The document provides an overview of ICICI Bank, detailing its establishment in 1955, its status as India's second-largest bank, and its key offerings including diverse banking products and services. It covers the bank's management structure, network of branches and ATMs, and includes a SWOT analysis highlighting its strengths, weaknesses, opportunities, and threats. Key points include its pioneering role in internet banking and challenges related to customer service and high service charges.

1. PRESENTED BY:
SANJIV YADAV
MUNDRIKA SAH

2. STUDY ABOUT
 ABOUT ICICI BANK
 PROFILE OF ICICI BANK
 TOP LEVEL MANAGEMENT
 NETWORK OF ICICI BANK
 PRODUCT AND SERVICES OF ICICI BANK
 SWOT ANALYSIS OF ICICI BANK

3. ABOUT ICICI BANK
 Industrial Credit and Investment Corporation of India
 Founded in 1955 by as a joint-venture of the World
Bank
 ICICI Bank launched internet banking operations in
1998.
 In 2000, ICICI Bank became the first Indian bank to
list on the New York Stock Exchange.
 ICICI Bank is India's second-largest bank.

4. PROFILE OF ICICI BANK
 Type: Public
 Founded: 1995
 Headquarter: Mumbai,Maharashtra,India
 Industry: Banking, Financial service
 Products: Customer Banking, Corporate Banking,
Finance and insurance, private banking,
Credit cards etc.
 Net revenue: US$ 13.812 billion (2011)
 Net Profit : US$ 1.366 billion (2011)
 Employees: 79,978 (2011
 Website: www.icicibank.com

5. BOARD OF DIRECTORS
 Chairmen : K.V.Kamath
 CEO : Chanda Kochhar
 Executive Director : N. S. Kannan
 Vice president : Mr. Vishvesh G. Bhaga
 General manager : Ms. Shilpa Kumar

6. NETWORK OF ICICI
 It has 8003 ATMs in the country
 The Bank has a network of 2752 branches in India.
 All branches are OLRT connected
 It has a presence in 19 countries , including India.
 Traded as BSE, NSE, NYSE and BSE SENSEX .

7. PRODUCT AND SERVICES
 Travelers Cheque
 Card (Credit Cards,Debit Cards ,Travel Cards, Corporate Cards, Prepaid Cards ,Business Cards)
 Loan (Home Loans, Personal Loans, Two Wheeler Loans, Car Loans)
 Investment
 Insurance
 NRI banking
 Deposit
 Business banking
 Personal banking

8. SWOT ANALYSIS OF ICICI
STRENGTHS
 2ND Largest bank in India.
 Successfully diversified it’s operations.
 Listed in NYSE.
 Considered as a pioneer in usage of internet services.
 Aggressive and innovative marketing strategies.

9. Continue…
WEAKNESS
 Primarily targets upper middle class and upper class of
the society.
 Higher service charges.
 Poor customer care/service
 Focus only on high end customers
 Transaction cost.

10. Continue…
OPPORTUNITIES
 New IT & ITES companies
 Dissatisfied customers of other Bank
 Business advising for smaller players
 Expanding business to the middle and lower income
groups.

11. Continue…
THREATS
 Dissatisfied customers
 Ever improving nationalized bank
 Advent of MNC banks
 More and more banks are coming up.