chandresh Parikh,
Founder & Chairman
Rajesh Parikh,
CEO & Managing Director
Atil Parikh,
Managing Director
Hemant Kumar Ruia
Chairman &
Managing Director
Gokul M. Jaykrishna
Joint MD
20 Microns Limited
20microns.com
20micronsherbal.com
20mcc.in
20nano.com
20 Microns is India’s largest producer of white minerals
offering innovative products in the field of Functional fillers,
Extenders and Specialty chemicals.
Amines and Plasticizers is a global supplier of organic
chemicals used in Oil Refineries, Natural Gas Plants, Ammonia
Plants, Petrochemical Plants, Pharmaceuticals, Agrochemicals,
Textiles, Oil Field Chemicals & Cosmetics etc.
At present Asahi Songwon is dealing in Phthalocyanine Pigments
namely Pigment Blues. The Company deals in following pigments:
CPC Blue Crude, Pigment Alfa Blue 15:0, Pigment Alfa Blue
15:1, Pigment Beta Blue 15:3 and Pigment Blue 15.4.
Dhana Crop Sciences offers Nutritionals, PGRs, Organic
Chelates, Organic mineral Glucanates and Glycinates, Protein
Hydrolysates, Organic Fungicides and Viricide and other
natural aids for better plant protection.
Godavari Biorefineries is a biorefining company that produces
sugar, other foods, biofuels, chemicals, power, compost, waxes,
and related products, using sugarcane as the primary feedstock.
HPL Additives is a prominent name in the global market for
Polymer Additives and Specialty Chemicals.
KLJ Group is the Largest Manufacturer and the Market Leader
in Plasticizers & Polymer Compounds in South Asia.
PCIPL is active in international distribution, contract
manufacturing & exports of chemicals.
STP Limited is a total solution provider for all types of
Waterproofing and Protective / Anti-Corrosive Coating.
Uflex Chemicals is a leading manufacturer of Liquid Inks,
Adhesives, Speciality Coatings and Polyols. It serves a wide
array of domestic and international customers spread across 15
countries.
Amines & Plasticizers Ltd
amines.com
P.V.Mohan Rao
Founder & CEO
Dhana Crop Sciences Limited
dhanacrops.com
Samir S. Somaiya
MD
Godavari Biorefineries Ltd.
somaiya.com
HPLAdditives Limited
hpladditives.com
Umesh Anand
MD
KLJ Group
kljgroup.com
Kamal Jain
Managing Director
Prakash Chemicals
International Pvt. Ltd.
pciplindia.com
Manish Shah
MD
STP Limited
stpltd.com
K P Shrivastav
CEO
Uflex Limited
uflexltd.com
Ashok Chaturvedi
Founder, Chairman,
& MD
Chemical
Manufacturer
Companies
Chemical
10

20Microns:
PavingthewayforwardFromMiningtoMicronizingto
SubMicronizingtoNanoChemicals
he demand and supply are very particular in
Tchemicals and mineral industries. As there are no
straight linear equations to it, let us take an example
of Paints and Plastics sectors whose CAGR’s will escalate
in excess of around 10% to 15% per annum in the coming
years. Based on this if we study the expansion plans of the
leading customers for these two segments, the demand for a
range of products will grow in linear progression according
to their growth. So 20 Microns Limited’s growth has to be
expanded in every two or three years to keep up with their
consistent pace.
Since past four years, constant research and product
development drive has led the company to a platform to
overdrive the investments. The source of fuel for such
focused product development and research has esteemed
the group of customers whose future price is to cost
expectation to the management which have been met by
their common endeavor.
The initial mission of 20 Microns was to serve the Paints
and Plastic to the manufacturing companies with a very
niche micronized inorganic chemicals by the name of
Micronized functional fillers and extenders. In the late 80’s,
such Micronized functional fillers were not being
manufactured in India whereas the demand for such
products was also very less because it had to be imported
from European countries. Considering the high prices of
importing, the end users preferred not to use them on a big
scale and limit them in certain niche products. 20 Microns
sensed this gap in the customer’s need for Micronized
chemicals with an affordable price range. That’s where the
founder of 20 Microns, Mr. Chandresh Parikh, carved out
a strategy and mission to serve such end industries with
Micronized Chemicals and Minerals.
Meteoric Expansion of 20 Microns
Initially, 20 Microns’ Powder base was used in the products
of the Paint & Plastic Industries and gradually our company
started serving to Paper, Ceramics, Printing Inks, Rubber,
Cosmetics, Agriculture, Construction and many more.
Eventually today 20 Microns is one of the Leading
Companies in Micronized Minerals Industry manufacturing
in excess of 4,00,000 Metric tons.
The Master behind 20 Microns
Mr. Chandresh Parikh, Founder of 20 Microns started his
career as the Top Management Member with a Paint
company in Africa. One of the key ingredients of paints was
of Mineral Powder which was procured from Europe-India.
Why Indian quality is not at par with European quality was
the question he wanted to find an answer for. Getting
imbibed with some splendid experiences, strong
knowledge, and the question mentioned above, he decided
to return to India in 1987. In no time, he immediately
started making the business plans to start a project for
Micronised minerals and chemicals. After importing
a technology and the maiden machine, Mr. Chandresh
Parikh coined the name of the company as 20 Microns
Limited and placed a foundation stone of activities in
Micronised Minerals at Waghodia-Vadodara in Gujarat.
Research and Development behind Success
After 1987, the company is marching ahead for new
technological advancements. The R&D has been percolated
16

down to the product development team and subsequently
the project development team to upscale it to volumetric
levels. The company has set up around 20,000 square feet
research and development center in Waghodia in Gujarat
which has been accredited and approved by DSIR
(Department of Scientific and Industrial Research)
Government of India, Technology Bhavan, and New Delhi.
Team 20 Microns has strength across all the departments
which have also contributed to a substantial role in the
company’s success till now.
Flat Roads are not for the Skillful People
The company has overcome with a huge establishment in
Bhuj, where the processing plant was placed right next to
the quarry. The company has a Superconducting Cryogenic
Magnetic Separator, which had been installed in 1998.
During the Earthquake in 2001, many machines were badly
destructed when the epicenter of the quake was few
kilometers away from their massive plant at Bhuj.
Cryogenic Magnetic Separator and few other machines
were then sent back to Europe for repairs. As a result, the
manufacturing department from the plant got hampered for
months. That was a major challenge, 20 Microns faced at
that time.
Future Line of 20 Microns
The customer’s future product expectation boosts the
company’s Research and development along with the
product development as well. Nano sizing and chemistry is
the road ahead for 20 Microns Limited. Also from the last
two years , our company is now targeting the Consumer
business by launching its products for Waterproofing of any
type of constructions. Our products were launched into the
consumer domain starting with Vadodara and our products
got good response and well accepted. Now the company is
planning to market these construction chemicals to all
Gujarat and then to PAN India level by creating
Distribution networks.
20 Microns also does commendable CSR activities by
conducting free checkup camps every week into several
small towns and villages on a continuous basis to make
people aware about DIABETES. The company also started
venturing into Micronized Ayurvedic Supplements since
last 3 years. The supplements are also getting good
response and well accepted in the markets where it is
launched. Here also the company wants to expand its
network of distribution to PAN India level in the coming
years.
Our company is currently in advanced stage for a potential
joint venture in Vietnam. Though we have offices in
Malaysia and UAE, this Joint venture in a manufacturing
plant of Micronized calcium carbonate will add more value
to our company in terms of expanding our reach to more
market share in growing economies.
RajeshParikh
CEO&ManagingDirector
‘‘
Since past four years, constant
research and product development drive
has led the company to a platform
to overdrive the investments. The source
of fuel for such focused product
development and research has
esteemed the group of customers whose
future price is to cost expectation
to the management which have
been met by their common endeavor.
Chemical
Manufacturer
Companies
Chemical
10
17SEPTEMBER 2017 |

C
lothes form an important and
basic need of human life; the
type and the size of clothing
primarilydepend upon the geographical
conditions, society, and the type of
body. With increase in fashion and
demand for clothes, the ultimate result
is increase in production of them!
But, do you know what clothes are
made of? Generally, textiles are made
from animal (wool, silk), plant (cotton,
flax, and jute), synthetic
(nylon,polyester,acrylic) and mineral
(asbestos, glass fibre). But during the
making, it has to go through a process
which does consist of addition of
harmful elements making it dangerous
for human body, life and environment.
At face-value of making clothes
Garments and textiles come from all
over the universe, and travel down
many hands so the manufacturing
process and regulations aren’t known
by the average shopper. Today, it’s
common for numerous pieces of our
closet to be made in third world
countries – which can be pretty flexible
with health code laws. In fact, there are
up to 2,000 divergent chemicals in
processing some fabrics – many of
which are well-known to be the source
of cancer.
Contemporary
technological
elevation in the
textile industry
includes the
evolution of textiles
that are smarter,
stronger and
cutting-edge.
“Cosmeto-textile”
products (Hibbert, 2004), created
through sub-micron nano-engineering
and genetic manipulation can
automatically counter temperature
alterations, monitor our mood,
administer medication, mimic
functions and properties from the
natural world and allegedly oblige with
our well-being, but this leads to a
question, how “healthy” are these
textiles, and what of traditional
textiles, such as cotton? Is there such a
thing as a healthy fabric which does
not have an impact either on the
environment or humankind?
For over half a century, peeps have
been responding negatively to
chemicals interfacing with their skin
causing disorders like infertility,
respiratory diseases, contact dermatitis,
skin rashes, headache, trouble
concentrating, nausea, diarrhoea,
fatigue, muscle and joint pain,
dizziness, difficulty in breathing,
irregular heart-beat, seizures and even
cancer; the more synthetic clothing you
don, the greater your menace of
Gospelabout
Textiles
| SEPTEMBER 201718
Chemical Drops

captivating toxic chemicals that can
precipitate health conditions most often
not imputing to synthetic fibers.
Chemical finishes are often applied to a
garment to give it various properties,
such as shrink resistance, crease
resistance, odour resistance, water-
impermeable, anti-bacterial, anti-
fungal, anti-static, permanent-press,
softening agents, easy care treatments
or flame and soil retardants, adding a
further mixture of potentially harmful
chemicals to the cocktail.
Chemicals Intricated
Your skin is the colossal organ of
expulsion and absorption; what goes
ON the skin goes IN the body; when
toxins are ingested through your skin,
they are consumed by the lymphatic
system, then into the blood stream and
eventually the liver, the chemical-
processing plant of the body
responsible for removing toxins.
Alkylphenols
Alkylphenol compounds include
nonylphenols (NPs) and octylphenols
and their ethoxylates, particularly
nonylphenol ethoxylates. NPs are
extensively used in the textiles industry
in cleaning and dyeing procedures.
They are toxic to aquatic life, stay in
the environment and can gather in
body tissue and biomagnify (increase
in concentration through the food
chain). Their correspondence to natural
oestrogen hormones can distort sexual
development in some organisms, most
notably causing the feminisation of
fish.
Phthalates
Phthalates are a set of chemicals most
frequently used to soften PVC (the
plastic polyvinyl chloride). In the
textile industry they are used in
artificial leather, rubber and PVC and
in some dyes. There are
considerable concern elements
about the toxicity of phthalates
such as DEHP (Bis(2-ethylhexyl)
phthalate), which is reprotoxic in
mammals, as it can interfere with
development of the testes in
premature life.
The phthalates named, DEHP and
DBP (Dibutyl phthalate) are
classified as ‘toxic to
reproduction' in Europe and their
use is restricted.
Brominated and chlorinated flame
retardants
Most of the brominated flame
retardants (BFRs) are persistent, and
the bioaccumulative chemicals that are
now present throughout the
environment. Polybrominated diphenyl
ethers (PBDEs) are among the most
popularcommon groups of BFRs and
have been used to fireproof a wide
variety of materials, including textiles.
Few PBDEs are competent of mixing
with the hormone systems involving
the growth and sexual development.
Under a law the use of some types of
PBDE is tightly restricted and one
PBDE has been listed as a ‘priority
hazardous substance’ under European
water law, which requires measures be
taken to eliminate the pollution caused
by BFRs on surface waters.
Azo dyes
Azo dyes are one of the main
classifications of dye used by the
textile industry. However, some of
these dyes break down during the use
and release chemicals known as
aromatic amines, some of which can
cause cancer.
Organotin compounds
Organotin compounds are used in
biocides and as antifungal agents in a
range of consumer products. Within the
textile industry they are being used in
materials such as socks, shoes and
sport clothes to avert odour caused by
the breakdown of sweat.
One of the best-known organotin
compounds is tributyltin (TBT). One of
its primary uses was in antifouling,
shipping painting, until evidence
surfaced that it persists in the
environment, builds up in the body and
can have negative impact on immune
and reproductive systems. Its use as an
antifouling paint is now largely
banned. TBT has also been used in
textiles.
Chlorobenzenes
Chlorobenzenes are persistent and
bioaccumulative chemicals that have
been used as solvents and biocides, in
the production of dyes and as chemical
intermediaries. The effects of exposure
19SEPTEMBER 2017 |

rely on the kind of chlorobenzene;
however, they commonly affect the
liver, thyroid and central nervous
system. Hexachlorobenzene (HCB),
the most toxic and persistent chemical
of this group, is also a hormone
disruptor.
They are also recorded as ‘persistent
organic pollutants’ for global
restriction under the Stockholm
Convention, and in line with this, they
are programmed for depletion and
eventual elimination in Europe.
Chlorinated solvents
Chlorinated solvents – such as
trichloroethane (TCE) – are used by
textile manufacturers to diffuse other
substances during manufacturing and
to immaculate fabrics.
Heavy metals: cadmium, lead,
mercury and chromium (VI)
Heavy metals such as cadmium, lead
and mercury, are being used in certain
dyes and pigments used for textiles.
These metals can cumulate in the body
over time and are highly toxic, with
irreversible effects including harm to
the nervous system (lead and mercury)
or the kidneys (cadmium). Cadmium is
also known to cause cancer. Uses of
chromium (VI), included in certain
textile processes and leather tanning is
highly toxic even at low
concentrations, having negative impact
to many aquatic organisms.
TCE is an ozone-depleting substance
that can linger in the environment. It is
also known to strike the central
nervous system, liver and kidneys.
Chlorophenols
Chlorophenols are a sort of chemicals
used as biocides in anextensive range
of applications, from pesticides to
wood preservatives and textiles.
Pentachlorophenol (PCP) and its sub-
divisions are used as biocides in the
textile industry. PCP is extremely toxic
to humans and can influence many
organs in the body. It is also highly
toxic to aquatic organisms.
Short-chain chlorinated paraffins
Short-chain chlorinated paraffins
(SCCPs)is used in textile industry as
flame retardants and finishing agents
for leather and textiles. They are
extremelypoisonous to aquatic
organisms, do not readily break down
in the environment and have a high
potential to cumulate in living
organisms.
Vigilance
If you clean with common supermarket
toxic detergents, then move to natural
detergents. It will take a few washings
to separate the residual toxic detergent
ingredients completely.
Read clothing labels and strive to elude
synthetic materials such as Rayon,
Nylon, Polyester, Acrylic, Acetate or
Triacetate as much as possible. Also
evade no-iron, wrinkle free and
preshrunk items. Basically, try to use
100% pure cotton or hemp clothing if
you see any.
Wash and dry clothes comprising
synthetic matter three times before
wearing. Some folks add baking soda
(not baking powder) to aid
neutralization of new clothing
chemicals while using natural
detergents, of course. Also, spurn those
dryer sheets that avert clinging unless
you can find them without virulent
chemicals.
Do not use dry cleaners that use
perchloroethylene, commonly known
as PERC. There are even some that
don’t. Find them or forget dry
cleaning. Even used clothing
purchased from thrift stores may be
spattered with some chemical before
they’re put up for sale. Wash and dry
them at least once.
Thus, we can conclude that clothes,
that we do not consider as an important
parameter of health is actually a
primary need of health concern making
it safe for HUMAN and OTHER
LIVING CREATURES present in
environment, thereby going GREEN.
| SEPTEMBER 201720

1800 102 2055
TELLING
LIFE’S
STORIES
FROM
MEMORY

MitigatingRisk
inFinancial
Investment
relatedtoaPatent
LeadBusinesses
ith start-up fever rising in India, there is also
Wrise in improper investments. In other words,
investment without proposer due-delegacy can
be referred as bad investment. Basically, start-up can be
broadly divided into two categories which we seen in
perspective of Intellectual Property are 1. Services oriented
start-up and 2. Technology based start-up.
1. Service oriented start-up generally have a unique
business using existing technology, e.g.: Ola, Flipkart,
Zomato, Mintra software companies and the like. In these
kind of industries even if they have an innovate idea, these
business models or the softwares cannot be protected under
patent law/protection in India. Copyright can be filed but it
gives very narrow protection. Therefore, you may see rise
in companies with similar concept. E.g. Amazon-Flipkart-
Snapdeal, Grofers-Bigbasket- BaniyaBabu-Amazon. These
companies largely survive on aggressive marketing
supported by good funding. Larger is the funding it’s easier
to do business and pass on benefits to the customers and
thereby creating a database of loyal customers, which even
can be sold with the brand later on.
2. Technology based Start-ups generally have an
innovative product, which can be protected under
patent. A start-up requires production facility,
marketing and sales team. As the product is protected
by patent, it’s very difficult for any competitor to enter
this market by making minor modifications. Patent
gives a border protection, provided that it’s drafted at
least correctly. Number of start-ups in these domain are
very less. We can many companies which are presently
large corporation but initially starts ups with IP savvy
strategies like QUALCOMM, Agrima Infotech,
Huawei, Lenovo and like.
Innovative product can be protected under “Patent” and
or “Design Registration”. Patent provides protection for
the technology and “Design Registration” also referred
as “Design Patent” for outer aesthetics. Under normal
process 4-7 years are required for getting a grant for
“Patent” and for getting Design registered/approved 03
months to 2year. Filing does not mean it is registered.
After registration/grant, a certificate is issued and the
status is accessible to all on ipindia.nic.in website only.
Most of the first time investors invest in a company,
which has filed a patent application. But, filing of a
patent application is the first step, which does not
guarantee grant or protection or monopoly in the
defined jurisdiction. Anyone can file anything with the
patent office and still an application number will be
issued. Which is a very normal process. There is no
restriction on filing of a patent application, but there are
criteria for grant of the patent application. Before filing
or after filing the patent application a patentability
search will also reveal the possibility of grant.
Normally, after filing a patent application, it’s published
in the patent journal, giving an opportunity to any
interested person/party to oppose the grant of the
patent. In most of the case opposition (pre-grant
oppositions) are not filed. Still the patent application is
examined to check whether the invention that is applied
for patent is patentable or not.
Patentability Criteria:
1. Novelty – The invention should be new world
wide,
2. Invention Step – even if the invention is new,
it should not be obvious modification
(E.g.: new application of the known machine,
| SEPTEMBER 201722
CXO Standpoint

composition etc., mere change in material, replacing one
technology with other know technology and the like)
3. Industrial application.
Examiners do a thorough search to find relevant citations
for negating grant of the patent application based on the
write-up submitted to the patent office and then try to
negate the patent based on inventive step with
combination of documents. This sent as an examination
report. Thereafter, a hearing may be called for resolving
any pending queries and thereafter the patent application
is granted. After grant, one can file patent infringement
cases and claim retrospective damages if any.
Even if the patent is granted there may be a possibility,
that the invention (a portion) may be infringing a live
patent. Which may cause major financial problem. This
search is generally referred as Freedom to Operate
(FTO) search in general done by patent professionals.
At last valuation of the patent should be done before
doing any transaction.
Thereafter, it would be good to go ahead with any
contracts and financial transactions.
Therefore, before investing into any patent application,
it would be recommended to check the quality of the
draft, patentability, infringement, and then decided to
make the investment. Additionally, valuation will give
approximate estimation of expected profits.
Suneet Sabale
Founder & CEO Brainiac IP Solutions
23SEPTEMBER 2017 |

Amines&PlasticizersLtd.:
EstablishedsuppliersofAmines&SpecialtyChemicals
mines & Plasticizers Ltd. was incorporated in the
Ayear 1973 at the time when the chemical industry
was in its nascent stage. The Company initially
undertook a project to manufacture plasticizers and then put
up a plant under collaboration of NAPTHA-CHEMIE (now
BP) to develop ethanolamines. As the economy advanced
certain industries (which are now major clients of the
Company) required certain chemicals as one of their most
important components in their processes. APL through its
R&D developed these chemicals for the local and
international markets. The Company is currently engaged in
manufacturing organic and inorganic chemical compounds
like ethanolamines, alkyl alkanolamines, morpholine, alkyl
morpholines, gas treating solvents and morpholine oxide.
The expertise required in this niche sector has always kept
APL committed in its research and development for more
innovations in the chemical industry. Over a period of time,
the Company has through its Research and Development
(R&D) team evolved its own line of Specialty Chemicals
catering to various industries including oil refineries,
natural gas plants, ammonia plants, petrochemical plants,
pharmaceutical and agrochemicals. Since its inception APL
brand name has been synonymous with superior quality and
service. It has been in the chemical industry sector for more
than 4 decades and is a renowned name for Specialty
Chemicals in the Domestic as well as International markets.
Presented some unique products to chemical industry
APL manufactures over 50 different varieties of organic /
inorganic chemicals. One of the main product manufactured
by the Company is Methyl Diethanolamine (MDEA),
which is extensively used in large quantities in Refineries
and Gas Plants as a gas treating agent. The Company
received the highest award in the year 1991 from the
Government of India for the development of MDEA
which was required by ONGC in substantial quantities and
there were only 4 manufacturers in the World then. The
Company developed this chemical in its own R&D Centre.
Even today, ONGC uses this in their process.
Another chemical which the Company is one of the largest
producers in the World is, N-Methyl Morpholine Oxide
(NMMO), which is used in textiles and certain
pharmaceutical intermediaries.
Towering to International level
Mr. Hemant Kumar Ruia, Chairman and Managing
Director of Amies and Plasticizers is a Graduate in
Commerce and Law from Bombay University, having a rich
and varied experience. He has been associated with the
Company for the past 35 years and is looking after all major
policy decisions as well as day-to-day affairs of the
Company. He was appointed as Chairman and Managing
Director in the year 2002, when the company was in a
severe crisis due to liberalization. He has taken many
initiatives to diversify company’s operations into various
areas including technology and engineering. He can be
credited for turning around a company under BIFR into
profits within two years. Under his leadership, APL has
grown from a domestic level Chemical Company to a
Company of International repute having numerous overseas
renowned customers.
24

Turned to a Brand
APL has over a period of time, grown not only financially
but has established its own Brand name in the Chemical
Industry. The rich experience of its leadership, coupled with
the exuberance of its young workforce has proved to be an
optimal combination for the growth of the Company. The
Company has achieved success over the years through its
perseverance and commitment to research and development
of different products for its varied clientele.
Challenged the limits
APL is in the Chemical Industry for more than 4 decades
and has now established itself as a renowned name locally
as well as internationally, although initially in the year 1973
the chemical industry was neither developed nor the raw
materials were easily available. In those circumstances
establishing a Specialty Chemicals company was amongst a
rare sector to venture into. The Specialty Chemicals are
sensitive while storing as well as while using. The
Company needed chemical engineers and other work force
which is well versed with the nature and handling of the
products which was a difficult challenge in the initial years.
Industry scenario
Since the chemicals are not used by the end customers but
by the intermediaries like gas treating, pharmaceuticals,
natural gas, cosmetics etc., chemicals mostly have a stable
demand supply pattern and is not much disturbed by
temporary factors in the market.
Treating effluents in a better way
With the growing awareness of turning waste to wealth,
APL has also contributed with its own effluent treatment
plant and can boast of a ‘zero’ effluent plant. The water
generated through its effluent plant is used back for
gardening and other purpose.
Exploring unexplored market
Amines & Plasticizers has developed and further
developing certain value added chemicals to be used in the
manufacturing of electronic compounds thereby giving an
opportunity to an unexplored market. The initial trials of the
product has found great success world-wide.
‘‘
At APL, where growth
maintaining service and
quality are a way of life,
we constantly look forward
to expanding our operations,
both within India and
abroad with suitable
two way transfer of
technology and product
HemantKumarRuia
Chairman&MD
Chemical
Manufacturer
Companies
Chemical
10
25SEPTEMBER 2017 |

Fraternization of Technology and
AgricultureAgriculture
I
th st
n the second half of the 20 century and at the beginning of the 21 century, a technological revolution in farming led by
advances in sensing and robotics technologies looks set to disrupt traditional farming. This technology changes forever
the way farmers work. Performance of agriculture and modern farms technics work far differently than those a few
decades ago, because of advancements in technology, including sensors, devices, machines and information technology.
Today’s agriculture prefers to use advanced technologies such as robots, temperature indicators and moisture sensors and
GPS technology. These advanced technologies and robotic systems allow businesses to be more profitable, effective, and
secure and environmentally friendly.
Background of the Agriculture Sector
The first twin-rotor system combine was introduced in the year 1975. This system allowed to cut crop and separate in one
side over the field. In 1994, a widely known scientist introduced satellite; it helped farmers to use this technology to see their
farms from overhead and allowing them for better tracking and planning. Year 2000 was a technology revolution year; when
people got to know about the use of mobile phone. Likely many people and farmers started using mobile phone which helps
them to maintain communication and on the other hand it facilitated farmers to place orders for seeds, fertilizer and it
provided information towards new techniques. The data revolution is helping people to take the right decision, and farmers
are no exemption. New mobile applications are providing information about the variety of fertilizers, firming process and
other resources which help farmers to get knowledge about farming. 2015 was the year when masses introduced with the
digital platform that conveys info about data collection, agronomic modeling and local weather monitoring, which gives the
idea to farmers about their fields. These tools allow farmers to plan for healthier crops and make firming strategy that is
beneficial for the planet. Therefore in the current year, the major breakthrough happened in farming technology which breaks
the all previous technics of farming.
Some Breakthrough Technologies are -
Use of Global Positioning System
Mainly GPS technology pinpoints location through satellites. Just like previously tractors replaced draft horse on the farm,
GPS technology also replaced eyeballing and guessing process in the farm. GPS can give farmers valuable information about
which areas need fertilizer and which don't. This information can save money and ensure that only the areas that need to
nutrients are getting it. GPS guided drones are performing tasks from crop spraying to livestock monitoring and creating 3D
maps.
The other technology is Sensor technology;
Sensor technology is basically monitoring everything like soil water content, temperature, humidity in grain silos and
information about plant health.
Advantages of Smart Phone
Now a day’s farmers are using advantages of the internet through their mobile phone. For the purpose to check current marker
scenario, Firming related videos, agriculture news, new technologies, and invention. In the other hand, they can easily find
out those applications which are specifically developed to help farmers. Not only this but also some mobile applications allow
them to ask their quires to the experts and get an appropriate response.
Harvesting with WIFI
In the modern agriculture system, technology helping farmer’s to use the electronic sensor distributed process which helps
them to find out different conditions; sometimes the gadgets send data to the farm server about the farm condition. This data
gets analyzed automatically. Then instruction gets passed on to the farmer which includes an appropriate dose of fertilizer,
delivering the right amount of water and finding the hole punched in crop rows. These data's are easily accessible by the
farmer in tablet or smart phones, giving real time information. These advanced technologies can also monitor soil conditions
| SEPTEMBER 201726
Tech Powered

i.e. nitrogen level in the soil and when to add fertilizer.
Robotic Formation in Agriculture
The self-driving cars one of the latest innovation in car
manufacturing industry and impact of this innovation could
also be witnessed in farming. Robots and self-driving
tractors are becoming very common in farming. Which
helping farmer to cut cost and time by automating time-
consuming tasks done by humans.
There are farming robots for picking strawberries and
lettuce, harvesting oranges and pruning grapevines, for
mowing hay etc. Many farmers still prefer using human-
driven tractors while others are using highly customized
and automated tractors attached to sensors and robots. That
can perform highly specific tasks, such as detecting where
cows have peed and treated the affected grass to stimulate
regrowth. Usually, these robots are guided by highly precise
GPS tracking that allows them to nimbly navigate through
the narrow spaces between crop rows.
Indoor Farming
According to research, Vertical farming or indoor farming is
gaining popularity because the farms optimize land use in
land-scarce and it can operate on minimal manpower. This
technic helps growers of to produce year-round including
specialty crops regardless of outdoor weather conditions.
But this is not as easy as indoor farming since it is very
challenging to produce an ideal sunlight that optimizes
growth in cramped indoor spaces. Full-spectrum fluorescent
and energy-intensive technologies provide required lights in
indoor farming which is very expensive. But innovations of
light-emitting diodes (LEDs) in recent years have provided
a cheaper and better alternative.
LED has also reduced the growing time compare to the
traditional lighting technology because farmers can use
different configurations to maximize the wavelengths of
light certain plants prefer. Hooking LEDs to timers allows
indoor farmers to maximize the ratio of light to dark that
can speed up the growing process. For example, certain
combinations of red and blue LEDs can reduce the amount
of time it takes to grow a head of lettuce indoors by up to
17 days.
The Agriculture sector is the essential sector for any
countries, as a stable agricultural sector can ensure food
security of a nation. It can generate employment and also
contributes on countries economic growth. Technology is a
magic touch in farming which can help a country to makes
drastic changes in this growing sector. In the past, farmers
worked hard for farming seeds but now scientist and
developers introduced new technology which can reduce
farmer work and make them smart and contribute to
country’s economic growth.
“Agriculture looks different today - our farmers are using GPS and
you can monitor your irrigation systems over the Internet,”
– Debbie Stabenow
27SEPTEMBER 2017 |

KLJGroup:
MarketLeaderinPlasticizersandPolymer
CompoundsinSouthAsia
f we take a look at the platform of plasticizers, it
Ireduces interactions between segments of polymer
chains, decreasing transition temperature, melt
viscosity, and elastic modulus. Plasticizers are usually
selected to be non volatile materials and have good
compatibility with the desired polymer. If plasticizers didn’t
exist, many of the everyday items we rely on - from the
rubber soles of work shoes to the flexible comb you carry in
your purse - simply wouldn't be possible.
The company when thought about such minuses without
PLASTICS & PLASTICIZERS they come up with an
idea and formed this phenomenal company by the name of
KLJ Group.
Advancement of KLJ Group
Started in 1967, KLJ Group is the Largest Manufacturer
and the Market Leader in Plasticizers & Polymer
Compounds in South Asia. Their ultra-modern
manufacturing facilities at Silvassa & Bharuch in India and
at Rayong in Thailand are equipped with state-of-the-art-
technology, producing a wide range of products to meet
their Customer's requirements. KLJ Group is fostered in
setting up an ultra-modern Chlor-Alkali plant in Qatar. KLJ
has also diversifying into the chemistry of Benzyl Alcohol,
Benzaldehyde, and its derivatives.
Making use of vast Supplier, Distribution and Customer
network, the Group has also made strong in-roads into
Trading of Petrochemicals, Derivatives & Polymers.
Identifying infrastructure as a significant factor in the
development of national economy, the Group has expanded
into Real Estate Development. Besides industrial growth,
the Group is committed to additional Social Objectives,
improving lives and spreading happiness.
Masterly Services by KLJ Group
Be it the consumer demand or the regulatory environment,
the pace of change is accelerating rapidly. The need for a
dependable plasticizer supplier is of utmost significance for
continual product development.
KLJ Group manufactures the widest range of Plasticizers of
consistent quality and reliable performance for standard and
special applications along with dedicated lines for Non-
Phthalate REACh compliant Plasticizers.
The Man who stood Resolutely in Odds
The man behind this phenomenal growth, in just less than
five decades, is Shri Kanhaiya Lal Jain, who started his
career from scratch 50 years back in 1967 as an individual
with proprietorship firm, struggled with limited means, but
with determination, devotion and passion to do something.
He turned KLJ Group to a global business house with the
support of his three trustworthy, energetic and growth
oriented sons, Mr. Hemant Jain, Mr. Kamal Jain &
Mr. Pushp Jain. The Group has established a very strong
reputation in the industry due to its high respect to
commitments & business ethics. He has always placed
Morality of the business ahead of Money. The backbone of
KLJ lies in addressing the quality of its products to the
minutest level, which has been possible as a result of
working in close cooperation with not only the customers
but also suppliers.
A Successful Team has only One Beat
The people of KLJ Group are the most valuable assets and
the key to achieve the strenuous mission by taking care of
quality work and customer satisfaction. Over 1300 trained
personnel forming a dedicated workforce, and are well
equipped to meet the challenges of the industry.
30

Appreciating their invaluable contribution, the company
ensures training and development programs to equip the
team with requisite knowledge and expertise.
KLJ Group not only possesses Pilot Plants (to develop new
Products, Grades and Applications), most modern
specialized instruments (like FTIR, GCs, and Rheometer
etc.), a rich library, latest application machinery (to test
products for specific applications), State-of-the-art
equipment (for end applications to study the product
behaviour for different end uses like extrusion, shoe
moulding, injection moulding, and film/sheet making) but
also has a team comprising of Doctorates and Technical
Personnel, who are always willing to develop the best
products for customer satisfaction.
Responsibility towards the Firm
“Green and Safe KLJ” is the KLJ Group’s corporate
motto, which comes by integrating social responsibility
with company achievements. Believing in the dictum that
“Businesses cannot be successful when the society around
them fails”; they also undertake an initiative to promote
education, sports, human values, safety and health care for
society’s welfare.
Safe Society
The company follows a policy of “Zero Discharge - Zero
Accident” to ensure safety for their employees, neighbours
and environment.
Education for all
Quality education is the need of today and builder of
tomorrow. The company fulfils this objective through their
non-profit institutions that offer education to children and
make them productive citizens of tomorrow.
Health Care
KLJ Group conducts regular health camps and blood
donation drives to encourage the spirit of humanity and
donation for those in need.
Coming Days of KLJ Group
The Pioneering vision of its Founder Chairman Mr. K. L.
Jain, who way back in 1967, identified Petrochemicals and
Plastics as a thrust area for the future of the group.
The dynamic visionary has created a multi-location Rs.
2000 million modern industrial complex that boasts of
world class State-of-the-Art Technology. The group is the
largest manufacturer and market leader for Plasticizers and
Polymer Compounds, with an annual turnover in excess of
Rs. 42 Billion.
Infrastructure having occupied a very significant place in
the development of national economy, the focus has been
expanded recently on Real Estate Development.
Besides industrial growth, the Group also focused its
attention towards Society and has made a significant
contribution in the field of education, health care, sports,
Anuvrat and other aspects of social and human welfare in
the Society.
KanhaiyaLalJain
Chairman
‘‘
Businesses cannot
be successful
when the society
around them fails
Chemical
Manufacturer
Companies
Chemical
10
31SEPTEMBER 2017 |

O
n landing at the Bengaluru airport last week, I
ferried my backpack to the shared cab stand on a
pleasant 18 degree Celsius morning, and waited
for Uber. In a few minutes a cheerful person in mid-forties
showed up and opened up the trunk to put my cabin bag
over and looked over at my backpack and said “Nice bag,
sir!” Appreciating my fully stuffed overnighter ready Tumi
laptop backpack. “Where are you coming from, Sir?” Being
the conversationalist, I went “Thank you. I am coming from
Pune. Where are you from?” He goes “I am from Assam,
sir” as he turned on the car and started the ride on his uber
app.
I observed him navigate through the traffic and as we rode
along, I learnt a lot about how this Assamese driver with no
formal education moved to Bengaluru in his early forties
and learned a new language & culture (he spoke broken
Kannada at the toll booth) and how to use a smartphone and
this App and figured out a way he can earn livelihood. As I
chatted with my new Assamese friend for a few minutes on
the post demonetised economy and its impact (which BTW
is my current favourite topic for cab driver conversation), I
could see the change that this guy with almost no education
embraced in the last 3 years - language, culture, distance
migration into a new state, learnt new technology &
embraced a new business model of shared cab services,
battled with taxi unions and figured out a way to co-exist -
A mammoth change for a security guy turned entrepreneur
driver. I wondered whether this super senior IT leader, I am
meeting at Flipkart today might be ready for this much
change? He was. As I discovered later.
At Searce, as we help businesses become ready for the
future, one of the key challenges we face is “ongoing
change management” - getting companies ready for the
change is easy given the current trend on modernizing IT
MAKE THE
Change
OR
BECOME THE
Change
| SEPTEMBER 201732
CXO Standpoint

Hardik Parekh
Founder & CEO
Searce
CXO STANDPOINT
About The Author
Hardik Parekh, Founder & CEO
of Searce, is a vibrant, straight
talking, tech-enthusiast. Besides
his signicant prowess in front-
loading information, Hardik
shines as a natural design
thinker, who valiantly discovers
new domains and achieves
expertise in the same.
Being an engineer, he has worked
as a management consultant in
the area of Technology-led
Business Process Improvement.
He holds a MS degree in
Industrial Engineering from
Texas A&M University. Entirely
meticulous, spontaneous,
dedicated and observant, Hardik
is the energy core that powers
Searce.
33SEPTEMBER 2017 |

and getting future ready etc., but resisting the status quo
post the change is a super interesting challenge. And driving
change management after the decision & purchase, battling
status quo as the new senior executives join in the finance
department (with the dinosaur age experience and the mere
nature of their profession, they definitely carry a lot of
weight) and go “But, I could do this on my excel
spreadsheet and this cloud version does not carry that exact
button. And I don't have time for this as I need to prepare
this budget that needs to go to the Chairman tomorrow.”
First thought that comes to mind is to point them to my dear
new friend - “The Change Superman” - Assamese driver in
Bengaluru. BTW: We have internalized a concept for this at
Searce, “finding the same old buttons in the new car”. And
‘finding this buttons business’ becomes especially
challenging when you just moved them into a Tesla. And
when the Finance department (or for that matter Operations,
Sales etc.) insists on putting petrol in the charging inlet of
your Tesla S, we need strong change advocates in the top
management to put their foot down and say, “get used to the
buttonless car, dude! or go drive your ford on uber or ola.”
But my Assamese friend crush them there too. He's
definitely more change ready.
This is the single-most driver for success in today’s
businesses - Is the CEO or leader or the board (depending
on the size of the company) going to make the change or
become the change? While leading the digital
transformation journey through cloud, automation &
analytics for 1200+ businesses, our experience has been
counter intuitive Just like my friend ‘The Change
Superman’ - the normal tech laggards in traditional
industries like manufacturing, retail and logistics have been
more “ongoing change ready” than some of the large
tech/IT/ITES/e-commerce companies - given the depth of
baggage they carry at times.
If you are an entrepreneur or wannabe entrepreneur starting
now - It is super exciting times to help futurify businesses.
Advancements in cloud and automation technologies are
changing the industry landscape for good. Conversations
have shifted from ‘Why cloud?’ to ‘How can I best move to
cloud?’.
Gartner predicts that by 2020 anything other than a cloud-
only strategy for new IT initiatives will require justification
at more than 30% of large-enterprise organizations. It is
also highly likely that by 2025, 80% of organizations will
move their processes to cloud. Rest won’t exist! For
businesses to stay relevant in such a rapidly changing
environment, adaptability to new age technologies remains
the key. As an entrepreneur, if you are not asking ‘How is
my business being changed by digital technology and How
do I adapt?’, a non-competitor might soon be emerging
around the corner with a tech-led disruption. Don’t get
blind-sided. Digital Transformation is forcing us to plan for
a radical, long term evolution in the ways we interact with
our customers and employees. Visionary C-level leaders are
not just riding the cloud and automation wave but are using
it as an opportunity to fundamentally disrupt their own
business models before someone else does. Digital
transformation not only requires strong leadership to drive
change, but it also requires a clear vision for what parts of
the company need to transform and how soon. Helping
leaders in defining and executing this vision is where
Searce continues to play a strong catalytic role.
As we work with businesses and help them futurify (stay
relevant for future), we constantly challenge ourselves and
our partners to get out of the ‘comfort zone’ and to ‘think
beyond’. While driving digital transformation, our
consultants continually experiment with new age
technology and help business discover what to improve,
where to innovate and how to transform. Transforming
Work & Operations by digitizing processes and enhancing
employee collaboration, Transforming Culture & People
Processes by having democratic more social way of doing
things, Transforming Customer Experience using
customer analytics & Transforming Business Models by
digitally modifying existing businesses remain the main
foundations for driving a successful Digital Transformation
strategy.
Technology advancements have always been beneficial for
the humankind in the long run & Industrial Revolution 2.0
is going to be no different. Let us embrace the changes and
prepare better for the future, now!
| SEPTEMBER 201734

Acompany begins from engaging top executives to
develop business strategies and goals. They
actively govern business ideas, structure, products
or services, business location and business market.
Focusing on these aspects to implement an effective and
unique program is the primary objective for a foundation.
Engagement, communication, creativity and innovation,
project management and culture connect is the vision of any
startup. It is also necessary to make sure the right people are
getting involved at the right places. All employees should
have the opportunity to contribute to the shared purpose and
also enough resources and suitable environmental
conditions should be provided to encourage employee
growth. To establish a small startup, it needs to work on the
changing ideas, concepts and procedures regularly to adapt
to inevitable and unexpected problems.
The Big Idea
A splendid idea is the secret ingredient for any innovative
organization. A big idea gives an organization the high
ground in the marketplace. It stands out like a beacon,
attracting new customers and employees too, often without
the need for expensive advertisement.
A useful and unique idea can make a huge difference in the
profit of the business. It can easily attract right kinds of
funding in easier and cheaper ways. This is how it secures
the position of the organization in the future. And that’s
how a big idea makes an organization more profitable, more
visible, and more attractive in a low cost.
Individual benefit vs corporate benefit
Spending time with employees’ side-by-side and
understanding how they work and explaining to them about
new technologies and strategies can create positive impact
their lives at work. A good employee can always develop
their skills by the training program in their company. It is
not just about implementing the right policies or hiring the
right people, but also providing new insights on how
employee training and development are conducted in other
companies and organizations and how to go about
achieving the employee development goals. This is not only
beneficial for the employee’s career growth but would also
ensure that the company’s services are on the right hands.
Proper training helps to develop the talents of their staffs
and also easily harness the future of the market. This helps
to expose the employee to various experts in the field with
different perspectives and opinions with regards to
employee engagement and also better understand the
company’s needs and objectives.
Collaboration brings out new ideas of other
organizations
Today, the biggest breakthroughs happen when people with
a collective vision join together and share ideas,
information, and work. Most top CEOs don’t do all the
work themselves. Their success as an individual has now
put them in a position where they are able to hire others
who can work together to accomplish a single goal.
Collaboration is the key element for businesses embarking
on the “good to great” journey. This entails more than just
people working together; but the entire process comes
under one shelter. Creative collaboration encourages new
idea and services of other expertise to join forces with the
existing brand and set the foundation for innovation and
success. This also includes learning to coach and the
potential to inspire and motivate to form a strong team or
foundation.
Change is the daily attire of any Business
As societies continue to evolve and changing demand
creates the need for new products and services, businesses
often are forced to make changes to stay competitive. The
businesses that continue to survive and even thrive are
usually the ones that most readily adapt to change. The
A
is the
Successful Organization
Key Essence of Development
| SEPTEMBER 201736
Organizational Strategies

economy market trending with new ideas and technology
forces a business to reevaluate its methods of operation.
Factors like the entrance of a new competitor into a market,
innovations in technology, desire to growth, need to
improve processes and government regulation can cause a
business to change its planning and strategy. Constant
change is essential—as it’s the only way to adapt quickly
with the market change.
A leader can only led to a successful organization
An organization is never known without its founder. He is
the thinker behind the thought. Leadership has to start at the
top but it isn’t great unless it spreads throughout the
organization. The most successful companies recognize
effective leaders and harness them to maximize results.
Anybody who has ever watched interviews with managers
or coaches of professional sports teams will have heard
plenty of discussion of the need for leaders throughout the
team. A leader should encourage teamwork and inspire
others to perform. Companies demands from the leaders for
global fluency and flexibility, building the ability to
innovate and acquiring new levels of understanding of
rapidly changing technologies and new disciplines and
fields.
A team leader should aim to build a star team and not a
team of stars. An entrepreneur as a leader can drive the
whole organization together to change the vision into a
reality. The support and guidance to their employees can
bring out new innovations and help them to achieve it.
“It’s not about ideas. It’s about making ideas happen.”
– Scott Belsky
37SEPTEMBER 2017 |

Uflex:
India’sLargestFullyIntegratedMultinationalFlexible
PackagingMaterialsandSolutionCompany
ver the last three decades, Uflex Limited has
Oearned an irreproachable reputation of being
India’s largest fully integrated multinational
flexible packaging materials and Solution Company with its
products enjoying a formidable market presence in over 140
countries.
Uflex has state-of-the-art flexible packaging material
manufacturing facilities at multiple locations in India with
installed capacity of around 100,000 TPA and polymeric
film manufacturing facilities in India, UAE, Mexico, Egypt,
Poland and USA with cumulative installed capacity in
excess of 337,000 TPA. The most recent addition in the
company’s portfolio has been the Aseptic Liquid Packaging
Material Manufacturing Plant at Sanand, Gujarat which
reaffirms the company’s commitment towards Government
of India’s Flagship Scheme ‘Make in India’.
Integrated within the Company’s core business profile are
its allied businesses like Engineering, Cylinders,
Holography and Chemicals that further give it the ability to
offer fully integrated flexible packaging solutions to its
global clientele.
Interplay of the ‘Real Chemistry’
The Chemicals Business of Uflex that has recently made to
the TOP 25 Club of International Companies on the basis of
global ink sales (ref. Ink World; August 2017) holds the
pride of place on the mantelpiece when it comes to
manufacturing world class quality inks, adhesives,
speciality coatings and polyols that are required in the
converting process for packaging.
Some of the highly acclaimed and much in demand
products by Uflex Chemicals are Laminating adhesives
based on Polyurethane and Acrylates chemistries which
could be Solvent based, Solvent less, and Water based. It is
a market leader in printing Inks for packaging industry
including Polyurethane, Nitro Cellulose and Vinyl based
chemistries. It also offers Polyurethane Ink Binders and
various coatings including OPVs and Primers for flexible
packaging industry. They have expertise in Radiation Cure
Coatings including UV, EB and LED too.
Uflex Chemicals Business with State-of-the-art
manufacturing facilities in Noida and Jammu (India) is ISO
9001:2015; ISO 14001; OHSAS 18001, ISO 50001:2011
certified and enjoys the distinction of being a complete
solution provider for the flexible packaging industry in
terms of printing inks and binding needs of different types
of laminates. Over two decades of rich industry experience
and a sound performance track-record makes Uflex
Chemicals a recognized and respected name offering
unmatched product quality and impeccable customer
service.
Uflex Chemicals’ Ink and Adhesive Labs are recognized by
the Department of Science and Technology, Government Of
India with continuous endeavors towards process
improvements in an effort to make each transaction a truly
world class experience for its clients globally. Apart from
flexible packaging the company’s adhesives also find
extensive use in footwear and foam industries.
38

Captain of the Ship
Mr. Ashok Chaturvedi is a visionary first generation
entrepreneur, Founder, Chairman & Managing Director
of Uflex Limited. Under his dynamic leadership Uflex has
evolved to become a globally present and recognized player
in the flexible packaging industry. What started off as a tiny
manufacturing unit in 1985 is a flourishing business venture
with turnover in excess of USD 1 bn today and is already
on the growth trajectory to position itself as a leading
Indian multinational business conglomerate!
To Mr. Chaturvedi’s credit are the unit packs or sachets for
shampoos, mouth fresheners, candies, tomato ketchup etc.
that brought about a revolution in the FMCG sector back in
the eighties suddenly bringing the popular brands much
within the reach of the masses. This was the ‘Watershed
Moment’ that revolutionized the way FMCG products were
bought and sold in India. Strong and steadfast progress
under the aegis of Mr. Chaturvedi ever since has made
Uflex a global player.
Mr. Chaturvedi is a globally recognized exponent of
flexible packaging industry and fondly revered as the
‘Father of the Flexible Packaging Industry in India’.
Keeping the ‘GREEN’ Promise
Upholding the Group’s ideology of ascribing utmost
importance to Sustainability, Chemicals’ Business of Uflex
has taken plethora of initiatives and adopted scientifically
proven methods for significantly reducing water
consumption at its manufacturing sites without hampering
the production efficiency in any manner whatsoever. The
zeal for contributing towards environmental sustainability
also reflects in the R&D charter of the Chemicals Business
as it strives to manufacture products with minimal impact
on the environment. To cite a few examples the VOC Free
adhesives made indigenously by the Chemicals Team are
eco-friendly and can be used for direct/ indirect food
contact in flexible packaging applications.
Besides being compliant with European commission
regulation (EU) no- 10/2011, these adhesives do not have
any ozone depleting constituents. Uflex Chemicals has also
developed non-toluene, non-ketone based polyurethane
resin that is non-carcinogenic and free from odour. The
team has also developed energy curable ink which does not
have any volatile organic compounds (VOC). These are just
some of the very many interventions that the Business has
undertaken towards environment and sustainability.
Chemicals Business remains resolute to be more proactive
and responsive towards conservation of natural resources
and restoration of ecological sustainability as it surges
ahead on the path of business excellence.
AshokChaturvedi
Founder,Chairman&MD
‘‘
We are on a roll in our endeavour
to become the most preferred supplier
of end-to-end exible packaging solutions
globally. Infallibly we meet and exceed our
customers’ dynamic packaging needs
by providing just-in-time,
innovative, cost-effective, optimized and
eco-friendly packaging solutions that
continually add value to
their businesses - Ashok Chaturvedi
Chemical
Manufacturer
Companies
Chemical
10
39SEPTEMBER 2017 |

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