2. Overview
ICPM Institute
Holistic offering
Assignments, Talent
Corporate Exposure, Contacts ICPM
Host Graduate
A win-win proposition
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3. Expectations
The value-add to each candidate would be
projects in an area not exposed in prior roles
More of research and analysis to develop proposals, less of
engineering or operations focus
Nature of project fairly independent / off-site
Limited dependencies with internal teams and resources
Working largely from home, with meetings on weekends
Part-time engagement over 2-4 months
Typical availability would be 6-10 hrs/week
The take-away is the learning and relations
No internship compensation expected
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4. Suitable projects
Host product managers delegate research and analysis components
Data collection, analysis and ideation as input to a larger decision
Meets all criteria: Value to both, relatively independent, 2-4 months
Suggested areas
360o Profiling of a market (compile research wrt
demand, offerings, players, trends etc)
Customer insights, surveys
Competitive analysis (Holistic/Features/UX)
Research for Market sizing
Research to feed pricing proposals
Identify Personas and Scenarios
Draft Requirements Roadmap
Lead User Experience design for a module
Glean Insights from usage analytics
Marketing campaigns (ideas/execution)
Marketing collateral, blogging
Sales funnel analysis
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6. Process
Corporate ICPM ICPM
Hosts Graduates Coach
1. Announce 2. Apply with Coach
Enrollment
projects
3. Decide the matches
with consultation
4. Enrollment 4. Employer approval
formalities (if needed)
1. Provide direction and 2. Deliver project 3. Provide guidance
required resources on on an ongoing basis
an ongoing basis
Project
4. Project acceptance
and certificate issue
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7. Project description template
<Project Title>
Company Profile and project significance
Deliverables and duration
Host manager’s brief profile
Candidate Pre-requisites (if any)
Specific business domain or tool knowledge
Any additional expectations
Preferred location, logistics, tools, legal undertaking etc
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8. FAQs
ICPM Graduates
Do I have to take approval from my employer?
Do I have to sign a CNDA with the host ?
To what extent will the ICPM Coach guide us?
Will I get a certificate from the host at the end?
..
Corporate Hosts
What will be the Coach’s role in the assignment?
..
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