Amazon's massive technology infrastructure is entirely Linux-based. It allows customers to enter partial credit card information online and provide the rest by phone for added security. Amazon also leases space to other retailers and sells its e-commerce platform to other companies. Amazon tracks customers extensively both on and off its site to provide personalized recommendations.

1. How Amazon Works
❖S1170002 Yu Arai
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2. 3 headings
(1)Amazon Technology
(2)Amazon E-commerce
(3)Amazon Tools, Marketing and Community
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3. (1)Amazon Technology
1.The massive technology core that keeps Amazon
running is entirely Linux-based.
2.Customers who are particularly cautious can
choose to enter only a partial credit card number
over the Internet and then provide the rest by
phone once the online order is submitted.
3.Amazon's approach to e-commerce is one that
leaves no stone unturned.
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4. (2)Amazon E-commerce
1.Amazon essentially leases space to these retailers,
who use Amazon.com as a supplemental outlet
for their online sales.
2.Through Amazon Services, Amazon sells its sales
platform, providing complete Amazon e-
commerce packages to companies looking to
establish or revamp their e-commerce business.
3.The associate gets a cut of any sale made directly
through that link.
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5. (3)Amazon Tools, Marketing and Community
1.Amazon Light, built and maintained by software
developer Alan Taylor, is one of those satellite
sites.
2.The level of customer tracking at Amazon.com is
another best-of-breed system
3.A recent development in customer tracking
actually collects information on people who may
have never visited Amazon.com.
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6. strategies for the article
❖I think what to important that amazon's e-
commerce business is special : A way different
from other people.
❖ The company owns dozens of patents on e-
commerce processes that some argue should
remain in the public domain.
❖ Amazon knows us by name and tries to be our
personal shopper.
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7. Reading
❖Person # 1 in the group
❖ http://money.howstuffworks.com/amazon.htm
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