This document provides an analysis of three television show trailers:
1) An EastEnders trailer that uses intense music and costumes to portray the conflict between characters Kat and Alfie.
2) A Skins trailer that shows the chaotic lives of teenagers through their conversations and clashes with parents.
3) A Coronation Street trailer that contrasts happy and worried scenes to suggest not all is as it seems.
The analysis examines the verbal, non-verbal, and technical codes used in each trailer and identifies strengths to draw from, such as the music in the EastEnders trailer and the variety of relationships in Coronation Street. The goal is to incorporate effective techniques into a new soap opera trailer.
The late great Charles as known by his family and colleges in his time was a very successful business entrepreneur, a loyal husband and a dutiful son.
He joined his fathers business in the 40’s, right after The Great Depression had taken its toll on England's economy. Over the year's Charles had become a puppet to his family's and then his wife's wishes. He slowly became oppressed as due to suppressing his emotions.
Year's went by, with all the milestone's one has in their life.
On the day of his last breath Charles wrote a letter to himself, coxing himself for all that he gave up and lost, due to him playing the role of a 'dutiful son, husband and father'.
In the hope of one day someone may be in his unfortunate shoes, he left the letter he wrote in one of the books in his study's book shelf. As to help those in need who have lost their path in life and not to be swayed by anyone else's plans for them. Not only did the letter contained the words of a sorrowful man but also a promise to one's self as to not let people decide your fate but to be the author of your own story.
The late great Charles as known by his family and colleges in his time was a very successful business entrepreneur, a loyal husband and a dutiful son.
He joined his fathers business in the 40’s, right after The Great Depression had taken its toll on England's economy. Over the year's Charles had become a puppet to his family's and then his wife's wishes. He slowly became oppressed as due to suppressing his emotions.
Year's went by, with all the milestone's one has in their life.
On the day of his last breath Charles wrote a letter to himself, coxing himself for all that he gave up and lost, due to him playing the role of a 'dutiful son, husband and father'.
In the hope of one day someone may be in his unfortunate shoes, he left the letter he wrote in one of the books in his study's book shelf. As to help those in need who have lost their path in life and not to be swayed by anyone else's plans for them. Not only did the letter contained the words of a sorrowful man but also a promise to one's self as to not let people decide your fate but to be the author of your own story.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
1. Soap Opera Genre –
Independent Textual
Analysis
Name: Yunus
Candidate Number: 6570
Center Name: St. Paul’s Catholic College
Center Number: 64770
OCR Media Studies – A2 Level
Unit G324: Advanced Portfolio
2. Trailer 1 – Kat and Alfie Trailer-Eastenders-BBC One
Verbal Codes - To begin with, the trailer starts of with an intense western soundtrack, followed by Kat walking towards the square, she
illustrates clear authority as she slowly walks back into her element (The Square). Both the character and soundtrack are parallel and
foreshadows that Kat is about to bring trouble within the square. Likewise, the sudden stop of laughter from Janine connotes that she’s had
conflict between herself and Kat, and its as if Kat has brought in negative energy back into the square as Kat and Janine lock eyes. The
strong bond between both Kat and Alfie is clearly illustrated by the use of dialogue, for example “ where can I get a drink from here” and
he replies “I think you’re gonna need one”, this clearly signifies (Saussure's theory) the closeness they have with each other, as well as the
romance and conflict they share with one another. Furthermore, the pitch of the western soundtrack increases when Alfie replies to Kat, as
they both share a strong bond with each other. The voice over narrative is essential as it is used to inform the audience on the trailer, “all
kicking off in the square” this leaves the trailer in a cliff hanger and therefore keeps the audience entertained.
3. Non-Verbal Codes- setting, Lighting, Costumes, Facial Expressions and characters
The first scene of the pub(Queen Vick) plays a significant part, as the building is a central part of Eastenders; likewise a pub is a major part of the
English culture as it reflects a certain period of time (Wendy Helsby Theory). Extreme close up of both Kat and Alfie illustrates the desire as well
as hatred they have for each other. The newspaper drifting across, insinuates trouble is about to occur as this is a common theme within
Western films. The road sign hanging off the building signifies (Saussure’s theory) sense of destruction is about to occur, and Kat is the catalyst
for the destruction of The Square. The long shot of the pub demonstrates the damage of the square as a whole, as well as how the community
are slowly suffering. The facial expression of Janine changes once she sees Kat, this accentuates the bad history both characters had. Kat’s black
blanket implies that she’s ready for war, moreover the color black connotes authority and strength that Alfie has, and therefore makes him a
worthy opponent for Kat to face. However, Jane closing the blind and revealing a veil as well as blunt facial expression emphasizes that the
return of Kat foretells that trouble is about to return to The Square sooner rather than later. The use of SFX is clearly demonstrated when Kat
hits her boots into the ground, in which foreshadows that she means business and that she has unfinished business to take care of. The
different characters such as Patrick and Max suddenly stopping their activities to pay attention on Kat, further connotes the negative energy
she’s about to bring into the square. The last eye bird scene of the two character at a far distance from each other reveals to the audience the
intense episodes that are about to be unveiled. Kat looking at herself with the mirror denotes that she wants to make sure she looks good when
returning to the square, likewise the mirror symbolises that a familiar face is about to return to The Square and she’s clearly looking for war; this
is represented through her clothing. Mise en scene is significant as the cowboy/cowgirl clothing demonstrates the conflict between both Kat
and Alfie. The cigar indicates the masculine strength that Alfie has, and the status he has within the block, whereas the skirt and small amount
of clothing Kat had highlights the power Kat has on Alfie, and this is the “Male Gaze” (Laura Mulvey).
4. Technical Codes -
To start with, the establishing shot of the Queen Vic demonstrates that something dramatic is about to occur within the square; likewise the
shot demonstrates how everything that happens within The Square links with the Queen Vic, as it is the building that holds a huge part of
Eastenders. The Queen Vic was owned by both Alfie and Kat, this means that it was essential to put both characters against each other. The
tension between the two character is very obvious and something very serious has happened thus why there is such a demoralizing
atmosphere. The extreme close up of both characters illustrates how they still have passionate love for one another however there is still
problems that must be solved. One other camera shot is the tracking shot as it is used to follow Kat walking into the Centre of the square.
The scenes cut every few seconds, and goes from one character to another. For instance, it starts off with Kat walking into The Square, and
then cutting to scenes with Max, Janine, Patrick as well as other characters illustrating their views of Kat through their facial expressions or
body language. This initially allows the audience to be conscious of who clearly loathes Kat and who doesn’t want her to be part of the
community. The upward tracking of Kat illustrates her feminine dominance as well as her strong posture, moreover it builds more tension as
the audience are witnessing the return of Kat, and they’re aware of the trouble she’s caused and has been through in the past; so showing
the tracking shot gives the audience a moment of excitement as they haven’t seen her in a long time. Additionally the cowboy shot is a very
powerful scene, as the mirror symbolises a gun and as she looks at herself, it connotes that beauty has a huge impact on the community. A
long shot of Alfie is shown once Kat turns around, and then immediately it cuts and becomes a close up of Alfie, this is extremely influential
as it instantly catches the attention of the audience as they look at the contrast of genders (Hartley’s seven subjectivities), and how the
camera shots differentiates due to the different characteristics both Alfie and Kat have. As a whole, the camera shots portray Kat as being a
character who is: strong, tough and passionate. Whereas the other characters are portrayed as being inferior to both Alfie and Kat.
5. Trailer 2 – Skins series 1
Verbal Codes –
The trailer begins with straight cuts of scenes illustrating different characters. The use of straight cuts keeps the audience
engaged as they witness different scenes. For instance, Tony kissing Michelle as well as scenes with Anwar and Sid. This gives
the audience an overview of the chaos that is about to occur. Then, the scene begins with Tony talking on the phone whilst
there is a fast, pacey non-diegetic track in the background that symbolizes the business of a teens life. Tony clearly
demonstrates his dominance and social class (Maslow’s Hierachy of needs), for example when Tony says to Sid “ tonight we are
going to a party…you will finally pop the cherry”; this signifies (De-saussere) the control and higher social class Tony has when
compared with Sid. When Anwar answers his phone during prayer, it connotes how teens in the 21st century has marginalised
religion from society, and it is an aspect that audiences are able to understand. Furthermore, the conversation between the
blonde school girl and Tony illustrates the energetic, crazy as well as intense lives they have, Tony saying “sounds great” only
emphasises the point that partying and having fun is a desirable aspect for every teenager. Alternativley there is a contrast
between both a teenager and an adult; this is demonstrated when the father shouts at Tony for the loud music in his bedroom.
This initially means that adults prefer a more calm and bliss atmosphere, whereas teens prefer a more tumultuous vibe.
6. Non-Verbal Codes –
Mise en scene is significant as Jal uses her ability to use instruments to express herself and to feel accepted within her family. Likewise,
the clothes used are stereotypically worn by teens (such as the t-shirts with patterns or short skirts), this is parallel with their chaotic
lives that they encounter every single day. Moreover, the shirt and trousers that Sid wears represents the younger audience and is
something that the audience can relate to (Katz theory), whereas the clothes that Tony wears is more formal and therefore it reflects his
intellectual ability. Additionally, the facial expressions of characters fluctuate over time. For example, Tony having a conversation with
Jal, as this clearly indicates the contrast of their facial expressions. Setting is a major aspect of this trailer as it constantly cuts and
changes the scenario as well as characters. This is emphasised clearly when Tony was having a flashback of what has happened in a very
turbulent life he is involved in. When Tony converses with different characters with his phone, as well as being near a busy motorway; it
represents the chaotic nature of teenagers and how their lives are all over the place. The scene where Anwar is answering his phone
during prayer, implies that he is a rebellious teenager who doesn’t take religion seriously. The scene that reveals Tony, Sid and Michelle
sitting around the table denotes that they are planning to take part in bad behaviour such as Drugs. Another influential scene was when
Sid looked under his sheets and grinned. This represents teens within society today, as it is deemed as unusual when a teen at a certain
age has not lost their virginity, this is an aspect the audience can ‘relate’ to (Katz theory).
7. Technical Codes –
The scene showing Chris loosing his mum and having hardship (Rebecca Feasey) gives the audience a chance to relate,
likewise the reverse track denotes Chris literally running away from his troubles. Moreover, the calm soothing music is
synchronized with his relationship with the teacher, however his friends looking at him implies that it will all end
horrifically. The close up of both her and her father illustrates the difficulty they’ve been through and how they must
move on, foreshadowing that there is a better future for all of them. The mid shot of both Cassy as well as Sid,
demonstrates the closeness of their relationship and them holding hands symbolisies their bond with one another. The
final long shot shows five of the friends together in a river, this demonstrates how they all lived differently and although
they had their own individual paths it lead to the same destination.
8. Non – Verbal Codes – The scene starts off with a women with a smiling facial expression, followed with intrinsic happiness
within the community. The couple kissing emphasises the togetherness of everyone, likewise the mise en scene of the
balloon ‘signifies’ the positivity that individuals had, and this lead to the collective happiness. The fire station denotes a
contrast of settings and the lighting dimmers down. Then, a women and man show a sence of worriness as they stare at
eachother, this emphasises that not everything is what it seems. Additionally, there were a range of relationships shown
throughout the trailer such as homosexual relations to old and young couples, this ultimately ‘relates’ to today’s society and
so is a big part of Coronation Street.
Verbal Codes – The beginning sequence demonstrate joyful non-digetic sound, of which was parallel with the characters
who illustrated happiness within their community. However, the scene suddenly takes a dramatic turn, as there were
digetic sounds of sirens. Then, the digetic as well as non-digetic sounds were constantly switching of which made up the
trailer as a whole.
Technical Codes – The close up of the women with the dog is heart-warming for the audience. On the one hand, the close –
up of the man gives the audience another view, as he looked almost fed up or a sense of worry, of which foreshadowed that
something a chaotic may occur. The mid shot of the child playing with his father, denotes the blissful life that they have with
eachother, and close bond that they have. The obscured shot was used to divert the concentration of the audience, as at first
they saw the man on the phone look worried, but by the use of this shot it switched the attention to the two women talking
and laughing. The final sequence is a tracking shot of a couple, to allow the audience to reflect on what they saw throughout
the course of the trailer.
9. Evaluation of Textual Analysis –
Compare and Contrast
Trailer 1) – Areas of Strength and what you would ‘repeat’ (Steve Neale)
One feature I will look to ‘repeat’ (Steve Neale) will be the soundtrack, as the intense as well as dramatic non-digetic sound is
parallel to the Western Cowboy theme and this is an aspect which I really like about the trailer; therefore I will be
implementing this idea into my soap opera trailer, however I will be looking to use original music that has a similar effect. The
different facial expressions as well as body language used within each character is essential and are factors I will be assuring
that I integrate into my trailer.
Trailer 2) – Areas of Strength and what you would ‘repeat’ (Steve Neale)
Within this trailer I will be looking to ‘repeat’ (Steve Neale) the clothing's, as clothes such as a hoodie can be seen as
stereotypically for young troubled people, and this will link really well with our soap opera trailer, as it is based on a range
of characters being suspicious, and by including a hoodie it will enable us to bring this element into life. The juxtapostion
of emotions from characters is an aspect I will be looking to implement, as it is essential to keep the audience constantly
engaged at all times.
Trailer 3) – Areas of Strength and what you would ‘repeat’ (Steve Neale)
I look to ‘repeat’ (Steve Neale) the range of characters that Coronation Street include within there soap, likewise the
differentiation of relationships that are demonstrated in the soap is an aspect of which I look to implement into my own soap, so
that it can be a liberal soap, and apply to my young target audience. The juxtaposition of the two scenes is also an aspect that I
look to integrate into my trailer, as it brings out a contrast of emotions for the audience, and so the ‘caregivers’ (Maslows theory)
can empathise for the ones who are suffering.