This document discusses how enterprises can succeed with big data. It notes that the big data landscape contains a vast and complex ecosystem of different data types from multiple internal and external sources. To extract value from big data, businesses must first effectively explore this terrain to mine and refine their data resources. This will allow them to pave the road to new insights and smarter decision making by utilizing trusted information. The document outlines benefits like improving decisions, developing new business models, and gaining market presence through taming wild big data.