How to make fake news for links (SearchLeeds 2019 Extended Edition)
- 1. HOW TO MAKE FAKENEWS FOR LINKS Oliver Brett // Screaming Frog // fro.gg/Leeds19@OLIVERBRETT
- 2. @OliverBrett So it started inthe pub… fro.gg/Leeds19@OLIVERBRETT
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- 9. @OliverBrett Dan has aplan. fro.gg/Leeds19@OLIVERBRETT
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- 27. @OliverBrett Pee Cape =£ £ £ fro.gg/Leeds19@OLIVERBRETT
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- 42. “…content designed toattract attention and encourage those viewing to create hyperlinks to the site…” fro.gg/Leeds19@OLIVERBRETT
- 43. “At first, hetried creating linkbait to get his site noticed.” fro.gg/Leeds19@OLIVERBRETT
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- 47. “…taking advantage ofcurrent events or news stories …to promote or advertise one’s product or brand.” fro.gg/Leeds19@OLIVERBRETT
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- 51. Sorry for clickbaiting you all<3 fro.gg/Leeds19@OLIVERBRETT
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- 57. @OliverBrett 1. Will itgive me a penalty? fro.gg/Leeds19@OLIVERBRETT
- 58. @OliverBrett 2. How madwill people be if it flops? fro.gg/Leeds19@OLIVERBRETT
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- 111. Mark as ‘outof stock’ fro.gg/Leeds19@OLIVERBRETT
- 112. Don’t be tooobvious though fro.gg/Leeds19@OLIVERBRETT Don’t be too obvious
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- 119. Case Study 1 Attackof the poorly made clones fro.gg/Leeds19@OLIVERBRETT
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- 130. Picture of Metro printcoverage fro.gg/Leeds19@OLIVERBRETT
- 131. Main lesson: Make itfunny fro.gg/Leeds19@OLIVERBRETT
- 132. fro.gg/Leeds19@OLIVERBRETT Case Study 2 LEDWorld Cup T-shirt
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- 139. (Mitch Zachi is alie) fro.gg/Leeds19@OLIVERBRETT
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- 143. Case Study 3 EditMy Ex fro.gg/Leeds19@OLIVERBRETT
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- 153. Timing with ValentinesDay Good images Seemingly legit fro.gg/Leeds19@OLIVERBRETT Main lesson: Timing
- 154. fro.gg/Leeds19@OLIVERBRETT Case Study 4 RoyalBaby princess plates
- 155. So royal baby mania is atan all time high… fro.gg/Leeds19@OLIVERBRETT
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- 159. fro.gg/Leeds19@OLIVERBRETT Case Study 5 7,000lance armstrong dvds
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- 164. Main lesson It’s supereasy to do! fro.gg/Leeds19@OLIVERBRETT
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- 176. fro.gg/Leeds19@OLIVERBRETT “If you getaway with something on this scale, for God's sake don't tell anyone.” Jane Copland, 2008
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