Launching a business or a product is more than offering something. It starts with offering and leads to relevance to customer's perspective. At RegCorp, we believe that the art of launching a business or product is rather a skill to master. To launch a business or product we need to ensure the customers love to engage with it.

1. The art of Launching
Why should anyone
care about this?
Does it reallyeven
matter?

2. Startups in the past
There was a need fornew products since we lived
in a worldof scarcity.Soit was easierfornew
products tobe noticed.

3. Startups at present
Today, we livein a worldof toomuch ofeverything.
Wehave everything 100 times.
It means,we have toomuch choice…..

4. Into The Storm Of Buzz
500,000,000 tweetsperday.
350,000 tweetsperminute.
So, how to get heard
andnoticed into
this crowd.

5. Customers Asking
 Why should I Listen To You..?
 Why should I Engage With You..?
 Do you have something different
to offer me..?

6. Model Of Engagement!
Offering is not enough.
Finding or creating a business model that your
customers love to engage with is the real necessity.
And this is also the real challenge.

7. Customer’s Perspective
Really good ideas defy the accepted rules of an
industry.
Rethink your business or product from the
customer's perspective.

8. The Right Thing
 Doingtherightthingis theessenceofa
successfulbusiness.
 Have you foundyour rightthing?
 Why shouldyour businessexist?

9. The artoflaunching asuccessful business orproduct includes everything fromdesigning it, creating the essence of
engagement andcreating the customer’s perspective. At Regcorp , we believe that innovation comes later, the engagement
comes first. Itall starts with the purpose ofvalue creation.