How U.S.-based Open Source Vendors Effectively Market to Europeans
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The financial crisis hit the U.S. more than Europe and the Euro is a strong currency. No wonder U.S.-based companies offering Free and Open Source Software (FOSS) and services are increasingly thinking about entering the European market or extending their presence. These presentation slides shed a light on the general differences in marketing FOSS products and services in the USA compared to Europe. They discuss the most promising go-to-market strategies for Europe and whether to open subsidiaries and where. Recommendations are being be provided for marketing communications and PR as to how it can deal with the diverse European culture-specific communication styles and combine that with the lingua of a global FOSS community.
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The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
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Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationOperational Excellence Consulting
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
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On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
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Part 2 Deep Dive: Navigating the 2024 Slowdown
Introduction
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How U.S.-based Open Source Vendors Effectively Market to Europeans
- 1. How U.S.-based FOSS Companies Effectively Market to Europeans Sandro Groganz Founder, Principal InitMarketing
- 2. Agenda
- 4. Firefox Market Share Data: OneStat.com
- 5. Sourceforge Users Credit: OSTG, Inc.
- 6. Open Source Adoption Credit: Forrester
- 7. EU vs. USA
- 8. GDP of EU and USA Data: International Monetary Fund Gross domestic product, current prices, U.S. Dollar, billions
- 9. Debian Users Credit: ohloh
- 10. Typo3 vs. Drupal Users Credit: ohloh
- 11. Primary Reason for Adoption Credit: Heise Assumption: Verdict: Assumption perhaps not true for EU Counter-example (Germany): Europe USA Avoid vendor lock-in. Cost.
- 13. GDP of European Countries Credit: Wikimedia
- 14. Open Source Adoption in EU
- 16. Knowledge of English in EU Credit: Wikimedia
- 17. Knowledge of German in EU Credit: Wikimedia
- 18. Knowledge of French in EU Credit: Wikimedia
- 19. ICT Output in EU per Languages
- 21. Executing Marketing and Communications in the EU
- 24. Target Audience Credit: Heise
- 27. Communications and Cultures Credit: J.N. Hughes-Wilson
- 32. Marketing Strategy for the EU
- 34. Marketing and Sales Tactics
Editor's Notes
- Sandro Groganz: Founder, Principal of InitMarketing, the Open Source Marketing Company.