The document outlines a webinar focused on maximizing income from websites through affiliate marketing strategies. Key points include creating quality content, building trust with visitors, engaging audiences, and optimizing reviews for conversions. The webinar emphasizes the importance of personal promotion, mailing lists, and sustained engagement for long-term success.

1. Affiliate Webinar Series
Webinar 3: How to Maximize Income from Your Website
We’re starting shortly!

2. Affiliate Success Tips:
How to Maximize Income from
Your Website

3. Who’s Speaking Now?
Tina Kesova, Affiliates & Events Manager

4. A Bit of Housekeeping
• 30 mins presentation
• Q&A afterwards
• Submit your questions in the “Questions” panel
• Recording and slides will be available
• Fill in the survey after the webinar

5. A Secret Recipe To
Become a Super Affiliate?

6. Well, no.

7. Or maybe yes.

8. CREATE
QUALITY CONTENT
Trustworthy, valuable content or service brings you
quality, relevant and repeat traffic.

9. Pure aggregation of
affiliate links doesn’t
work anymore.

10. Successful Strategies
• Niche news
• Website service checks (whois, uptime
monitoring)
• Tutorials & how-to articles
• Service sites whose audience needs hosting
(templates, plugins, maintenance services)

11. BUILD TRUST
Visitors who trust you are tree times more willing to
purchase a product or service you recommend.

12. Some Ideas
• Show that you are real - picture, social
media, about me page
• Show that what you offer has value -
demonstrate your success
• Show your expertise - link packs/recaps

13. BUILD A MAILING LIST
Newsletter/mailing list subscribers are king.

14. Your email list can
drive revenue even
before sending out an
actual newsletter.

15. Getting Subscribers:
Static Banners

16. Getting Subscribers:
Opt-in Popups

17. Getting Subscribers:
Giveaways/Contests

18. ENGAGE
Engaged audience is loyal audience that brings you new
traffic, new content ideas and will subscribe for your
newsletter.

19. Engage Your Subscribers
• Optimize your confirmation email
• Optimize your verification & thank you
page

20. Engage Your Site Visitors
• Social shares buttons - new traffic
• Stimulate comments & ask questions -
loyalty, new content ideas

21. PROMOTE SMART
Be personal. Promote vendors that are only relevant to
your overall content and audience.

22. Write Personal Reviews
• Test the product/service you are reviewing
yourself

23. • Prove your audience that you did test the product

24. • Quote testimonials from other influencers

25. Optimize Your Review
for Conversions
• Use images and make them affiliate links
• Add product links in the copy
• Add CTA after the review

26. Long Term Conversions
• Link in the main menu, feature on main
page
• Create a recommended/resource page
• Create deals/offers page
• Cross-sell
• Place vendor banners (Cautious!)

27. Keep It Going
• Subscribe for vendor newsletters
• Turn relevant vendor news in new content

29. Take the Most of Promotions
• Write a blog post
• Change the banners (we change them
automatically)
• Send a dedicated newsletter
• Create sense of urgency - numbers are
magic!

31. • Unique content is powerful
• Engaging your audience is powerful
• Subscribers are powerful
• Personal and smart recommendations are
powerful

32. Our Previous Webinars
Webinar 1: SiteGround Affiliate Tools
Webinar 2: How SiteGround Compares To Other Hosts
Webinar 3: Earn More from Your Website
http://blog.siteground.com/category/webinars/

33. Take the Survey :)

34. Questions?

35. Thank You!