How To Become A Trusted Authority

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Kavit Haria

http://www.insiderinternetsuccess.com Sixth session of the Info-Marketing Millionaire Seminar presented by Kavit Haria.

Self Improvement Technology Business

The 100% Fail-Proof Method To
Becoming A Legend In Your
Industry & Growing Your Fanbase

Brought to you by

With this method, you’re web business will quickly
become perceived as the go-to website in your market.

Or, you’ll become perceived as the go-to guy or gal in
your industry or marketplace.

With this approach, word of mouth marketing spreads.
Referrals come in every single day.
You can control the social media landscape easily.

What does being a Trusted Advisor give you?

Five Constructs of Trust:
> The capacity for trusting
> The trusting and ethical conduct
> The trusting word. Are you a person of your word?
> The perception of competence
> The perception of intentions

Everything you do to attract attention and educate your
market should be to increase the trust that others have in
you/your business.

Becoming a trusted advisor results in more clients and
more profit - with less marketing and advertising cost.

Becoming a trusted
advisor does not
happen overnight.

Clue: start with the name.
Trusted Advisor.

Trust = Credibility + Reliability + Intimacy + Self-Orientation

Trust = Credibility + Reliability + Intimacy + Self-Orientation

What we say, our skills, and credentials.

Trust = Credibility + Reliability + Intimacy + Self-Orientation

The actions we take and our predictability

Trust = Credibility + Reliability + Intimacy + Self-Orientation

How comfortable people are conﬁding in us and our empathy

Trust = Credibility + Reliability + Intimacy + Self-Orientation

Our ego

The trusted advisors no longer sells his or her own
product or service

But, before any of that, you need to earn the right to be
listened to. How do you do that?

The Fail-Proof Method to Becoming a Trusted
Advisor Using Just 4 Simple Activities

Step #1 - Start a blog and write a short, but informative article
at least twice a week.

Step #2 - Organise a free report, free video or other item that
you can give away (digitally or physically) to demonstrate your
know-how and skills. Sell the sizzle, not the steak.

Step #3
Build a social
community and get
your target market to
participate.

Step #4 - Run a
free workshop or
webinar to educate
your market.

The presentation discusses Attention's social media and public relations services. It outlines Attention's approach to cultivating word-of-mouth for clients through authentic social media by identifying advocates, monitoring and measuring engagement, and supporting conversations. Key aspects of Attention's strategy include sharing measurable and shareable content, building relationships both online and offline, and effectively managing crisis and customer service issues.

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How To Become A Trusted Authority

1. The 100% Fail-Proof Method To Becoming A Legend In Your Industry & Growing Your Fanbase Brought to you by

2. With this method, you’re web business will quickly become perceived as the go-to website in your market. Or, you’ll become perceived as the go-to guy or gal in your industry or marketplace.

3. With this approach, word of mouth marketing spreads. Referrals come in every single day. You can control the social media landscape easily.

4. How?

5. By becoming a Trusted Advisor.

6. By becoming a Trusted Advisor.

7. What does being a Trusted Advisor give you?

8. Instant credibility

9. Which means...

10. Trust

11. And more...

12. Five Constructs of Trust: > The capacity for trusting > The trusting and ethical conduct > The trusting word. Are you a person of your word? > The perception of competence > The perception of intentions

13. Everything you do to attract attention and educate your market should be to increase the trust that others have in you/your business.

14. Exposure and publicity

15. WOW large numbers of people

16. Stand out from the crowd

17. Stand out from the crowd

18. Becoming a trusted advisor results in more clients and more profit - with less marketing and advertising cost.

19. Becoming a trusted advisor does not happen overnight.

20. How do you do it?

21. Clue: start with the name. Trusted Advisor.

22. Trust = Credibility + Reliability + Intimacy + Self-Orientation

23. Trust = Credibility + Reliability + Intimacy + Self-Orientation What we say, our skills, and credentials.

24. Trust = Credibility + Reliability + Intimacy + Self-Orientation The actions we take and our predictability

25. Trust = Credibility + Reliability + Intimacy + Self-Orientation How comfortable people are conﬁding in us and our empathy

26. Trust = Credibility + Reliability + Intimacy + Self-Orientation Our ego

27. The trusted advisors attracts attention

28. The trusted advisors educates

29. The trusted advisors listens

30. The trusted advisors guides

31. The trusted advisors no longer sells his or her own product or service

32. But, before any of that, you need to earn the right to be listened to. How do you do that?

33. Give value, without expectation.

34. The Fail-Proof Method to Becoming a Trusted Advisor Using Just 4 Simple Activities

35. Step #1 - Start a blog and write a short, but informative article at least twice a week.

36. Step #2 - Organise a free report, free video or other item that you can give away (digitally or physically) to demonstrate your know-how and skills. Sell the sizzle, not the steak.

37. Step #3 Build a social community and get your target market to participate.

38. Step #4 - Run a free workshop or webinar to educate your market.

How To Become A Trusted Authority

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