SlideShare a Scribd company logo
Hones are visual questions optimized
for cross-platform and mobile engagement.
Use Hones for pure content, native advertising,
or serve them in place of banner ads.
True Engagement
Hone allows you to present beautiful imagery and rich media
in an intuitive platform that users want to interact with.
Fully Customizable
Hones are completely customizable for seamless
integration. Great for Native Ads.
Additional Features
Out-of-the box features include automated email, sweepstakes
registration, affiliate linking, influencer commentary, custom
landing pages, data capture, analytics, and Hone Insights.
Embeddable Everywhere
Embedding a Hone iFrame is as easy as adding YouTube videos:
one line of HTML code to paste on your site or Facebook tab.
OVERVIEW:
Platform and Services
OVERVIEW:
Platform and Services
Why Hone?
High Engagement & Sales Conversions
Hones routinely achieve engagements rates above 90%,
and have spurred with purchase rates above 15% .
Consumer Insights & Actionable Data
Collect real-time data on consumer preferences,
interaction, demographics and more.
Creative Strategy & Custom Integration—Premium Services
At Hone, we know visual polling engagement. We work
closely with you to create and manage every campaign,
generate exciting ideas and implement best practices—
ensuring a speedy launch and optimal results. Custom
integration and development also available.
LONDON	17%
MILAN		 11%
PARIS 		 31%
TOTAL VOTES:
24,937
MOST POPULAR:
NEW YORK
VOTES: 41%
Pick Your Favorite Fashion Capital:1)
TOTAL VOTES:
21,429
MOST POPULAR:
STATEMENT HEEL
VOTES: 39%
CLASSIC PUMP	 28%
ANKLE BOOT	 23%
SNEAKERS 	 9%
If You Were A Shoe, Which One Would You Be:2)
VIEWS TO VOTES:
92%
TOTAL VOTES:
150,472
HONE INSIGHTS
Voting results showed that
readers agreed on NEW YORK
as the favored fashion capital;
the STATEMENT HEEL, CELINE,
and THE MODERN LADY as
favored trends; the iPAD
as an on-the-go essential;
and CHIC and #BACKSTAGE
as preferred daily fashion-
related vernacular.
WHICH FASHION WEEK PERSONALITY ARE YOU?
OVERVIEW:
Platform and Services
How can I use Hone?
For Editorial
Use Hone Questions as single polls, personality quizzes,
and vote-off campaigns. Create everyday content, special
monthly features, or one-time campaigns that give
readers a reward, i.e. personality assessments, product
or lifestyle recommendations, a chance to win prizes.
For Product Integration
Curate Readers’ Choice Awards or on-going shoppable
Favorites sections. Poll readers on Editor/Blogger Picks.
Offer Sweepstakes and Giveaways for answering Hones.
For Advertising
Offer sponsored Hone Questions and Quizzes to Brands
and Advertisers. Offer readers exclusive savings from
Brands and Advertisers for answering Hones.
Use Hone as a template for Native Ads.
Details provided upon request.
v

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Hone - Platform Overview

  • 1. Hones are visual questions optimized for cross-platform and mobile engagement. Use Hones for pure content, native advertising, or serve them in place of banner ads. True Engagement Hone allows you to present beautiful imagery and rich media in an intuitive platform that users want to interact with. Fully Customizable Hones are completely customizable for seamless integration. Great for Native Ads. Additional Features Out-of-the box features include automated email, sweepstakes registration, affiliate linking, influencer commentary, custom landing pages, data capture, analytics, and Hone Insights. Embeddable Everywhere Embedding a Hone iFrame is as easy as adding YouTube videos: one line of HTML code to paste on your site or Facebook tab. OVERVIEW: Platform and Services
  • 2. OVERVIEW: Platform and Services Why Hone? High Engagement & Sales Conversions Hones routinely achieve engagements rates above 90%, and have spurred with purchase rates above 15% . Consumer Insights & Actionable Data Collect real-time data on consumer preferences, interaction, demographics and more. Creative Strategy & Custom Integration—Premium Services At Hone, we know visual polling engagement. We work closely with you to create and manage every campaign, generate exciting ideas and implement best practices— ensuring a speedy launch and optimal results. Custom integration and development also available. LONDON 17% MILAN 11% PARIS 31% TOTAL VOTES: 24,937 MOST POPULAR: NEW YORK VOTES: 41% Pick Your Favorite Fashion Capital:1) TOTAL VOTES: 21,429 MOST POPULAR: STATEMENT HEEL VOTES: 39% CLASSIC PUMP 28% ANKLE BOOT 23% SNEAKERS 9% If You Were A Shoe, Which One Would You Be:2) VIEWS TO VOTES: 92% TOTAL VOTES: 150,472 HONE INSIGHTS Voting results showed that readers agreed on NEW YORK as the favored fashion capital; the STATEMENT HEEL, CELINE, and THE MODERN LADY as favored trends; the iPAD as an on-the-go essential; and CHIC and #BACKSTAGE as preferred daily fashion- related vernacular. WHICH FASHION WEEK PERSONALITY ARE YOU?
  • 3. OVERVIEW: Platform and Services How can I use Hone? For Editorial Use Hone Questions as single polls, personality quizzes, and vote-off campaigns. Create everyday content, special monthly features, or one-time campaigns that give readers a reward, i.e. personality assessments, product or lifestyle recommendations, a chance to win prizes. For Product Integration Curate Readers’ Choice Awards or on-going shoppable Favorites sections. Poll readers on Editor/Blogger Picks. Offer Sweepstakes and Giveaways for answering Hones. For Advertising Offer sponsored Hone Questions and Quizzes to Brands and Advertisers. Offer readers exclusive savings from Brands and Advertisers for answering Hones. Use Hone as a template for Native Ads. Details provided upon request. v