SolemMi Consultancy is seeking $1 million in funding to develop its website and mobile apps. The company aims to help people below average income travel more affordably by encouraging savings through a Dream Holiday account with guaranteed returns. Users can participate in weekly lucky draws and redeem points for discounted group tours booked 1-2 years in advance. The founder has self-funded over $350k since 2014 and holds 100% equity. Funds will be used to expand technology, sales, and operations to new markets in China and the US.

1. HP: +6 012 298 2298; Email: info@solemmi.com or
huishin2020@gmail.com
“The Latest Trend of Next Generation’s Travels!”
Date: 15th January 2020
Presenter: Ms. Wong Hui Shin or Hui-Shin Wong (Founder & CEO)
www.SoLemMi.com

2. The Tag Line of the Company
• “The Latest Trend of Next Generation Travels” - www.SoLemMi.com
would like to encourage dream holiday destinations traveling among
the current and next generation to open and own at least a Dream
Holiday Saving Account under SoLemMi 5-year Guarantee Travel Policy
with the protected on-going “SoLemMi Act 2020” from all the Centre
Banks in planned business running countries such as UK, Europe, USA,
China, India, Malaysia, APAC, Middle East, …… If www.SoLemMi.com is
able to get the endorsement from World Bank, that would be great.
• “SoLemMi Act 2020” states that www.SoLemMi.com is not a SCAM. It
collects the money from the public especially people who are under
average income around the world through Dream Holiday Saving
Accounts, later, these money will invest into Financial Market.
Financial Experts guarantee at least 12% of annual returns from
Financial Market.

3. The Mission of the Company
• “To help worldwide citizens to see the world from different
perspectives economically” - Market Segmentation would be those
below average monthly income. The main goals of SoLemMi are 1) To
Provide Job Opportunities; 2) To Educate Worldwide Citizens To See
The World; 3) ……
• www.SoLemMi.com website and mobile apps will have 4 segments: 1) Three
Lucky Draw Contests per week which the lucky draw entries are come from
the purchasing of self-service superimposing or editing photos; 2) Traveling
Points Redemption Scheme which under the SoLemMi 5-year Guarantee
Travel Policy and the Extra Large Group Buy Tour Packages with at least 30%
to 50% less than the normal tours which you can get in the market. Big Data
and Machine Learning are used to identify the potential tourists who must
be keen to redeem their TRaveling Points to Travel Packages; 3) Photos and
Videos Market Place for sharing, selling and buying. Good for the templates
of Superimposing and Editing; 4) Online English Learning for members.

4. The Pain/Problem
• All the global citizens who are below monthly average
income hardly find their ways and extra money to travel
outside their countries or doing local tours within their
countries.
• More than 300 million American do not have a passport.
• More than 500 million Chinese from mainland China do
not have a passport and 1.2 Billions Mobile Users are born
in the 80’s.
• The behaviour of the major global citizens do not act like
an international level global citizens like they do not know
English and they have not travel out from their countries.

5. Current Solution (Competitors)
• A lot of travel agencies were started in these
recent years to offer competitive price travel
packages, however, the global citizens who are
below average monthly income yet to have
chances to travel.
• What are these competitors’:
– Strengths (Very low price travel packages)
– Weaknesses (Yet, still very expensive travel
packages to many global citizens)

6. My Solution (1)
• We encourage people to dream of traveling the
world by promoting self-service superimposing or
editing photos + Lucky Draw Contests’ Entries +
Dream Holiday Redemption Points or Traveling
Points + free subscribed online portal (Culture + English
Learning).
• Our solution ensures all people to know about their
traveling destination in advance to get the cheapest
deal, let says 1 year ahead or 2 years ahead and they
will learn about the food and culture of the traveling
destination as well as language courses especially

7. Your solution (2)
• What are your solutions:
– Strengths (We are using 1-year or 2-year advance
booking and group buy using Data Science,
Machine Learning and FinTech Application
Software as well as offering lucky draw contests
three times a week, also, encourage people to
open at least one Dream Holiday Saving Accounts
with a 5-year Travel Guarantee Policy. We offer
the most economical tours.)
– Weaknesses (Must be big group buy says 300
people in a trip)

8. Technology (1)
• Self-Service Superimposing or Editing Photos
Technology.
• Data Science, Machine Learning and FinTech
Application Software for Group Buy.
• Lucky Draw Algorithm integrated with Data
Science
• Photo Encryption Technology on Lucky Draw
Entry Ticket Number - Guarantee no
duplication or any faulties/ scam

9. Technology (2)
• Why is it unique, differentiable, and
sustainable?
– How is it protected? (Photo Encryption)
– Current status of IP (One Mature IP from Germany,
a few IPs are under R&D)
• Current status of the technology development
and demo results
- www.photofunia.com

10. Market Segment
• What are the different segments in the
market? – Total Addressable Market (TAM) →
All Global Citizens, Specific Addressable Market
(SAM) -> All Global Citizens who are below
average monthly income, etc..
• How big is the opportunity? -> more than 800
million USD X 3 per week, i.e. more than 2.4
Billion USD per week
• What is its rate of growth? -> 2400% per year

11. Customer Segment
• What is your “beachhead” or your entry-point customer
(EPC)? -> Global Citizens with below average monthly
income
• Profile a typical EPC -> Those who work in retail, fast
food, restaurants, government servants like policemen
or policewomen, nurses, posmen, teachers ……..
• How big is this entry-point customer segment (EPCS) ->
more than 800 millions X 3 weekly
• Why choose this EPCS? -> more than 800 millions
American and Chinese do not have a passport; more
than 1.2 billions mobile users in China are born in 80’s.

12. Marketing/Sales Strategy
• Based on your EPC,
– how will you reach them (where they hangout
[schools, universities, political parties such as MCA,
MIC, UMNO and etc., varies associations, shopping
malls, facebook marketing, digital marketing,
Newspapers, TVs, Radios and etc.], who influence
them -> Tun Mahathir, Donald Trump
– Pricing -> USD 1 per Self-Service Superimposing or
Editing Photo + 1 Lucky Draw Entry + 1 Traveling Point
+ unlimited access to online portal like English
courses.

13. Next Growth Phase
• Where will it come from:
–Expansion of the EPCS? -> They open more
than 1 Dream Holiday Saving Accounts or
enrolling in a few lucky draw entries during 1
Lucky Draw Contest.
–New customer segment? -> Those who are
above average income might want to join
the fun as the “Comfy Travel Fans” in
www.SoLemMi.com

14. Revenue: USD 156
COGS: USD
51.48
OE: USD
78
PbTD:
USD 26.52
Revenue Model
PER CUSTOMER
PER SUPERIMPOSING
+ LUCKY DRAW
(WIDGET)Average Customer Buys 52 X 3
Widgets per year @ USD 156
COGS (Cost of Goods Sold)
Tour Packages’ fees in Dream Holiday
Saving Account and Operating
Expenses
Profit before Taxes &
Depreciation
100%
33%
50%
17%
OR

15. Financials
Assumptions:
• Avg. USD 1 per sale
• In Yr. 1, 800 billion
customers
• Yr. 3 market share:
2400%
• By Yr. 3, 2400% from
new sales; 100% &
from recurring sales
• Local market, China
and America.
• Does not include
future product
extensions.
5-Year Projections

16. Milestones to Date
• Include major value creations that the
company has accomplished, such as major
contract signed, testing & certifications done,
etc -> no any signing yet.
• Please include the grant name, agency
providing the grant, date and amount of grant
received, if any -> No grants.

17. Funding Sought
• How is the company currently being funded -> Self funding more than
RM 350,000 since it started in year 2014 formerly known as SoLemMi
Sdn Bhd.
• How much funding the company planning to raise -> USD 1 million &
how will be funds be utilised -> Website and mobile apps development
(Tech Team Expansion), boost investment in sales, intellectual
properties licensing fees, manpower to run www.SoLemMi.com,
extend the business to other cities and new countries.
• Breakdown of the funds:
– External (bank loans, Venture capital, grants, etc) -> N/A
– Internal (shareholders) -> 100% shares from Ms. Wong Hui Shin or
Hui-Shin Wong, i.e. the founder and CEO

18. Deliverables
• What will be company achieve with the new
funds – A full flash of website and mobile apps
which have Self-Service Superimposing or
Editing Photos Technology, Traveling Points
Redemption portal, Lucky Draw Contests
results, integrate online English Learning Portal
by British Council, Machine Learning, Data
Science and FinTech Technology, sales
increase, new customers, increase in
production capacity, etc.

19. The Company
• Name of the company: SolemMi Consultancy
formerly known as SoLemMi Sdn Bhd in year
2014
• Date of incorporation: 1st April 2019
• Information on shareholding structure: 100%
shares from Ms. Wong Hui Shin or Hui-Shin
Wong, i.e. the founder and CEO

20. Team
• Roles & responsibilities – the founder run the one
man show after the dissolve of SoLemMi Sdn Bhd
in the later month of year 2014.
• The founder is a graduate from a MIT collaborative
coursework program, i.e. a MSc Information
Technology, thus, the founder has the exposure
about the management strategy from MIT Sloan
School of Management and the founder has the
technology knowledge to handle the technology
and business integration, adoption and
development.

21. Q&A