The document provides 11 tips for making a viral video: 1) Research your audience to connect with them; 2) Cute animals are a good start but ultimately videos should be unique, funny, or musical; 3) Go mobile since 40% of YouTube views are on mobile; 4) Be remixable; 5) Consider production quality; 6) Keep videos short as 60% of viewers click away within 2 minutes; 7) Have good timing; 8) One influencer can spread a video virally within hours. Following these tips may help a video spread widely on platforms like YouTube.