check out the How to Improve eCommerce Product Catalog Management.

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How to Improve eCommerce Product
Catalog Management?

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Contents
Make Your Product Catalog More Personalized
Provide Relevant Product Data
Differentiate Catalogs, Both Printed and Electronic
Specify and organize the various product attributes
Automation of Product Information Management
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3. Make Your Product Catalog
More Personalized
The first point on how to manage custom catalog is to make it highly
personalized. You will be able to display accurate information, even
for diverse audiences, if you customize your product catalog across
several internet platforms and in your online store. For example, the
sales of apparel are affected by the availability of a variety of color
options, size options, and fitting options. On the other hand, before
making purchases of lighting items, consumers check for particulars
such as ease of installation, brightness, and a variety of possible
applications. Catalog management solutions play a crucial role in
helping you do this if you wish to save time.
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4. Provide Relevant Product
Data
Having product data that is of low quality or that is incomplete might
make your eCommerce strategy worse. Therefore, you need to verify the
quality and accuracy of the product information to give your potential
customers the ability to trust your brand and return to your business. It
is recommended that you present information that is both detailed and
up to date regarding your product. This is because you will be able to
develop an accurate eCommerce product catalog for your business at
any time and in any location so long as you have access to the proper
product information.
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5. Differentiate Catalogs, Both
Printed and Electronic
Both physical and digital catalogs have unique characteristics that set
them apart. Because of this, you constantly need to separate the
information that you are including in both the catalog and the website.
Because the people who buy from these catalogs behave in a variety of
ways, it is necessary to establish a connection with their behaviors and
provide continual inherent product values. Catalog management is
highly important here.
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6. Specify and organize the
various product attributes
Your online retail store cannot function well without clearly delineated
categories for its products. When you are making a catalog, you have to
be sure to include every detail, such as the product's size, color, price
tags, and other characteristics. In addition to that, you are required to
provide certain supporting and pertinent information in your product
descriptions. In addition, products can be divided into a variety of
categories. When there are many different products on the market,
categorization becomes increasingly important. You may enhance the
user experience and the relevance of your search results with its
assistance.
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7. Automation of Product
Information Management
Product Information Management (PIM) allows you to handle your
product data requirements in an organized and streamlined manner. It
maintains and centralizes all of your product data in a single location,
irrespective of where the data is originating from or where it is going.
The process of uploading, standardizing, and publishing your data to
your distribution channel is streamlined as a result of this feature. It
guarantees that the information provided to the buyer about the
product is complete and correct.
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