Hmv Final
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The document discusses HMV.com, the online store for UK/Ireland retailer HMV. It provides an overview of HMV as a company, establishes why HMV.com is important to their future, and outlines several proposed solutions to improve the HMV.com customer experience and increase online sales. Specific recommendations include simplifying the homepage, better promoting HMV's physical stores, and strengthening synergy between online and brick-and-mortar shopping.
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Hmv Final
- 3. What is HMV?
- 5. Historical Perspective on HMV.com
- 6. Why is HMV.com important?
- 9. What is the future of HMV.com?
- 10. What is the future of HMV.com?
- 11. Clear script and color Personalization features Loads of product and information available E asy to purchase goods Simple graffics Product categories clear and easy to nasivgate Safe site for purchases
- 12. Clear search results Strong brand recognition Always have the latest stock on sale Pages are consistent
- 13. What is the future of HMV.com?
- 15. More info to scroll down Repeat of information
- 17. Where is the grabber?
- 19. Loads of lists and perhaps an abundance of information Distracting and annoying Important info not at the top!
- 21. Button for store finder hard to locate
- 24. Need a special plug-in to listen!
- 26. Where is the HMV signage? Link?