The document discusses how to foster data literacy among managers to leverage big data for better business decisions and competitive advantage. It outlines steps for managers to effectively collect and analyze data, emphasizing that anyone can gain insights without being a data scientist. The author argues that widespread data understanding among employees is essential for organizational transformation and growth.

1. How to Start Thinking
Like a Data Scientist

2. Holds the most power in
current technical
landscape
Considered game changer
for every industry
Better predictions,
smarter decisions
Management
revolution
Business
advantage

4. Because of big data, managers can measure, and know
radically more about their businesses, and directly
translate their knowledge into improved decision
making
Big data may offer companies greater opportunities for
competitive advantage

5. INSIGHTS

6. Managers who aren’t data savvy, who can’t conduct basic
analysis, interpret more complex ones are already at
disadvantage
Companies without a large cadre of data-savvy managers
are at disadvantage
NON TECH SAVVY MANAGER

7. You don’t have to be data scientist or a Bayesian
statistician to tease useful insight from data
All you need is:
 Open mind
 Pen, pencil
 Calculator

8. DATA
EXERCISE FOR
BEING

9. 1. Start with something that interests you and write it down as
a question
2. Think through the data and develop a plan for creating them
3. Write all the relevant definitions for collecting data
4. Collect the data. Trust the data. Modify your definitions
5. Picture the data in form of a simple graph
6. Start with the question you started with and develop
summary statistics
7. Go for a variation of analysis to answer “so what”

10. RELEVANCE FOR A
MANAGER

11. DATA LITERACY IS RELEVANT FOR MANAGERS TO
Identify the process need to effectively collect, interpret,
and use data efficiently for holistic growth of the company
To reflect upon the strengths and challenges to improve use
of data in a company
Seeking for answer for a basic or an interesting question by
continually asking and improvising the answer to “so what?”

12. “So what?”

13. UNLOCKING THE POWER OF DATA

14. Data at the hands of a few data experts can be powerful,
but the data at the fingertips of many is what will be truly
transformational
Data literacy is relevant for managers for
• Analyzing and interpreting a standard table or chart
• Understanding data across each discipline, e.g.- marketing
• Assimilating data – orienting to unfamiliar data if necessary
• Seeking further clarifications if any items are missing or are
ambiguous

15. Thank you
Submitted by-
Aditi Gupta
IIT Roorkee