Iskander Smit was asked by the Rotterdam University of Applied Sciences to share the research on the future of retail touchpoints we did for Shopping 2020 as inspiration for the theme semester on Retail 2030.
For the course Retail 2030 of Rotterdam University of Applied Sciences and Willem de Kooning Academy I presented a updated version of the research of Shopping 2020 expert group Future Touchpoints.
7 Effective B2B Ecommerce Trends of 2018APPSeCONNECT
7 Effective B2B Ecommerce Trends of 2018!
Here are the top eCommerce trends which will make an impact and change the game for online businesses this year.
1. Artificial Intelligence -Personalization across all devices via #AI
2. Omni-Channel - Paramount for #B2B sellers to fulfill customer expectations.
3. MobileCommerce - More inclination towards selling through the mobile devices.
4. BigData - Predicting the future - crucial for B2B Retailers.
5. Personalization - Customer-centric personalization resulting in better goodwill.
6. Secure Payments - Businesses will be ready to accept payments via varied channels.
7. Social Media Marketing Tools - Newer strategies to make the most out of businesses.
- Stay aware of upcoming AR shopping trends
- Understand the state of Augmented Commerce in 2019
- Learn how Face AR addresses challenges and drives sales
- Explore Face AR software possibilities in Try-On apps and AR Store Mirrors
- Check the best Face AR examples in eCommerce and retail
Need a virtual try-on app or software? Visit https://www.banuba.com/
Augmented Reality (AR) product experiences are heading for the mainstream. Leading retailers are successfully using Face AR technology to give consumers innovative ways to try on and experience products using cameras.
How do brands capitalize on Face AR to drive sales, reduce product returns and engage with younger consumers?
At Banuba we explore today's possibilities for Face AR, its future and the implications for e-commerce and retail. We also include groundbreaking case studies in Face AR commerce, with examples of our approach and high standards.
E-commerce sales continue to grow, generating over $300 billion in the U.S. alone in 2015. But e-commerce still remains a small percent of overall retail sales at approximately 10%.
So what can multichannel and ecommerce retailers do to increase their online sales?
How would e-commerce look in 2018?
What skills Solution Providers would need to support retailer's technology needs?
Early in this year, the sphere of e-commerce is one of the most progressive spheres of the economy. We have identified trends that we consider the most influential in the development of e-commerce in 2018.
Its that time of the year again. When we see a great amount of predictions of what we will se more of in the new year. Beyond Retail is an ecommerce consultancy firm based in Stockholm, Sweden and this is our view of the ecommerce trends for 2015.
eCommerce trends from 2017 to 2018 by Divante.coDivante
We asked managers about their eCommerce investments last year and about investment plans for this year.
What are the most important trends, game changers and quick wins.
Download full version from: http://go.divante.co/ecommerce-trends-2018/
Trends we asked about:
Content Marketing
Big Data
Business Intelligence
Email Automation
Chatbots (Conversational Commerce)
Digital Content
Social Commerce
Cloud Hosting
Multimedia Content – better photos/…
Marketplaces
Omnichannel
Personalization
In-Store PickUp
Predictive Analytics
General Data Protection Regulation…
Automated Pricing Optimization
Automated Promotion Management
Free Shipping / Returns
In-Store Digital Touchpoints
Mobile App
Same Day Delivery
Drop Shipping
Order Management Systems
Other AI based tools
Own Brands
Personal Shopping
Price Intelligence
Progressive Web App (PWA)
Programmatic Ad Buying
Recommendation Systems
Customized Products
Data-driven Loyalty
Microservices Architecture
Online Security
Wearables
Algorithmic Driven Supply & Demand
Cross Border Commerce
Cryptocurrencies (Bitcoin / Ethereum)
mPayments
Open API Economy
Security
Subscription Business Models
Visual Search
Beacon Technology
Headless Approach
Serverless Architecture
IoT
Push Notification
Virtual Reality
Alexa and other voice interfaces
Drones
3D printing
For the course Retail 2030 of Rotterdam University of Applied Sciences and Willem de Kooning Academy I presented a updated version of the research of Shopping 2020 expert group Future Touchpoints.
7 Effective B2B Ecommerce Trends of 2018APPSeCONNECT
7 Effective B2B Ecommerce Trends of 2018!
Here are the top eCommerce trends which will make an impact and change the game for online businesses this year.
1. Artificial Intelligence -Personalization across all devices via #AI
2. Omni-Channel - Paramount for #B2B sellers to fulfill customer expectations.
3. MobileCommerce - More inclination towards selling through the mobile devices.
4. BigData - Predicting the future - crucial for B2B Retailers.
5. Personalization - Customer-centric personalization resulting in better goodwill.
6. Secure Payments - Businesses will be ready to accept payments via varied channels.
7. Social Media Marketing Tools - Newer strategies to make the most out of businesses.
- Stay aware of upcoming AR shopping trends
- Understand the state of Augmented Commerce in 2019
- Learn how Face AR addresses challenges and drives sales
- Explore Face AR software possibilities in Try-On apps and AR Store Mirrors
- Check the best Face AR examples in eCommerce and retail
Need a virtual try-on app or software? Visit https://www.banuba.com/
Augmented Reality (AR) product experiences are heading for the mainstream. Leading retailers are successfully using Face AR technology to give consumers innovative ways to try on and experience products using cameras.
How do brands capitalize on Face AR to drive sales, reduce product returns and engage with younger consumers?
At Banuba we explore today's possibilities for Face AR, its future and the implications for e-commerce and retail. We also include groundbreaking case studies in Face AR commerce, with examples of our approach and high standards.
E-commerce sales continue to grow, generating over $300 billion in the U.S. alone in 2015. But e-commerce still remains a small percent of overall retail sales at approximately 10%.
So what can multichannel and ecommerce retailers do to increase their online sales?
How would e-commerce look in 2018?
What skills Solution Providers would need to support retailer's technology needs?
Early in this year, the sphere of e-commerce is one of the most progressive spheres of the economy. We have identified trends that we consider the most influential in the development of e-commerce in 2018.
Its that time of the year again. When we see a great amount of predictions of what we will se more of in the new year. Beyond Retail is an ecommerce consultancy firm based in Stockholm, Sweden and this is our view of the ecommerce trends for 2015.
eCommerce trends from 2017 to 2018 by Divante.coDivante
We asked managers about their eCommerce investments last year and about investment plans for this year.
What are the most important trends, game changers and quick wins.
Download full version from: http://go.divante.co/ecommerce-trends-2018/
Trends we asked about:
Content Marketing
Big Data
Business Intelligence
Email Automation
Chatbots (Conversational Commerce)
Digital Content
Social Commerce
Cloud Hosting
Multimedia Content – better photos/…
Marketplaces
Omnichannel
Personalization
In-Store PickUp
Predictive Analytics
General Data Protection Regulation…
Automated Pricing Optimization
Automated Promotion Management
Free Shipping / Returns
In-Store Digital Touchpoints
Mobile App
Same Day Delivery
Drop Shipping
Order Management Systems
Other AI based tools
Own Brands
Personal Shopping
Price Intelligence
Progressive Web App (PWA)
Programmatic Ad Buying
Recommendation Systems
Customized Products
Data-driven Loyalty
Microservices Architecture
Online Security
Wearables
Algorithmic Driven Supply & Demand
Cross Border Commerce
Cryptocurrencies (Bitcoin / Ethereum)
mPayments
Open API Economy
Security
Subscription Business Models
Visual Search
Beacon Technology
Headless Approach
Serverless Architecture
IoT
Push Notification
Virtual Reality
Alexa and other voice interfaces
Drones
3D printing
The Linn Academy 2016 keynote, hosted by Linnworks CEO and System Architect Fedor Dzjuba, provides a deep-dive into how eCommerce is changing, what we can expect in the next few years and how we can adapt our businesses. To watch the talk, simply visit https://youtu.be/sdPzJBQahgo
Top 10 Latest Ecommerce Trends To Boost Your Revenue in 2020Claritus Consulting
Trends in ecommerce industry emerge from various things. How customers shop. What they buy and how they respond to marketing tactics employed by businesses. Within the last decade, a lot of new trends have emerged with a profounding influence. Ecommerce giants like Amazon, Walmart, and Alibaba have been at the forefront of adopting and benefiting from such trends. Here we have discussed about the latest eCommerce trends that will see a rise in 2020:
As with just about every industry, trends change, making it necessary to catch up and follow along in order to keep your business relevant. Online portals are going to continue to grow in 2016 also, and if you want to be part of the new wave, you have to prepare. Read this slide to learn about the ten most interesting ecommerce trends for 2016 and beyond.
Emerging trends in ecommerce marketing for 2017– Adam Bowser reviewChris Bowser
There are many shifts occurring in ecommerce for 2017 and beyond. Specifically, trends emerge in the realms of technology, content marketing and web designing that influence ecommerce.
It’s time to start developing a robust e-commerce marketing strategy to sustain in this rapidly growing e-commerce landscape. As a matter of fact, this huge market attracts different kind of brands which will make the competition tougher.
25 Digital Transformation Case Studies In RetailHappy Marketer
Digital is transforming the retail experience online & offline; here are 25 global case studies to highlight 10 trends that are creating techtonic shifts in a 24 Trillion Dollar industry!
This presentation provides a comprehensive overview of the current retail industry. It begins with a look into the four primary types of retailers: department stores, specialty retailers, big box retailers and discount retailers. From there, the deck explores the topic of overall channel expansion, which leads into a discussion on two omni-channel trends for 2013. The presentation wraps up with a discussion on technology companies that are partnering with retailers and a summary of opportunities for retail companies.
The growth of artificial intelligence in e commerce (1)@Andolasoft Inc
AI-driven solutions can piece together a variety of insights to automate ecommerce developments for easing the lives of users. Making informed decisions in a matter of seconds is what AI in ecommerce stands for.
Webinar: How to Scale AI in the world of eCommerceSakshi Singh
Artificial Intelligence is no more an alien-term for businesses as well as consumers! While business enterprises are pushing hard to enable complete intelligence, consumers are also eagerly willing to benefit from it. AI has the capability to influence all areas of business like improving customer experience by providing personalized content, chiselling out new ‘revenue’ opportunities for retailers, and most importantly - Digging out never seen before insights! After all, revenue is what matters the most for any business and AI is evolutionary for online retailers. Learn all this in 30 mins in this webinar.
An explanation of eCommerce Trends for 2015. Discussion of eCommerce on Mobile, Responsive Design, UPS and FedEx Dimensional Weight Changes, and advice for eCommerce Startups. Presented at #TechCampMemphis 2014 on November 1st, 2014.
Artificial Intelligence can be defined as a machine which has a brain of its own and command itself using Neurotransmission, or in a layman term it can be termed as Intelligent Computer. For example lets take the case of a fertilizer industry, Fertilizer Industry Uses robots to produce hazardous chemicals which can be dangerous when a human being come across these chemicals it can be dangerous for them, so use of robots brings the productivity at ease, and making the work continuous for 24*7. For turning off the robot you also don't need to visit the plant You can do that job remotely. Lets Talk about how Artificial Intelligence can transform marketing.
Digital tools are moving offline thanks to mobile devices, creating a generation of connected consumers in a hyperlinked world. People are using their phones to keep shopping lists, get information, solicit opinions and much more—all while cruising the aisles of brick and mortar stores. In this new reality, bits and bricks are no longer separate and "online" is everywhere.
As today’s consumer-driven technology continues to evolve, the at-retail environment is in the best position to utilize these new tools. Through mobile, retailers can engage shoppers on the spot, enhance their experiences and ultimately influence their decisions right at the point of purchase. Yet, many companies are overwhelmed with the rate of technology change and challenged to find ways to adopt technology into the right state.
At the POPAI Breakthrough Thinking Conference "Marketing at Retail Technology and Shopper Behavior: Reaching Retail Consumers with New Strategies" last Thursday (http://popai.com/tech), Allison Mooney and Caleb Kramer of MobileBehavior, a Tribal DDB Company, shared the latest insights on how consumers are using mobile devices while shopping and how marketers can embrace these behaviors to enhance the in-store experience. See their presentation here.
Please download the PPT to be able to view embedded videos.
The presentations is a collection of statistics and case studies from the digital world. It is an attempt to showcase the potential of digital technologies and how they can shape the future e-commerce market, especially in India.
Speaking and moderating #eFokus conference about the future of e commerce 2015 at the eHandelsforum in Oslo earlier this year. You might say that my main point was that we should focus on the now and worry about the future later.
Iskander Smit was invited by the Rotterdam University of Applied Science to kick-off the course of Emerging Media with a presentation on the future of retail. February 17, 2015
Smile's conference at the Meet Magento 2016 on Friday 13 May in Utrecht (Netherlands)
Our E-business expert Fabien Gasser animated this presentation about "Magento bring digital in store".
The Meet Magento conference is the perfect place for merchants, system integrators, developers and service providers that want to get independent information about Magento and ecommerce.
The Linn Academy 2016 keynote, hosted by Linnworks CEO and System Architect Fedor Dzjuba, provides a deep-dive into how eCommerce is changing, what we can expect in the next few years and how we can adapt our businesses. To watch the talk, simply visit https://youtu.be/sdPzJBQahgo
Top 10 Latest Ecommerce Trends To Boost Your Revenue in 2020Claritus Consulting
Trends in ecommerce industry emerge from various things. How customers shop. What they buy and how they respond to marketing tactics employed by businesses. Within the last decade, a lot of new trends have emerged with a profounding influence. Ecommerce giants like Amazon, Walmart, and Alibaba have been at the forefront of adopting and benefiting from such trends. Here we have discussed about the latest eCommerce trends that will see a rise in 2020:
As with just about every industry, trends change, making it necessary to catch up and follow along in order to keep your business relevant. Online portals are going to continue to grow in 2016 also, and if you want to be part of the new wave, you have to prepare. Read this slide to learn about the ten most interesting ecommerce trends for 2016 and beyond.
Emerging trends in ecommerce marketing for 2017– Adam Bowser reviewChris Bowser
There are many shifts occurring in ecommerce for 2017 and beyond. Specifically, trends emerge in the realms of technology, content marketing and web designing that influence ecommerce.
It’s time to start developing a robust e-commerce marketing strategy to sustain in this rapidly growing e-commerce landscape. As a matter of fact, this huge market attracts different kind of brands which will make the competition tougher.
25 Digital Transformation Case Studies In RetailHappy Marketer
Digital is transforming the retail experience online & offline; here are 25 global case studies to highlight 10 trends that are creating techtonic shifts in a 24 Trillion Dollar industry!
This presentation provides a comprehensive overview of the current retail industry. It begins with a look into the four primary types of retailers: department stores, specialty retailers, big box retailers and discount retailers. From there, the deck explores the topic of overall channel expansion, which leads into a discussion on two omni-channel trends for 2013. The presentation wraps up with a discussion on technology companies that are partnering with retailers and a summary of opportunities for retail companies.
The growth of artificial intelligence in e commerce (1)@Andolasoft Inc
AI-driven solutions can piece together a variety of insights to automate ecommerce developments for easing the lives of users. Making informed decisions in a matter of seconds is what AI in ecommerce stands for.
Webinar: How to Scale AI in the world of eCommerceSakshi Singh
Artificial Intelligence is no more an alien-term for businesses as well as consumers! While business enterprises are pushing hard to enable complete intelligence, consumers are also eagerly willing to benefit from it. AI has the capability to influence all areas of business like improving customer experience by providing personalized content, chiselling out new ‘revenue’ opportunities for retailers, and most importantly - Digging out never seen before insights! After all, revenue is what matters the most for any business and AI is evolutionary for online retailers. Learn all this in 30 mins in this webinar.
An explanation of eCommerce Trends for 2015. Discussion of eCommerce on Mobile, Responsive Design, UPS and FedEx Dimensional Weight Changes, and advice for eCommerce Startups. Presented at #TechCampMemphis 2014 on November 1st, 2014.
Artificial Intelligence can be defined as a machine which has a brain of its own and command itself using Neurotransmission, or in a layman term it can be termed as Intelligent Computer. For example lets take the case of a fertilizer industry, Fertilizer Industry Uses robots to produce hazardous chemicals which can be dangerous when a human being come across these chemicals it can be dangerous for them, so use of robots brings the productivity at ease, and making the work continuous for 24*7. For turning off the robot you also don't need to visit the plant You can do that job remotely. Lets Talk about how Artificial Intelligence can transform marketing.
Digital tools are moving offline thanks to mobile devices, creating a generation of connected consumers in a hyperlinked world. People are using their phones to keep shopping lists, get information, solicit opinions and much more—all while cruising the aisles of brick and mortar stores. In this new reality, bits and bricks are no longer separate and "online" is everywhere.
As today’s consumer-driven technology continues to evolve, the at-retail environment is in the best position to utilize these new tools. Through mobile, retailers can engage shoppers on the spot, enhance their experiences and ultimately influence their decisions right at the point of purchase. Yet, many companies are overwhelmed with the rate of technology change and challenged to find ways to adopt technology into the right state.
At the POPAI Breakthrough Thinking Conference "Marketing at Retail Technology and Shopper Behavior: Reaching Retail Consumers with New Strategies" last Thursday (http://popai.com/tech), Allison Mooney and Caleb Kramer of MobileBehavior, a Tribal DDB Company, shared the latest insights on how consumers are using mobile devices while shopping and how marketers can embrace these behaviors to enhance the in-store experience. See their presentation here.
Please download the PPT to be able to view embedded videos.
The presentations is a collection of statistics and case studies from the digital world. It is an attempt to showcase the potential of digital technologies and how they can shape the future e-commerce market, especially in India.
Speaking and moderating #eFokus conference about the future of e commerce 2015 at the eHandelsforum in Oslo earlier this year. You might say that my main point was that we should focus on the now and worry about the future later.
Iskander Smit was invited by the Rotterdam University of Applied Science to kick-off the course of Emerging Media with a presentation on the future of retail. February 17, 2015
Smile's conference at the Meet Magento 2016 on Friday 13 May in Utrecht (Netherlands)
Our E-business expert Fabien Gasser animated this presentation about "Magento bring digital in store".
The Meet Magento conference is the perfect place for merchants, system integrators, developers and service providers that want to get independent information about Magento and ecommerce.
Our new report is here!
eCommerce Trends is our annual report, we've been doing for 6 years. This year we reached out to 10k eCommerce Managers and asked them to fill in our survey. Of those asked, 150 responded and we created this report based on the results.
What's inside?
Market Overview
B2C eCommerce Sales
Top eRetailers (Based on Revenue)
Top eCommerce Sites (Based on Traffic)
Capital Market
eCommerce Startups to Watch
Survey Results
eCommerce Investments 2018
eCommerce Investments 2019
Changes in Investments 2018-2019
Which Investments Had the Biggest ROI in 2018?
Most Impactful eCommerce Trends for the Next 5 years
Trends Matrix
Inspirations
Marketplaces: Better Prices, Free or Discounted Shipping and a Broader Selection
Voice Interfaces
Big Data & Business Intelligence: IoT as a Source
Chatbots: Growing Popularity
Microservices & Headless: Micro Frontends
Content Marketing & Digital Content
CRM: AI & Social CRM
Mobile CRO
Free Shipping/Returns
Mobile Approach: PWA
Personalization: Hyper-Personalization
Social Commerce: See. Tap. Shop.
Customer Lifetime Value and Referral Programs
Methodology
Research Methodology
Demography
TL;DR - Quick Summary of the Report
Content Marketing: Still Important
Personalization & Loyalty for the Win
Cryptocurrencies and the GDPR: Things of the Past
Content Marketing With the Biggest ROI
Voice Interfaces & Big Data Revolutionize eCommerce
Quick Wins vs. Highest ROI
What do experts say?
Download full version: https://go.divante.co/ecommerce-trends-2019/
Info.nl hosted the expert group on future retail touchpoints and info.nl/labs lead the group and made the report.
At the WebWinkelVakdagen the Shopping closing conference took place. Iskander Smit presented two times our conclusions. This is the version I used at Thursday January 23.
Future touchpoints at Shopping2020 end conferenceIskander Smit
Info.nl hosted the expert group on future retail touchpoints and info.nl/labs lead the group and made the report.
At the WebWinkelVakdagen the Shopping closing conference took place. I presented two times our conclusions. This is the version I used at Thursday January 23.
Top 5 Tech Trends Revolutionizing Retail in 2024WWG
In the retail landscape of 2024, the integration and constant improvement of retail technology is required for business success. As per PwC’s findings, nearly 40% of global CEOs have expressed concerns about the economic viability of their businesses without making any changes to their current course. Nowadays, the retail industry is constantly going through changes brought with the wind of digital transformation. Those changes are requirements for industry survival.
To find out more about this year retail trends read our recent article https://rebrand.ly/qvn1eq5
Consumers today are more ‘SoLoMo’ –Social, Local and Mobile. The article discusses about the key global trends and benchmark practices that would help retailers to build seamless consumer experience and long-term profitability in the near future (2020). Using Big-Data for predictive analytics, leveraging technology to create Omnichannel customer experience, implementing effective Supply-Chain, using prompt methods payments, enforcing efficient employee training and other success factors mentioned in the article, will definitely shape the future of a successful retailers to manage the complexity and diversity of retailing in 2020. All topics covered all supported with concrete examples of worldwide benchmark in the industry.
15 E-Commerce Web Design Trends to Create impressive Stores in 2023Windzoon Technologies
Check out these 15 inspiring E-Commerce Web Design Trends for 2023 on how to create contemporary and successful eCommerce web solutions. To know more about all eCommerce web design trends then visit our blog post at https://windzoon.com/blog/ecommerce-web-design-trends/
Intro presentation to Footprints for RetailFootprints AI
Footprints finally solves the fusion of shoppers’ real-world behavior with their digital data by using behavioral profiling through high-precision anonymous indoor tracking & proprietary AI.
This presentation was given at The Trinity Forum in Taipei September 21, 2014. The Trinity Forum is a think tank for Airports, Brands and DutyFree/Travel Retailers hosted by ACI - Airports Council International and The Moodie Report. This presentation gives top line insight on how disruptive technology is changing the experience for travelers and how IBeacons, Smartphones like the Iphone6, wearable technology, mobile payments, applications and Social Media can now be harnessed in more powerful ways.
Avoiding the 10 most common mobile marketing mistakesDave Chaffey
In this presentation to On The Edge Digital Marketing, London in October 2013 I covered 10 common mobile marketing mistakes and a 10 step plan to help marketers work through a mobile strategy. I hope these are helpful - if you want more depth - see the Smart Insights guide to developing a digital mobile strategy.
We explore 5 key areas where digital is adding value in retail, specifically in the physical store. (1) Consumer Engagement, (2) Payment, Security & Authentication, (3) Proximity Marketing, (4) Virtual Reality, (5) Augmented Reality. Market examples demonstrate how these trends play out in the market environment. This slide deck serves to provide insight into how to keep consumers visiting and engaged in brick-and-mortar spaces, by delivering their desire for digital. Persuading the consumer to keep the physical store alive is a challenge, and retailers need to adopt technology to maintain relevance, and at the forefront of disruption.
Shopping2020 - Wearable Tech in Shopping TodayVictor Hoong
Shopping 2020 is a programme bringing together experts from industry to imagine what shopping will be like in 2020. This presentation was for Shopping 2020 and submits that wearable tech will be a feature of life and shopping in 2020.
The eCommerce Trends 2020 report is a comprehensive guide through emerging technologies in the world of online sales. It is based on the extensive research, run by Divante and Kantar, among over 250 eCommerce experts representing 8 countries. The report is complemented with trends rankings, implementation examples, and opinions from 20 independent experts.
Key learnings:
- Going Mobile for higher CR
- The future lies in AI
- Security is at stake
- Asia sets the new standard
- Technology natives win
and more!
Download full version: https://divante.com/ecommerce-trends
Retail Technologies and Retail Trends That will Define The FutureRosalie Lauren
Technology will transform retail resulting in the growth of brick and mortar retail. Check Retail Technologies trends that will help retailers survive.
Thinking outside the box on bricks and mortarStarTrack
What do you think the world's leading retailers are doing to keep up in an always-on consumer environment? See how five well-known brands have integrated technology into the retail experience.
Top 10 Digital Trends: How India will hack growth in 2016Avinash Jhangiani
Welcome to the What’s Next Trend Report 2016. Change is the only constant in life. Those who look only to the past or present might miss the future. We therefore hope that you enjoy reading this report and that it inspires you for the year ahead.
At Omnicom Media Group, we’re passionate about the intersections between consumer culture, business practices and the never ending march of technology and media. We believe these intersections are what drives the future.
This report is created by Omnicom Media Group in collaboration with MICA, Ahmedabad.
This short deck was presented at #onlinetuesday in Felix Mertis Amsterdam on 13 November 2013. It talks about the need to develop an omnichannel vision for retailers. Not just the front-end part, but also the fulfilment and the business model behind it. Not forgetting the "attitude" of the staff.
Similar to HRO WDKA Retail 2030 Iskander Smit Shopping 2020 (20)
Enriching Internet of Things through design thinking - Melanie Gorka (Design ...Info.nl
Internet of Things (IoT) is in need of a better design language, a system to help businesses engaging in IoT projects to ensure value. At the Emerce TechLive! event on 30 May 2017, Melanie Gorka shared her vision on applying design thinking and strategy to the IoT.
Voetbal International: bouwne aan een krachtig digitaal platformInfo.nl
Duik in de wereld van Vi.nl! Ontdek het nieuwe digitale platform van vi.nl en leer hoe wij de technische uitdagingen in een snel veranderend medialandschap hebben overwonnen.
As one of the organisers of Thingscon Amsterdam and programmers of the day, Iskander did a short introduction into the theme of Thingscon this year. Also introducing a new label called Connectable.
Bij het congres industrieel erfgoed van de provincie Noord-Holland presenteerde we over innovatie voor de erfgoedsector, samen met Somedialoog - onze partner bij Stampions. Iskander liet zien wat de ontwikkelingen zijn bij het Internet of things.
Info.nl was asked by Digital Erfgoed Nederland to reflect on the project Erfgoed Geodata and the value for service developers during the event 'Hacking Heritage talks' September 17, 2015.
At ThingsCon 2015 in Berlin (8 & 9 May 2015) Labs (Iskander Smit & Antoine Hogemboom) did a workshop on haptic interactions. Attendees were able to try different vibro stimuli themselves and were invited to think on the way these basic haptic interactions could contribute to the experience of a service.
Simplifying complexity with microservices - Remmelt PitInfo.nl
Info.nl Knowledge session: Simplifying complexity with microservices - 25 February 2015
During this session Remmelt Pit shed light on the concept of microservices as enabler of modern online platforms: scalable and open to connect to the outside world.
What does it take to have a flexible and robust digital platform both in architecture of microservices and in approach? How to manage complexity? How to secure the success of your online landscape?
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
1. Shopping2020
& digital future of retail
September 9, 2015
Iskander Smit, @iskandr
Image: http://designmind.frogdesign.com/blog/envisioning-your-future-in-2020.html
22. 32%
31%
22%
10%
3% 15%
10%
33%
21%
9%
5%
3%4%
Laptop Desktop Tablet
Smartphone Interactive/Internet television Glasses (e.g. Google Glasses)
Smart watches Other devices
Total market: devices used in the future to make online purchases (expert forecast)
Distribution of online purchase channels (%)
2013 2020
70% online shopping = mobile
GFK research Shopping 2020, 2013
25. a future inhabited by people
for whom the words “offline”, “online”
and “mobile” have become irrelevant
source:http://www.slideshare.net/yiibu/the-emerging-global-web
45. Mobile search is the
starting point.
Instead of going directly to a
site or app, 82% of shoppers
use search engines for
browsing product
information while in-store.
The retail landscape
is evolving for all industries.
Mobile use in stores is not category specific
- Nearly 2/3 of baby product shoppers
compare prices in-store.
Smartphones are
transforming the in-store
shopping experience.
8 in 10 smartphone shoppers use
mobile in-store to help with shopping
Shoppers who use
mobile more,
spend more in-store.
Frequent mobile shoppers
spend 25% more in-store
than people who only
occasionally use a mobile
phone to help with shopping.
Research Google, 2013
Embrace showrooming
http://www.google.com/think/research-studies/mobile-in-store.html
61. Touchpoints: emerged moments of intent
Permission based profiling to be relevant in
Shopping will be social, hybrid, asynchronous and
continuously
We will be using a mix of devices next to each other
Relations can be built on curated true experiences
63. What is the role the
store takes as part of
the process of
buying?
From self organizing
customers to
delegated
interactions.
What is the
approach to data?
From trust and
embedding in our
life, to a movement
to less (shared) data.