WWMD is a magazine distribution company that specializes in distributing niche magazines to independent and multiple retailers. They pride themselves on their customer service and tailoring solutions to individual client needs. The document explores WWMD's services and capabilities. It is suggested that WWMD could distribute the student's proposed new music magazine, as it would fill a gap in WWMD's portfolio by targeting a younger audience, helping WWMD branch out and attract new clients.
This document discusses genetic engineering and cloning. It begins by asking why genetic engineering is done and what it is. It then discusses some applications of genetic engineering like using E. coli bacteria to produce biofuels or developing cheap, environmentally friendly batteries. The document also discusses cloning, noting Dolly the sheep as the first cloned mammal. It provides steps involved in cloning like isolation of DNA, insertion into a carrier or vector, transformation of a host cell, selection of transformed cells, amplification of rDNA, and cell multiplication.
The course aims to fill the gap between college and university for graphic design students without requiring them to attend university. It will offer professional experience and skills training through links with industry professionals and local universities. The initial branding will focus on increasing local awareness through social media and college advertising to attract students like 18-year-old Sarah from Gosport studying art and design. Long term, the course hopes to expand nationally and internationally while also potentially offering specializations within graphic design.
The document summarizes the results of a questionnaire about a magazine. Most respondents indicated that they liked the magazine's layout, cover, and design. The majority also said the magazine appealed to them, they would buy it for £3.99, they would be attracted to it in a shop, and that it looked professional. When rated on a scale of 1 to 10, most gave it a 10. Of the 20 people asked, 18 said they would buy the magazine.
This was our ‘warming up’ presentation for the session on September 25th, presenting different models from different industries.
PreEvents in Bonn, Helsinki and Amsterdam
In order to optimize the outcome of the co-working unconference LaFutura 2013 on November 11th in Amsterdam we have organised a sequence of PreEvents in different cities in Europe. And as part of this series we organised two PreEvents in Amsterdam at the end of September.
The first Dutch event on September 25th was attended by different people from mainly the supply side of the future business. As on the 26th the majority of the attendees was from the demand side. We have chosen this design because of LaFutura’s theme of this year ‘NOW NEW NEXT Building the future industry’ which is for the morning program ‘mapping the future industry of today’. The afternoon will be structured around the theme ‘building the future industry of tomorrow’. The supply side tackled the theme ‘who are we and what do we do’ in order to contribute to the ultimate goal to create an organized future industry with happy clients. The demand side tackled the question ‘how can we connect future questions with the future industry’. These PreEvents had the same unconference character as the main gathering will have. Therefore it was co-creation and picking and mixing the brainpower present.
The outcome of the first events where four models or maps (including The Future Navigator by Delia Dumitrescu) with the working titles ‘Attitude versus processes’, ‘Travel guide’ and ‘Network of spheres’. During day two the future related questions where plotted on those different maps. It wasn’t a piece of cake to come up with ultimate questions, answers and maps but steps were made towards more clarity and mutual understanding grew. The outcome of the Dutch days will be combined with the outcomes of Helsinki and Germany and the key findings and key learnings will in their turn be input for November 11th.
http://www.lafutura2013.com/
This document provides a contents page plan and mock up for a magazine. It includes a list of what will be on the contents page such as the title, artist images and subtitles, an editorial page with a script about an interview with an artist, and mock ups of how the layout will look including artist images and subtitles. The editorial previews an interview on page 15 with an artist discussing their relationship and love for Christmas is discussed along with images of Christmas jumpers worn until January.
WWMD is a magazine distribution company that specializes in distributing niche magazines to independent and multiple retailers. They pride themselves on their customer service and tailoring solutions to individual client needs. The document explores WWMD's services and capabilities. It is suggested that WWMD could distribute the student's proposed new music magazine, as it would fill a gap in WWMD's portfolio by targeting a younger audience, helping WWMD branch out and attract new clients.
This document discusses genetic engineering and cloning. It begins by asking why genetic engineering is done and what it is. It then discusses some applications of genetic engineering like using E. coli bacteria to produce biofuels or developing cheap, environmentally friendly batteries. The document also discusses cloning, noting Dolly the sheep as the first cloned mammal. It provides steps involved in cloning like isolation of DNA, insertion into a carrier or vector, transformation of a host cell, selection of transformed cells, amplification of rDNA, and cell multiplication.
The course aims to fill the gap between college and university for graphic design students without requiring them to attend university. It will offer professional experience and skills training through links with industry professionals and local universities. The initial branding will focus on increasing local awareness through social media and college advertising to attract students like 18-year-old Sarah from Gosport studying art and design. Long term, the course hopes to expand nationally and internationally while also potentially offering specializations within graphic design.
The document summarizes the results of a questionnaire about a magazine. Most respondents indicated that they liked the magazine's layout, cover, and design. The majority also said the magazine appealed to them, they would buy it for £3.99, they would be attracted to it in a shop, and that it looked professional. When rated on a scale of 1 to 10, most gave it a 10. Of the 20 people asked, 18 said they would buy the magazine.
This was our ‘warming up’ presentation for the session on September 25th, presenting different models from different industries.
PreEvents in Bonn, Helsinki and Amsterdam
In order to optimize the outcome of the co-working unconference LaFutura 2013 on November 11th in Amsterdam we have organised a sequence of PreEvents in different cities in Europe. And as part of this series we organised two PreEvents in Amsterdam at the end of September.
The first Dutch event on September 25th was attended by different people from mainly the supply side of the future business. As on the 26th the majority of the attendees was from the demand side. We have chosen this design because of LaFutura’s theme of this year ‘NOW NEW NEXT Building the future industry’ which is for the morning program ‘mapping the future industry of today’. The afternoon will be structured around the theme ‘building the future industry of tomorrow’. The supply side tackled the theme ‘who are we and what do we do’ in order to contribute to the ultimate goal to create an organized future industry with happy clients. The demand side tackled the question ‘how can we connect future questions with the future industry’. These PreEvents had the same unconference character as the main gathering will have. Therefore it was co-creation and picking and mixing the brainpower present.
The outcome of the first events where four models or maps (including The Future Navigator by Delia Dumitrescu) with the working titles ‘Attitude versus processes’, ‘Travel guide’ and ‘Network of spheres’. During day two the future related questions where plotted on those different maps. It wasn’t a piece of cake to come up with ultimate questions, answers and maps but steps were made towards more clarity and mutual understanding grew. The outcome of the Dutch days will be combined with the outcomes of Helsinki and Germany and the key findings and key learnings will in their turn be input for November 11th.
http://www.lafutura2013.com/
This document provides a contents page plan and mock up for a magazine. It includes a list of what will be on the contents page such as the title, artist images and subtitles, an editorial page with a script about an interview with an artist, and mock ups of how the layout will look including artist images and subtitles. The editorial previews an interview on page 15 with an artist discussing their relationship and love for Christmas is discussed along with images of Christmas jumpers worn until January.
Growing your business managing cost, funding, customer satisfaction - finalMike Smay
The document discusses key aspects of managing a small business, including financial management, accounting, financial reporting, and cash flow. It emphasizes the importance of understanding cash flow, collecting receivables, and ensuring customer satisfaction to help the business grow over time through gaining new customers and repeat business. Maintaining financial records and reports allows owners to monitor the health and profitability of the company.
This document discusses the representation of social groups in a music magazine. It describes the clothing and positioning of models used on the front cover and contents page. The front cover features an 18-year-old male smoking and dressed in clothing typical of fans of acoustic/alternative music like black jeans, boots, and a jacket. On the contents page, the same model is shown putting on his jacket in a relaxed pose, while the author is also pictured with a hat and rings covering their face. The double page spread again features the main model in a shadowy profile shot, looking at the camera to draw the reader in. Overall, the magazine aims to represent its target audience of 18+ fans of alternative music through the styles of both
Surrealism originated in the late 1910s and 1920s in Paris as an artistic movement that sought to release creativity from the unconscious mind. Key historical surrealist artists included Salvador Dali, Rene Magritte, Max Ernst, and Man Ray. Their works featured disjointed and dreamlike scenes using techniques like cutouts, unusual juxtapositions of objects, and distortions of scale. In contemporary times, surrealism is commonly used in advertising through techniques like photo manipulation to create new perceptions that relate to themes of dreams, fantasy, and optical illusions. Companies like WWF have employed surrealist imagery in impactful advertising campaigns.
The document discusses standing waves on strings. It explains that standing waves are created by the interference of two waves moving in opposite directions along a fixed string. When the string is plucked on both ends, traveling waves in opposite directions result in standing waves. The wavelength of these standing waves depends on the length of the string and an integer value. The normal modes of vibration that occur provide the frequencies of the standing waves. Lower frequencies produce longer wavelengths and a lower note, while higher frequencies have shorter wavelengths and a higher note.
The document summarizes the experience of organizing the first ever AEE conference held outside of North America, in Mexico in 2011. A group had the vision in 2009 to bring the conference international. In 2010, the idea gained support and partnerships were formed between organizations in Mexico to make it happen. The conference was a success with 146 participants from 19 countries, over 30 workshops, and international partnerships that led to future AEE conferences in Latin America. Key factors in the conference's success were international sponsors, a marketing strategy utilizing various media and websites, and a diverse organizing committee with experts from different fields of experiential education.
Surrealism originated in the late 1910s and 1920s in Paris as an artistic movement that sought to release creativity from the unconscious mind. Key historical surrealist artists included Salvador Dali, Rene Magritte, Max Ernst, and Man Ray. Common themes in historical surrealist works were disjointedness, the unfamiliar, dreams and nightmares, and portrayals of the subconscious mind. Techniques included cutouts, unusual proportions, and incorporating everyday objects. Contemporary surrealism is used in advertising to create new perceptions of products and services, as seen in WWF advertisements, through techniques like photo manipulation and three-dimensional images.
This was the closing presentation for the session on September 26th, about using the maturity model for future orientation.
PreEvents in Bonn, Helsinki and Amsterdam
In order to optimize the outcome of the co-working unconference LaFutura 2013 on November 11th in Amsterdam we have organised a sequence of PreEvents in different cities in Europe. And as part of this series we organised two PreEvents in Amsterdam at the end of September.
The first Dutch event on September 25th was attended by different people from mainly the supply side of the future business. As on the 26th the majority of the attendees was from the demand side. We have chosen this design because of LaFutura’s theme of this year ‘NOW NEW NEXT Building the future industry’ which is for the morning program ‘mapping the future industry of today’. The afternoon will be structured around the theme ‘building the future industry of tomorrow’. The supply side tackled the theme ‘who are we and what do we do’ in order to contribute to the ultimate goal to create an organized future industry with happy clients. The demand side tackled the question ‘how can we connect future questions with the future industry’. These PreEvents had the same unconference character as the main gathering will have. Therefore it was co-creation and picking and mixing the brainpower present.
The outcome of the first events where four models or maps (including The Future Navigator by Delia Dumitrescu) with the working titles ‘Attitude versus processes’, ‘Travel guide’ and ‘Network of spheres’. During day two the future related questions where plotted on those different maps. It wasn’t a piece of cake to come up with ultimate questions, answers and maps but steps were made towards more clarity and mutual understanding grew. The outcome of the Dutch days will be combined with the outcomes of Helsinki and Germany and the key findings and key learnings will in their turn be input for November 11th.
http://www.lafutura2013.com
The document outlines plans for the front cover of a magazine. It will feature original photographs of a model taken by the author in different poses. The language will be casual and aimed at teenagers. The front cover will include headlines about the featured artist, their story, and other artists. The text will be in fonts that match the magazine's color theme. The front cover design will have the model's full-bleed image as the background. Cover lines will describe the artist in the center left and right. The magazine title will be at the top with the masthead stretching across. The artist's name will be bold and large near the bottom. A brief tagline will also promote the artist's content. The barcode will be in
Tyra Chuck completed a preliminary task evaluation involving Adobe Premiere and a Canon HD camera. They worked alone on the tasks and had issues with properly managing their time, coming up against scheduling problems. In the future, they would improve their organizational skills and allocate more time for planning and shooting.
The document analyzes data from a questionnaire about audience demographics for a music magazine. It finds that:
1) More females than males completed the questionnaire, so the magazine should be slightly targeted towards females.
2) Most respondents were ages 16-20, so the magazine should focus on content relevant to that age group.
3) Pakistanis were the most represented ethnicity, so the magazine content should reflect a diversity of cultures.
4) Pop was the most popular music genre, so the magazine should focus on pop artists and topics to appeal to the largest audience.
Growing your business managing cost, funding, customer satisfaction - finalMike Smay
The document discusses key aspects of managing a small business, including financial management, accounting, financial reporting, and cash flow. It emphasizes the importance of understanding cash flow, collecting receivables, and ensuring customer satisfaction to help the business grow over time through gaining new customers and repeat business. Maintaining financial records and reports allows owners to monitor the health and profitability of the company.
This document discusses the representation of social groups in a music magazine. It describes the clothing and positioning of models used on the front cover and contents page. The front cover features an 18-year-old male smoking and dressed in clothing typical of fans of acoustic/alternative music like black jeans, boots, and a jacket. On the contents page, the same model is shown putting on his jacket in a relaxed pose, while the author is also pictured with a hat and rings covering their face. The double page spread again features the main model in a shadowy profile shot, looking at the camera to draw the reader in. Overall, the magazine aims to represent its target audience of 18+ fans of alternative music through the styles of both
Surrealism originated in the late 1910s and 1920s in Paris as an artistic movement that sought to release creativity from the unconscious mind. Key historical surrealist artists included Salvador Dali, Rene Magritte, Max Ernst, and Man Ray. Their works featured disjointed and dreamlike scenes using techniques like cutouts, unusual juxtapositions of objects, and distortions of scale. In contemporary times, surrealism is commonly used in advertising through techniques like photo manipulation to create new perceptions that relate to themes of dreams, fantasy, and optical illusions. Companies like WWF have employed surrealist imagery in impactful advertising campaigns.
The document discusses standing waves on strings. It explains that standing waves are created by the interference of two waves moving in opposite directions along a fixed string. When the string is plucked on both ends, traveling waves in opposite directions result in standing waves. The wavelength of these standing waves depends on the length of the string and an integer value. The normal modes of vibration that occur provide the frequencies of the standing waves. Lower frequencies produce longer wavelengths and a lower note, while higher frequencies have shorter wavelengths and a higher note.
The document summarizes the experience of organizing the first ever AEE conference held outside of North America, in Mexico in 2011. A group had the vision in 2009 to bring the conference international. In 2010, the idea gained support and partnerships were formed between organizations in Mexico to make it happen. The conference was a success with 146 participants from 19 countries, over 30 workshops, and international partnerships that led to future AEE conferences in Latin America. Key factors in the conference's success were international sponsors, a marketing strategy utilizing various media and websites, and a diverse organizing committee with experts from different fields of experiential education.
Surrealism originated in the late 1910s and 1920s in Paris as an artistic movement that sought to release creativity from the unconscious mind. Key historical surrealist artists included Salvador Dali, Rene Magritte, Max Ernst, and Man Ray. Common themes in historical surrealist works were disjointedness, the unfamiliar, dreams and nightmares, and portrayals of the subconscious mind. Techniques included cutouts, unusual proportions, and incorporating everyday objects. Contemporary surrealism is used in advertising to create new perceptions of products and services, as seen in WWF advertisements, through techniques like photo manipulation and three-dimensional images.
This was the closing presentation for the session on September 26th, about using the maturity model for future orientation.
PreEvents in Bonn, Helsinki and Amsterdam
In order to optimize the outcome of the co-working unconference LaFutura 2013 on November 11th in Amsterdam we have organised a sequence of PreEvents in different cities in Europe. And as part of this series we organised two PreEvents in Amsterdam at the end of September.
The first Dutch event on September 25th was attended by different people from mainly the supply side of the future business. As on the 26th the majority of the attendees was from the demand side. We have chosen this design because of LaFutura’s theme of this year ‘NOW NEW NEXT Building the future industry’ which is for the morning program ‘mapping the future industry of today’. The afternoon will be structured around the theme ‘building the future industry of tomorrow’. The supply side tackled the theme ‘who are we and what do we do’ in order to contribute to the ultimate goal to create an organized future industry with happy clients. The demand side tackled the question ‘how can we connect future questions with the future industry’. These PreEvents had the same unconference character as the main gathering will have. Therefore it was co-creation and picking and mixing the brainpower present.
The outcome of the first events where four models or maps (including The Future Navigator by Delia Dumitrescu) with the working titles ‘Attitude versus processes’, ‘Travel guide’ and ‘Network of spheres’. During day two the future related questions where plotted on those different maps. It wasn’t a piece of cake to come up with ultimate questions, answers and maps but steps were made towards more clarity and mutual understanding grew. The outcome of the Dutch days will be combined with the outcomes of Helsinki and Germany and the key findings and key learnings will in their turn be input for November 11th.
http://www.lafutura2013.com
The document outlines plans for the front cover of a magazine. It will feature original photographs of a model taken by the author in different poses. The language will be casual and aimed at teenagers. The front cover will include headlines about the featured artist, their story, and other artists. The text will be in fonts that match the magazine's color theme. The front cover design will have the model's full-bleed image as the background. Cover lines will describe the artist in the center left and right. The magazine title will be at the top with the masthead stretching across. The artist's name will be bold and large near the bottom. A brief tagline will also promote the artist's content. The barcode will be in
Tyra Chuck completed a preliminary task evaluation involving Adobe Premiere and a Canon HD camera. They worked alone on the tasks and had issues with properly managing their time, coming up against scheduling problems. In the future, they would improve their organizational skills and allocate more time for planning and shooting.
The document analyzes data from a questionnaire about audience demographics for a music magazine. It finds that:
1) More females than males completed the questionnaire, so the magazine should be slightly targeted towards females.
2) Most respondents were ages 16-20, so the magazine should focus on content relevant to that age group.
3) Pakistanis were the most represented ethnicity, so the magazine content should reflect a diversity of cultures.
4) Pop was the most popular music genre, so the magazine should focus on pop artists and topics to appeal to the largest audience.
The document is composed primarily of unintelligible symbols and special characters with no discernible meaning. It does not contain any essential information that could be summarized in 3 sentences or less.
The document outlines a 4-step process for overcoming a crisis: 1) Define the problem by analyzing each aspect that is causing the crisis, 2) Develop a strategy by creating a plan toward the goal of resolving the crisis, 3) Create tactical actions to employ the available means to accomplish resolving the crisis, 4) Implement the plan of action. The overall message is that overcoming a crisis requires focusing on properly analyzing the issues, planning a strategy, and then taking action on the plan.
This document discusses the importance of networking for entrepreneurs and professionals. It states that networking allows access to new potential clients and opportunities through contacts and introductions. The document recommends greeting new contacts with openness, willingness to help, and offers to stay in touch. Online networking through websites, social media, and video platforms can significantly expand one's network by leveraging the viral sharing of information. Maintaining contacts and using referrals are emphasized as important aspects of networking.
This document provides guidance for creating a business plan by working through a series of questions in groups. The questions cover topics such as identifying customer needs, competitors, costs, marketing strategy, locations, profitability projections, financing, vacations, and launching the business. Working through the questions is intended to help participants develop the key elements of a basic business plan for a product or service of their choosing within the time constraints.
Business structure for today's economy in bulgariaMike Smay
The document discusses adjusting a business structure for today's economy. It suggests focusing on core competencies and outsourcing non-essential tasks. Additionally, it recommends making it easy for customers to find the business online, contact the business via multiple methods, and complete transactions through various payment options in order to tailor the business for a fast-paced, globally competitive marketplace.
Intro to business and small business startup for bulgariaMike Smay
The document provides an overview of starting a small business. It discusses that businesses fall into categories of services, products, or a combination. Ideas come from identifying needs, wants, and desires. The document then outlines developing a business plan, including writing a description and mission statement, setting goals and objectives, creating a marketing plan, planning employees and management, and developing financial plans for startup costs, cash flow, operating budgets, and break even analysis. The goal is to research, plan, and succeed with a small business.
You’ve decided that you need to add an employee – how do you advertise that fact?
If you are a coffee shop, perhaps you put a sign in the window, or if you are in the construction industry, perhaps you put up a sign at your job site.
But what if you are the construction company and your current building site is very far out of town and the skill the position that you are hiring for is a bookkeeper? Are you going to reach the right person simply by putting up a sign at your worksite? Probably not.
You have to think about the skill you are hiring for and think about how that type of person looks for job and advertise appropriately – perhaps the local newspaper, a sign on the grocery store bulletin board, a flyer at a local college or school, etc
Look at your list. When someone comes in the door, how are you going to determine that they possess those skills?
If you are looking for people to make coffee, your interview with them will probably tell you if they have the right personality to meet your customers. One question you may with to use for this situation is “What are your interests outside of work?” If the person likes to be alone and working by themselves and is very shy, then being around a crowd and working at the coffee shop counter probably won’t work for them. But being the dish washer might.
If you are a construction firm, perhaps you ask them to demonstrate their skills, if you are looking for a bookkeeper perhaps you look at their educational background and past employment records.
Before you advertise that you are hiring, think through these questions.
So you’ve decided that you are going to hire someone – you advertise the position is available and someone comes to you and says that they want the job being advertised. Do you hire them?
Maybe … but how do you know that you are hiring the right person? Before you make it known that you are hiring, you need to think about the skills that are required for the position you are hiring for. If you are hiring a bookkeeper, you probably want them to have experience as a bookkeeper for a small business.
Think about the position that you would like to hire for right now. What skills are required to do that job? Go ahead and write them down.
Your expectations need to be realistic about new employees. They are not going to be immediately productive – even when you hire someone with experience. It takes time to integrate into your specific environment.
Many people fail to consider the time it takes away from the employee doing the training. This may be you or it may be another employee. If you have a large project going on in your company and the deadline for completion is very soon and you ask a supervisor or another employee involved in the project to train the new employee, understand that the net effect is that they will have to take time away from the project to train the employee. If that’s a trade-off you’re willing to make, that’s fine, but may want to consider delaying hiring so the trainer can be full-time on the project that is coming due.
Say that you have been running every aspect of your business but you realize that you need help with marketing. You probably want to hire someone with experience because you are looking to significantly grow your business. You don’t want to have someone “learn” how to do marketing on your time and potentially at your expense. However, if you need to hire someone to assist your Director of Marketing, it may be OK to hire someone without experience.
If you are hiring someone without experience, you will want to look for someone that wants and is willing to learn.
Be very careful hiring someone without experience for a position that requires experience just because their salary would be lower. It is likely that it would be a better investment to hire someone with experience – even at the higher salary because it will take significantly longer for the person without experience to become productive and it’s quite likely that they will make mistakes along the way. The experienced person has already made those mistakes and (hopefully) learned from them.
You work hard to have your business be a place that someone enjoys working. If you are doing your job as a manager, your employees enjoy their jobs and get along with each other.
When hiring, you will want to consider how their personality fits in with your existing team or with other employees in your business. Consider this, your coffee shop wants to increase business – especially during the morning hours, so you advertise for a baker – someone to bake delicious pastries right in your store. The best baker in the city puts in his application for the job, but he is known for being extremely demanding and unappreciative of anyone that works around him. In fact, the reason he is applying for this job is because he was fired from his last job because he was so demanding and hard to work with. Your morning team is good – your customers love them and they work hard.
Do you hire the baker? (Pause and let them think about this for a moment)
Here’s what you need to consider – you may have the best pastries in town but will your morning team remain happy and satisfied working in your coffee stop after the demanding baker is hired? Is the ability to advertise that you have the best baker in town working for you more valuable to your business than your current team that your customers love?
Only you can make that decision…
Hiring a person who does not have the right skills to do the job or be trained for the job will only cause you great frustration – not increased productivity! It is irresponsible of you to spend significant amounts of your time or an employee’s time trying to train someone and supervise them when they don’t have the skills necessary to do the job.
Hiring someone that doesn’t fit in with the rest of your team will cause the team to be upset and productivity will be lost.
Hiring an inexperienced person for a position that requires experience will significantly delay the time required for the new employee to be productive. This usually frustrates the rest of the team and can affect customers’ attitudes as well if they are expecting a certain level of service or expertise and they don’t get it.
In these cases, it would have been better for your overall business to have not hired and continue to run short-handed until you find the right person for the job.