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Constructing
Infographics
FRANCIS ALBERT CALAS | 2018
Communicating raw data
into an interesting artwork
series
1 of 3
What is an
INFOGRAPHIC
DEFINITION
Headline
Information, Data or
Knowledge
Graphic Visual
represented to
Tips
BEFOREcreating an infographic05
Define Target
Audience 01
Who are those
PERSONSthat you want to reach?
The infographics may be for:
Business Sector
Faculty & Students
or
Define your
Goals 02
What is your
PURPOSEin creating the infographic?
REVEAL
HIDDEN
INFORMATION
P #1
BREAKDOWN
P #2
COMPLEX
DATA
separating contents into
chunks of information
HOW TO
P #3
<INSERT GUIDE HERE>
P #4
COMPARE
PRODUCTS
94%
6%
4M
users
7M
users
512 GB 1 TB
P #5
TRANSFORMa story into a
TIMELINE
Year 2002
Year 1966
Choose your
Topic 03
What is your infographic
ALL ABOUT?
Have a
Reliable
STRONG
THESIS
STATEMENT
ConductResearch|Supportitwithfacts|Organizeyourdata
Structured
Process your
Data 04
How will you arrange the
RESULTSof your raw data and interpret it?
DATA
Choose a
SYSTEMwhere you can
convert the data
into a format
you can work with.
After converting the data, it is time to
PROCESSand analyze its chart and graph.
Avoid common mistakes in
ruining your charts and graphs.
Find the Story
in your Data 05
Planning the kind of
NARRATIVEthat you are going to present.
So, how do you make it
INTERESTING?How to make your audience care for your infographic
What is the
MESSAGEthat you are trying to convey?
Lead to a
SURPRISING
CONCLUSION
D
QUESTION: Which do you think is the most deadliest animal?
DID
YOU
GUESS
IT
RIGHT?
Final Thoughts
Infographics requires ample
RESEARCH
PLANNING
and
SOURCES:
https://www.flickr.com/photos/dashburst/8448339735
https://www.flaticon.com/packs/infographics-elements-3
https://www.flaticon.com/packs/logo-502
https://my.visme.co/projects/8ryj67mk-guide-to-create-infographic-part3
http://infographic.statista.com/normal/chartoftheday_2203_The_Worlds_Deadliest_Animals__n.jpg
THANK YOU!
Education is the most
powerful weapon which you
can use to change the world.
- Nelson Mandela

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Infographics Series: Before Constructing an Infographic