Confused with the available options in Internet Marketing?
Want to know the basics in Digital Marketing?
Want to establish a brand’s online presence?
Here is the answer to all your questions.
This is a one day workshop and training on digital marketing for both students and employees who are interested.This workshop provides you with the basic knowledge in digital marketing. This gives you the idea about how and where you focus your energy. There are many options available in internet marketing now-a-days. You need to identify which platform suits your product. This workshop helps you in getting the basic idea and the tools that are necessary to help you to manage your time productively so that your communication can be effective.
Mission Coffee Co. Social Media + CoffeeNathan Okuley
Nathan Okuley shares on how he integrates the values of a coffee shop brand and integrates them into everything that they do online in social media engagements.
Deck was used in a Pecha Kucha presentation on June 1st in Columbus, Ohio.
Mobile internet in India July 2015 (promo copy)Nikhil Pahwa
This report contains over 90 visualizations and analysis spread across 125 pages, along with sharp analysis of how rapidly Mobile Internet in India is growing.
It gives you an indication of what is changing, and how. The visualizations are based on:
- Telecom operator data covering a period of over 2 years, mostly till March 2015, some of it till July 2015
- Data available from industry disclosures and reports, made publicly.
Apart from this, the report aggregates publicly disclosed mobile consumption information from companies like YouTube, Facebook, Whatsapp, Paytm, Flipkart, Cleartrip, MakeMyTrip, Myntra, Mobikwik, Fashion and you, Snapdeal, Jabong, Fab Furnish, Urban Ladder, FreeCharge, JustDial, Vuclip, Housing, 99Acres, MagicBricks, Gaana, Saavn and others.
Digital Marketing for Startup & EntrepreneursAmit Panchal
I Created this PowerPoint For Entrepreneurs to Explain Them How to Leverage Digital Marketing Platforms for Startup Effectively. How to Create Good & Custom Content for Blogging? How to Increase Engagement & Followers? How to Measure Success of Digital Marketing Campaign? How to Identify Target Audience on Digital Platforms?
Confused with the available options in Internet Marketing?
Want to know the basics in Digital Marketing?
Want to establish a brand’s online presence?
Here is the answer to all your questions.
This is a one day workshop and training on digital marketing for both students and employees who are interested.This workshop provides you with the basic knowledge in digital marketing. This gives you the idea about how and where you focus your energy. There are many options available in internet marketing now-a-days. You need to identify which platform suits your product. This workshop helps you in getting the basic idea and the tools that are necessary to help you to manage your time productively so that your communication can be effective.
Mission Coffee Co. Social Media + CoffeeNathan Okuley
Nathan Okuley shares on how he integrates the values of a coffee shop brand and integrates them into everything that they do online in social media engagements.
Deck was used in a Pecha Kucha presentation on June 1st in Columbus, Ohio.
Mobile internet in India July 2015 (promo copy)Nikhil Pahwa
This report contains over 90 visualizations and analysis spread across 125 pages, along with sharp analysis of how rapidly Mobile Internet in India is growing.
It gives you an indication of what is changing, and how. The visualizations are based on:
- Telecom operator data covering a period of over 2 years, mostly till March 2015, some of it till July 2015
- Data available from industry disclosures and reports, made publicly.
Apart from this, the report aggregates publicly disclosed mobile consumption information from companies like YouTube, Facebook, Whatsapp, Paytm, Flipkart, Cleartrip, MakeMyTrip, Myntra, Mobikwik, Fashion and you, Snapdeal, Jabong, Fab Furnish, Urban Ladder, FreeCharge, JustDial, Vuclip, Housing, 99Acres, MagicBricks, Gaana, Saavn and others.
Digital Marketing for Startup & EntrepreneursAmit Panchal
I Created this PowerPoint For Entrepreneurs to Explain Them How to Leverage Digital Marketing Platforms for Startup Effectively. How to Create Good & Custom Content for Blogging? How to Increase Engagement & Followers? How to Measure Success of Digital Marketing Campaign? How to Identify Target Audience on Digital Platforms?
Social Media For Small Business_By Jenni Lloyd, NixonMcInnesRuthBaker
Jenni Lloyd; Experience Designer and Consultant at NixonMcInnes' presentation on Social Media for Small Businesses at Fresh Business Thinking event.
More information on Jenni can be found here - http://www.nixonmcinnes.co.uk/people/jenni/
More information on NixonMcInnes can be found here - http://www.nixonmcinnes.co.uk/
In this presentation, we explore the different social media opportunities available to business. Specifically, we look at:
- Blogging
- Facebook Pages
- Facebook Ads
- Facebook Connect
- Linkedin
- and Twitter
Social Media Case Study: How Luminous Creates Awareness About the Importance ...Social Samosa
#LuminousPowerPledge is a CSR initiative by Luminous to create awareness amongst people about the importance of power and electricity conservation and is an attempt to drive them towards saving it.
Here is a collation of Data Points about the Internet medium of India. Social, Mobile, Video, Content, E-comm - you name it and we have the stats for you. Industry validated data points collated in one place for convenience.
India on Internet - 2016, your ultimate one point handbook for everything you want to know about the current Indian Digital Scene.
A presentation entitled Impact of Online and Television Advertising on Consumer Behavior, was given at the Advertising Research Foundation’s (ARF) AM 6.0 conference held in 2011. The presentation includes, the challenges to measuring cross-platform media impacts, comscore methods, case studies and results. Presenters included Joan FitzGerald-Vice President of comScore & Alan Vaughn- Statistical Analyst at comScore.
Presenting a case study on how IntelliAssist used social media and other digital platforms to promote Rev0lver Rani, a Bollywood film starring Kangana Ranaut and Vir Das. Ten unique campaigns were rolled out on Facebook and Twitter to foster conversations and active engagements. Additionally, audience gratification via contests helped in spreading positive WoM. Seeding content and advertising on prominent websites further increased visibility of the film.
Your feedback is welcome on sales@intelliassist.in
Social Media For Small Business_By Jenni Lloyd, NixonMcInnesRuthBaker
Jenni Lloyd; Experience Designer and Consultant at NixonMcInnes' presentation on Social Media for Small Businesses at Fresh Business Thinking event.
More information on Jenni can be found here - http://www.nixonmcinnes.co.uk/people/jenni/
More information on NixonMcInnes can be found here - http://www.nixonmcinnes.co.uk/
In this presentation, we explore the different social media opportunities available to business. Specifically, we look at:
- Blogging
- Facebook Pages
- Facebook Ads
- Facebook Connect
- Linkedin
- and Twitter
Social Media Case Study: How Luminous Creates Awareness About the Importance ...Social Samosa
#LuminousPowerPledge is a CSR initiative by Luminous to create awareness amongst people about the importance of power and electricity conservation and is an attempt to drive them towards saving it.
Here is a collation of Data Points about the Internet medium of India. Social, Mobile, Video, Content, E-comm - you name it and we have the stats for you. Industry validated data points collated in one place for convenience.
India on Internet - 2016, your ultimate one point handbook for everything you want to know about the current Indian Digital Scene.
A presentation entitled Impact of Online and Television Advertising on Consumer Behavior, was given at the Advertising Research Foundation’s (ARF) AM 6.0 conference held in 2011. The presentation includes, the challenges to measuring cross-platform media impacts, comscore methods, case studies and results. Presenters included Joan FitzGerald-Vice President of comScore & Alan Vaughn- Statistical Analyst at comScore.
Presenting a case study on how IntelliAssist used social media and other digital platforms to promote Rev0lver Rani, a Bollywood film starring Kangana Ranaut and Vir Das. Ten unique campaigns were rolled out on Facebook and Twitter to foster conversations and active engagements. Additionally, audience gratification via contests helped in spreading positive WoM. Seeding content and advertising on prominent websites further increased visibility of the film.
Your feedback is welcome on sales@intelliassist.in
MindShift Interactive created a report on Regional Marketing through Social Media and the way brands are leveraging this phenomenon.
MindShift Metrics focuses on providing the industry with an understanding towards digital marketing through tracking conversations, conducting focus groups and aligning benchmarks for brands.
Introduction to Empowerment Technology.pptxJerome Bigael
Introduction to Empowerment Technology.
What is ICT?
What is information and Communication Technology?
Status if ICT in the Philippines
Importance of ICT in the Philippine society
Vernacular Is NOW, Not The Future – A $300 Bn Opportunity Today.pdfRedSeer
As the data prices have decreased post Jio, the growth of
internet users in India has received global attention.
While the profile of an internet user 5 years ago was fairly
uniform (English speaking, Metro or Tier-1 city, Male);
today, it is a lot more heterogenous. The rise of multiple
social media, content and OTT platforms to cater to this
diverse user base is a testament to this.
Vernacular Is NOW, Not The Future – A $300 Bn Opportunity TodayRedSeer
India had an active internet user base of 530Mnusers in 2018, comprising 260 Mn “monetizable” users (NCCS A/B/C), which is expected to grow to 400 Mn by 2023 owing to expedited growth in the overall number of internet users. Consumption of digital content in vernacular language is a preference for 80% of all monetizable users, i.e., 210 Mn users with an annual spending power of $300 Bn. However, the low quality perception of online vernacular content forces a high proportion of these users to access Facebook in English, leading to a whitespace.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
1. A LOW MATURITY HIGH GROWTH MARKET
Prepared by
ANUJ KUMAR
2nd year MBA
Department of Management
Studies
PONDICHERRY UNIVERSITY
2. NUMEROUS LANGUAGES
1600
Regional Dialects
22 constitutionally
approved
languages
1 National
Language
The mistake one would
make is in equating India
as a localized market to
another localized market,
say Russia, or China or
even Brazil. The
dynamics are completely
different, and in that
perspective, India is pretty
much unique. The only
geography that comes
even close to what India
is, would be the European
Union.
11. INDIAN LANGUAGE CONTENT
OVER THE INTERNET
Major type of content available in Indian
languages can be Classified as:
• Search Engines
• Portals
• User generated content
• Vortals
User
generated
content
Portals
Search
Engines
vortals
12. • Search Engines
support both English & Indian languages
and convert the existing content in
English to Indian language.
content in Indian Languages and do not
support English search i.e. they search
for content only in Indian language.
13. • Portals
offers e-mail and chat in Indian language.
Done through virtual key boards providing
interface in various Indian languages.
Allows the user to directly key in Indian text.
14. • User generated content
• Includes digital videos,
• blogging
• podcasting
• wikis.
15. • Vortals
International news sites offering international
news in Indian language.
Website of traditional newspapers & news
channels offering news in Indian languages.
Portals collecting news from various sources
like international news from Reuters, national
news from PTI and publishing them in Indian
languages.
17. REGULAR USERS
• These internet users consume most of the digital
content in vernacular language.
• Comprises middle class people from Bihar,
Punjab, Haryana, Karnataka, Tamil Nadu.
• These users not comfortable with English
language.
• Uses internet mainly for cricket updates, news,
entertainment, religion, astrology.
18. OCCASIONAL USERS
• Mostly professionals of 24-58 years age
group.
• Includes users whose need for vernacular
content is occasional & need based.
• Users comfortable & communicate in English
but consumes entertainment & relaxation
content like astrology, local news in vernacular
language.
“I use English search Engine every time whenever
I want business related information. But if I want
to read “Gita Sholakas” in Hindi I would got to
search engine that facilitates search in Hindi”
- Occasional user
19. RARE USERS
• Includes users whose need for Indian language
content is very limited & “episodical”.
• Proficient in English & are satisfied with most of
the offering over the Internet.
• Users access internet for a specific activity e.g.
listening music or watching videos online.
20. POTENTIAL USERS
• Most promising segment for vernacular content
over the internet & includes
• People from small towns : not comfortable in
English but may try internet in vernacular
language.
• People from rural areas: potential segment for
future. Occupation based use of internet e.g.
information on crops, fertilizers, local weather.
21. INDIA’s TOP INTERNET
SITES
• Three-quarters of most popular websites are
international.
• Rediff.com – India specific content.
• Irctc.com – Indian Railways site.
• Naukri.com – Job site.
• Cricinfo.com – Cricket website.
• Shaadi.com – Matrimonial site.
23. • Each enabler will address a different barrier
which holds back non-users & non-owners
from getting on to the internet.
• These interventions will be a large community
initiatives involving different stakeholders like
government, web sites, search engines,
mobile service providers & content providers.
25. •Broadband making
internet access
attractive in homes.
•Govt. & corporate
programs
increasing access
in rural & urban
areas
•Increasing vernacular
online content.
•PCs with regional
language interface.
•Search in regional
language.
•Affordable cost of PC.
•Proliferation &
penetration of cyber cafes
in smaller towns.
•Increase in disposable
income.
•Positive word-of-mouth
creating a strong pull.
•Ease of convenience
pulling in first time users.
Technology
Enablers
Access
Enablers
Awareness
Enablers
Content
Enablers
ENABLERS
