The document discusses the use of management information systems (MIS) in the automobile industry. It notes that MIS can help with inventory management, monitoring multiple projects simultaneously to reduce time, and integrating different departments into a single database. It provides examples of information systems used by Maruti Suzuki, including systems for finance, purchasing, human resources, customer interaction, dealer management, and customer relationship management. The benefits of MIS for the automobile industry include greater efficiency, time savings, and easier operations through centralized processes.

1. Information system in
Automobile Industry
presented by
SANJITH.S
(22BA049)

2. Automobile Industry
 Its is the seventh largest and second fastest growing industry in the
world.
 Almost 5.2% of the GDP.
 India is Asia’s fourth largest exporter in the automobile segment.

3. Why MIS in Automobile Industry ?
 Inventory management.
 Helps in monitering various projects simultaneously and thus helps us
reduce time.
 Integrating of various other departments to one standard database.
 Reduction of errors and operational visibility.
 Real time information access by improved CRM.

4. Business Areas Where MIS Could Be
Implemented
 Finance
 Leasing
 Insurance
 Pre-owned car

5. Information System used in Maruti Suzuki
 Hyperion (used to maintain financial transaction of the company developed by oracle)
 Oracle purchasing (to manage the procurement of captial goods ,services and indirect
consumables)
 Oracle human resource (recuriment,payroll,compensation managment,etc)
 Consumer interaction system
 Dealer management system
 Customer relationship management

6. Customer Interaction System
 Also known as CIS this facilitates the recording of the customer data.
 The data is collected by the agent and processed into the system.
 The daily inquiries are fed into the system and appointments with the
customers are fixed.

7. Dealer Management System
 Now ,the data that is collected various dealers is processed in the
DMS.
 DMS keeps a record of the enquiry until and unless the enquiry is
not converted or closed.
 For a company which is oriented towards customer statisfaction DMS
is major tool.

8. Customer Relationship Management
 To keep up with the competition it is necessary to keep your
customers intact.
 Maruti implemented a number of CRM software’s like express
service bays ,2- technician bays , doorstep service, maruti autocard,
call centre,Road services

9. Customer Relationship Management

10. Benefits of MIS in automobile industry
 Greater efficiency and less confusion
 Time saving
 Operation made easy by centralizing process

11. Problems Before Implementing MIS in
Automobile Industry
 Lack of proper control over the system
 Lack of proper information
 No real time access to information
 Lack of time managment because of no proper coordination

12. Thank You