This document provides instructions for converting a private Facebook profile into a business fan page. It notes that private profiles have limitations for businesses, including inability to promote or use plugins. It outlines two methods for migration - manual or automatic. The manual process involves informing friends they will become fans, while automatic converts friends but risks losing content without notification. Steps include beginning migration, personalizing the new page, adding administrators, and contacting Facebook support in case of errors. The goal is to move a business presence from a private profile to a public fan page format for improved marketing and engagement capabilities.

1. How to Convert your
Facebook Profile into a
Business Fan Page
Web Marketing Tips for Business

2. • Why your Company need a Fan Page?
The private profiles are not right for the Companies
as they give not the possibility to interact in the
best way with the customers. Furthermore they
could not be implemented through plugins and
tab and cant be a landing page for a Facebook
Ads
A registered Company as a Private profile, infringes
the «Statement of Rights and Responsabilities»
and could be blacken with the risk to loose all the
fans and the contents
https://www.facebook.com/legal/terms

3. • Private profile and Fan Page
A registered Company as a Private profile, infringes
the «Statement of Rights and Responsabilities»
and could be blacken with the risk to loose all the
fans and the contents
Private profiles could have at maximum 5.000
friends, the Pages have not limits of fans
Private profiles couldn’t be promoted as landing
page of a Facebook Ads
Private profiles couldn’t be implemented through
apps or tab with exclusive contents for the fans

4. • From private profile to fan page: how to do?
There are two ways to migrate into the public
profile:
Manually or Automatic.
Manually Process: Inform the friends about the next
migration explaining the difference between to be
friend and to be a fan.
The quality of fan counts more then the number of
the fans
Automatic Process: the friends become
automatically fans, and, without notify them you
will loose the contents. This way has suggested
for profile with number of friends to migrate in
fan

5. • How to migrate a profile in a page: How to
do before?
The ideal process is the manual one but the most
applicative is the automatic, so:
-Begin to inform with some posts about the
oncoming migration without the time
-To define promotions / exclusive contents for the
new coming fans
-Migrate with automatically process from Privat
profile in to a Fan

6. • Link for the migration
Login in your profile
then click the link
https://www.facebook.com/pages/create.php?migrate
Just the profile image and
the friends will migrate
into the page

7. • Save the Data of your Private profile
Save and download the informations
under setting account
Wait for the confirmation

8. • The type of the Fan Page
Go back to the profile and click the link
https://www.facebook.com/pages/create.php?migrate
Choose the type of the
page: place, company,
product, public person,
entertainment or cause

9. • The migration
When you proceed you will get all the contents lost (for that
reason you should download, to save them), insert the
password of your account and confirm to complete the
migration of the profile into a fan page

10. • How to personalize the Fan Page
You could now personalize
your public profile with an
image
You could find new fans
You could add the basic
informations of your fan
page

11. • The new Fan Page
There is the new Fan Page!

12. • How to add a new administrator
You can enter in to your new
fan page using the user and the
password of your old profile
Add then a new administrator,
that could be your real private
profile
With that solution you can enter
your public profile with your
private one

13. • In case of errors
In case of errors it’s possible to ask Facebook to cancel the
migration. However Facebook could accept or not the request
deleting the new page
https://www.facebook.com/help/contact_us.php?id=189265951117017

14. • Known issues
During the process of migration can appear this message:
.
For your security, you need to complete this process from a computer
you’ve used for browsing Facebook in the past. If this isn’t possible, contact
customer support
At the moment there is not sure solution to solve it, even if man
logins from the pc or internet connection had during the
registration of the account; an other hipotetycal reason could be
that it happens in the case of not verified account, but even the
verification throught seems not to be usefull to solve it.
The only way to contact Facebook to report the problem seems to
be that
https://www.facebook.com/help/contact.php?show_form=search_bug

15. ---Coming soon the images in english---
Andrea Scroccaro
www.scroccaro.com
6 february 2012
.