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SOCIAL-IZE YOUR EVENTS 
How to Use Social Media to Fill Your Events
Ask Me Questions… 
#BestEventEverV2E 
@thewebceleb
Who is Kylie Bartlett? 
Psychology 
Social Media
You TubeVideo - #Socialnomics 2014 by Erik Qualman
Sales and Marketing People 
Ruin Everything!
Meet Your New Competition! 
Fabulous Food Fury Friends Funny Phrases
YouTube Video – VOTE GEELONG TO WIN
Customers 
are Now 
Your 
Marketers 
Empower 
Them!
WHO-WHAT-WHEN-HOW 
• Who is our target market? 
• Who currently has access to our 
target market that we could build 
JV alliances with (guest blogging)? 
• What social media platforms are 
our target market on? 
• What’s in it for them (WIIFM)?
WHO-WHAT-WHEN-HOW 
• What infrastructure do we need to 
have in place to capitalise at our 
event? 
• When’s the best time to run our 
event? 
• How can we drive traffic, leads and 
sales to our event? 
• How are we going to communicate – 
TV, print, radio, online (multi-media)
SHARE VIDEO TEASERS
SET UP LISTENING TOOLS
Let’s be 
Friends with 
Benefits!
TheWebCeleb 
TheWebCeleb 
TheWebCeleb

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How to use Social Media to fill your events