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How to Develop Future
Services Today.
Tero Helenius Happimaa Oy 10.10.2013
Happimaa’s hidden treasure
Shopping
Centres
Stores products brands customers
Design and Retail Consultancy
F*** the talk, it’s a dialogue!
Note to us all: If after this presentation all of you agree with me the presentation has failed miserably.
Focus on:
Future
Customer
Service
What is it in CUSTOMERS?
I hate that!
Personal data will change the
came if we want it to.
Native advertising is here.
SERVICE, you think so?
Hell yes!
Developing a standalone
service is history
Developing a frame for a
service to happen is future.
Hello, meet Gary
FUTURE is now!
We’ve thrown in our share.
Facebook/pelastakaatiimari
It is too much!
Case: Kalevala Koru
Cost efficiency
Experience
Flexibility
No more expensive fixed furniture which are made for one
purpose and do not add anything to the experience
Jewelry has to be placed into the customer hands
Simple, easily multiplied system which contains minumum
amount of parts
Reseller Concept
Visual branding
Looking for trends?
If you don’t know what’s
trending then you are too far
from your customers.
Culture
We live our thinking.
Employee search
ARTIFICIAL SUN
7:00 19:00
Marras - Tammikuu
KEINOTEKOISEN AURINGON
KIERTOKULKU PÄIVITTÄIN:
7:45
18:15
BUT
when it comes to consumers it’s
all about Ease
Fast beats Slow
Personalized beats Perfect
Cheap and Easy is the King
www.happimaa.com
Twitter @teromhelenius
Find this presentation at
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and share it.
(That’s a trend!)

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