SlideShare a Scribd company logo
CASE STUDY
COLLEGE CODE – C06
HEALTH-TIME
• Small but popular fitness
club
• Location – Mid-Size
College Town
• Superior Instructors
•Superior Market
•Regional
Monopoly
•Reduction in
Membership
•Employees
Leaving
•Unused
Equipment
•Niche Market
•Market
Dominance
Strength Weakness
Opportunit
y
Threats
CASE OVERVIEW
• Slight decrease in membership
• Very high personnel costs
• Reduced motivation among employees
Describe the motivational problems of the staff
at health-time through any of the
motivational theory.
ERG THEORY
Growth
Relatedness
Existence
Discuss the staff’s outcome valences, effort-to-
performance (EP) and performance-to-output
(PO) expectancies.
• Effort  Performance | Very Low
• Performance  Outcome | Absent
• Valence | Absent
Discuss whether the staff is in a situation of
under reward inequity and over reward inequity
and how they are attempting to restore a feeling
or sense of equity.
UNDER REWARD INEQUITY
• Receptionists are paid Minimum Wages only
• X – Y Theory
• Matt – X Theory (Continuous Guidance)
• Employees – Y Theory (Flexibility)
Solution #1
Monthly Bonuses
Movie Tickets
Restaurant Coupons
‘Employee of the Month’
Fresh Juices Daily
Provision to exchange shifts
twice a week
Solution #2
Discounts on referrals
Health-Time Photo
Campaign
Solution #3
Employee Feedback on
Manager’s Performance
He should create a flexible
work environment
What strategies would you recommend to matt
to deal with the problem?
WORKABLE STRATEGIES

More Related Content

What's hot

Market Segmentation levels
Market Segmentation levelsMarket Segmentation levels
Market Segmentation levels
Sameer Mathur
 
Marketing Plan of Esomeprazole
Marketing Plan of EsomeprazoleMarketing Plan of Esomeprazole
Marketing Plan of Esomeprazole
Animesh Gupta
 
CHAPTER 2 Marketing Management
CHAPTER 2 Marketing ManagementCHAPTER 2 Marketing Management
CHAPTER 2 Marketing Management
PeleZain
 
Marketing plan
Marketing planMarketing plan
Marketing plan
YoviAcka
 
Starbucks
StarbucksStarbucks
Starbucks
Venkatesh B
 
Losart (Losar
Losart (LosarLosart (Losar
Starbucks- Diluk Perera
Starbucks- Diluk PereraStarbucks- Diluk Perera
Starbucks- Diluk Perera
Diluk Perera (MBA)
 
The future of pharma marketing
The future of pharma marketingThe future of pharma marketing
The future of pharma marketing
Farhad Zargari
 
Marketing environment
Marketing environmentMarketing environment
Marketing environment
Rishabh Maity
 
A brand is forever a framework for revitalizing declining and dead brands
A brand is forever a framework for revitalizing declining and dead brandsA brand is forever a framework for revitalizing declining and dead brands
A brand is forever a framework for revitalizing declining and dead brands
Sameer Mathur
 
MARKETING-CH2
MARKETING-CH2 MARKETING-CH2
MARKETING-CH2
kkjjkevin03
 
Pharmaceutical Marketing Strategy
Pharmaceutical Marketing StrategyPharmaceutical Marketing Strategy
Pharmaceutical Marketing Strategy
Awais e Siraj
 
Case study 2 mm
Case study 2 mmCase study 2 mm
Case study 2 mm
hanumanhackhot
 
Pharma brand plan
Pharma brand planPharma brand plan
Pharma brand plan
Varun Ramkumar
 
Fbdb6 evaluation of channel members
Fbdb6 evaluation of channel membersFbdb6 evaluation of channel members
Fbdb6 evaluation of channel members
Sunita Kumari
 
Dominos pizza
Dominos pizzaDominos pizza
Dominos pizza
Muhammad Haneef
 
KFC Marketing management
KFC Marketing managementKFC Marketing management
KFC Marketing management
Karthikeyan Saravanan
 
Case Study on Coach K: A matter of the heart
Case Study on Coach K: A matter of the heartCase Study on Coach K: A matter of the heart
Case Study on Coach K: A matter of the heart
ClaraN1
 
Six Buying Roles
Six Buying RolesSix Buying Roles
Six Buying Roles
SlideShop.com
 
Branding and IMC of Zincovit for Rx to OTC switch
Branding and IMC of Zincovit for Rx to OTC switchBranding and IMC of Zincovit for Rx to OTC switch
Branding and IMC of Zincovit for Rx to OTC switch
SHUBHAM MANTRI
 

What's hot (20)

Market Segmentation levels
Market Segmentation levelsMarket Segmentation levels
Market Segmentation levels
 
Marketing Plan of Esomeprazole
Marketing Plan of EsomeprazoleMarketing Plan of Esomeprazole
Marketing Plan of Esomeprazole
 
CHAPTER 2 Marketing Management
CHAPTER 2 Marketing ManagementCHAPTER 2 Marketing Management
CHAPTER 2 Marketing Management
 
Marketing plan
Marketing planMarketing plan
Marketing plan
 
Starbucks
StarbucksStarbucks
Starbucks
 
Losart (Losar
Losart (LosarLosart (Losar
Losart (Losar
 
Starbucks- Diluk Perera
Starbucks- Diluk PereraStarbucks- Diluk Perera
Starbucks- Diluk Perera
 
The future of pharma marketing
The future of pharma marketingThe future of pharma marketing
The future of pharma marketing
 
Marketing environment
Marketing environmentMarketing environment
Marketing environment
 
A brand is forever a framework for revitalizing declining and dead brands
A brand is forever a framework for revitalizing declining and dead brandsA brand is forever a framework for revitalizing declining and dead brands
A brand is forever a framework for revitalizing declining and dead brands
 
MARKETING-CH2
MARKETING-CH2 MARKETING-CH2
MARKETING-CH2
 
Pharmaceutical Marketing Strategy
Pharmaceutical Marketing StrategyPharmaceutical Marketing Strategy
Pharmaceutical Marketing Strategy
 
Case study 2 mm
Case study 2 mmCase study 2 mm
Case study 2 mm
 
Pharma brand plan
Pharma brand planPharma brand plan
Pharma brand plan
 
Fbdb6 evaluation of channel members
Fbdb6 evaluation of channel membersFbdb6 evaluation of channel members
Fbdb6 evaluation of channel members
 
Dominos pizza
Dominos pizzaDominos pizza
Dominos pizza
 
KFC Marketing management
KFC Marketing managementKFC Marketing management
KFC Marketing management
 
Case Study on Coach K: A matter of the heart
Case Study on Coach K: A matter of the heartCase Study on Coach K: A matter of the heart
Case Study on Coach K: A matter of the heart
 
Six Buying Roles
Six Buying RolesSix Buying Roles
Six Buying Roles
 
Branding and IMC of Zincovit for Rx to OTC switch
Branding and IMC of Zincovit for Rx to OTC switchBranding and IMC of Zincovit for Rx to OTC switch
Branding and IMC of Zincovit for Rx to OTC switch
 

Similar to Health Time Case Study

Diversity recruiting your excuses stop here presentation handout
Diversity recruiting   your excuses stop here presentation handoutDiversity recruiting   your excuses stop here presentation handout
Diversity recruiting your excuses stop here presentation handout
Glenn Powell
 
RRS
RRSRRS
Reversing the Great Resignation
Reversing the Great ResignationReversing the Great Resignation
Reversing the Great Resignation
Kenny Ong
 
The Strategic Imperative for Innovation
The Strategic Imperative for InnovationThe Strategic Imperative for Innovation
The Strategic Imperative for Innovation
Jane Chiang
 
MEMSI January 2018: DE1- Who is your customer?
MEMSI January 2018: DE1- Who is your customer?MEMSI January 2018: DE1- Who is your customer?
MEMSI January 2018: DE1- Who is your customer?
Elaine Chen
 
Local Government Authority Demand Innovation Workshop - Blue Ocean Strategy
Local Government Authority Demand Innovation Workshop - Blue Ocean StrategyLocal Government Authority Demand Innovation Workshop - Blue Ocean Strategy
Local Government Authority Demand Innovation Workshop - Blue Ocean Strategy
APSE - Association for Public Service Excellence
 
ENA15_CWalker_PPT 9-2015
ENA15_CWalker_PPT 9-2015ENA15_CWalker_PPT 9-2015
ENA15_CWalker_PPT 9-2015
Christopher Walker
 
NSIN DIA 2021 Summit Dave Swanson Presentation
NSIN DIA 2021 Summit Dave Swanson PresentationNSIN DIA 2021 Summit Dave Swanson Presentation
NSIN DIA 2021 Summit Dave Swanson Presentation
Mike Bynum
 
Employee Retentionppt234.ppt.................
Employee Retentionppt234.ppt.................Employee Retentionppt234.ppt.................
Employee Retentionppt234.ppt.................
ChandraniChatterjee14
 
Pay for perfomance (Pros&Cons) presentation
Pay for perfomance (Pros&Cons) presentationPay for perfomance (Pros&Cons) presentation
Pay for perfomance (Pros&Cons) presentation
Evelyne Otto
 
HRM comp n ben.pdf
HRM comp n ben.pdfHRM comp n ben.pdf
HRM comp n ben.pdf
DanielMatta9
 
JPE Recruitment Tools - Recruitment Blueprint™ 2014
JPE Recruitment Tools - Recruitment Blueprint™ 2014JPE Recruitment Tools - Recruitment Blueprint™ 2014
JPE Recruitment Tools - Recruitment Blueprint™ 2014
JPE Cloud Recruiter
 
Hospital-Physician Alignment: Closing the Capabilities Gap
Hospital-Physician Alignment: Closing the Capabilities GapHospital-Physician Alignment: Closing the Capabilities Gap
Hospital-Physician Alignment: Closing the Capabilities Gap
Cielo
 
Chapter 5 Motivation
Chapter 5 MotivationChapter 5 Motivation
Chapter 5 Motivation
Naj Umpa
 
Hrm lectures
Hrm lecturesHrm lectures
Hrm lectures
sajjad12
 
Total Reward Management Through Job Evaluation
Total Reward Management Through Job EvaluationTotal Reward Management Through Job Evaluation
Total Reward Management Through Job Evaluation
Seta Wicaksana
 
Presentation about Human Resources and its issues
Presentation about Human Resources and its issuesPresentation about Human Resources and its issues
Presentation about Human Resources and its issues
Subhanarao
 
President about Human Resources and its issues
President about Human Resources and its issuesPresident about Human Resources and its issues
President about Human Resources and its issues
Subhanarao
 
Does Your Onboarding/Retention Plan Need a Lift?
Does Your Onboarding/Retention Plan Need a Lift?Does Your Onboarding/Retention Plan Need a Lift?
Does Your Onboarding/Retention Plan Need a Lift?
ssuserf375de1
 
Techniques of Japanese Management
Techniques of Japanese ManagementTechniques of Japanese Management
Techniques of Japanese Management
Francis Paul Jagolino, MD, MMHA, FPSP
 

Similar to Health Time Case Study (20)

Diversity recruiting your excuses stop here presentation handout
Diversity recruiting   your excuses stop here presentation handoutDiversity recruiting   your excuses stop here presentation handout
Diversity recruiting your excuses stop here presentation handout
 
RRS
RRSRRS
RRS
 
Reversing the Great Resignation
Reversing the Great ResignationReversing the Great Resignation
Reversing the Great Resignation
 
The Strategic Imperative for Innovation
The Strategic Imperative for InnovationThe Strategic Imperative for Innovation
The Strategic Imperative for Innovation
 
MEMSI January 2018: DE1- Who is your customer?
MEMSI January 2018: DE1- Who is your customer?MEMSI January 2018: DE1- Who is your customer?
MEMSI January 2018: DE1- Who is your customer?
 
Local Government Authority Demand Innovation Workshop - Blue Ocean Strategy
Local Government Authority Demand Innovation Workshop - Blue Ocean StrategyLocal Government Authority Demand Innovation Workshop - Blue Ocean Strategy
Local Government Authority Demand Innovation Workshop - Blue Ocean Strategy
 
ENA15_CWalker_PPT 9-2015
ENA15_CWalker_PPT 9-2015ENA15_CWalker_PPT 9-2015
ENA15_CWalker_PPT 9-2015
 
NSIN DIA 2021 Summit Dave Swanson Presentation
NSIN DIA 2021 Summit Dave Swanson PresentationNSIN DIA 2021 Summit Dave Swanson Presentation
NSIN DIA 2021 Summit Dave Swanson Presentation
 
Employee Retentionppt234.ppt.................
Employee Retentionppt234.ppt.................Employee Retentionppt234.ppt.................
Employee Retentionppt234.ppt.................
 
Pay for perfomance (Pros&Cons) presentation
Pay for perfomance (Pros&Cons) presentationPay for perfomance (Pros&Cons) presentation
Pay for perfomance (Pros&Cons) presentation
 
HRM comp n ben.pdf
HRM comp n ben.pdfHRM comp n ben.pdf
HRM comp n ben.pdf
 
JPE Recruitment Tools - Recruitment Blueprint™ 2014
JPE Recruitment Tools - Recruitment Blueprint™ 2014JPE Recruitment Tools - Recruitment Blueprint™ 2014
JPE Recruitment Tools - Recruitment Blueprint™ 2014
 
Hospital-Physician Alignment: Closing the Capabilities Gap
Hospital-Physician Alignment: Closing the Capabilities GapHospital-Physician Alignment: Closing the Capabilities Gap
Hospital-Physician Alignment: Closing the Capabilities Gap
 
Chapter 5 Motivation
Chapter 5 MotivationChapter 5 Motivation
Chapter 5 Motivation
 
Hrm lectures
Hrm lecturesHrm lectures
Hrm lectures
 
Total Reward Management Through Job Evaluation
Total Reward Management Through Job EvaluationTotal Reward Management Through Job Evaluation
Total Reward Management Through Job Evaluation
 
Presentation about Human Resources and its issues
Presentation about Human Resources and its issuesPresentation about Human Resources and its issues
Presentation about Human Resources and its issues
 
President about Human Resources and its issues
President about Human Resources and its issuesPresident about Human Resources and its issues
President about Human Resources and its issues
 
Does Your Onboarding/Retention Plan Need a Lift?
Does Your Onboarding/Retention Plan Need a Lift?Does Your Onboarding/Retention Plan Need a Lift?
Does Your Onboarding/Retention Plan Need a Lift?
 
Techniques of Japanese Management
Techniques of Japanese ManagementTechniques of Japanese Management
Techniques of Japanese Management
 

More from Mrudul Manojkumar

Research Paper Presentation - Impact of CMC on Learning
Research Paper Presentation - Impact of CMC on LearningResearch Paper Presentation - Impact of CMC on Learning
Research Paper Presentation - Impact of CMC on Learning
Mrudul Manojkumar
 
Presentation on World Bank
Presentation on World BankPresentation on World Bank
Presentation on World Bank
Mrudul Manojkumar
 
Event Marketing Course - AgQuip Presentation
Event Marketing Course - AgQuip PresentationEvent Marketing Course - AgQuip Presentation
Event Marketing Course - AgQuip Presentation
Mrudul Manojkumar
 
Event Marketing Course - AgQuip Poster
Event Marketing Course - AgQuip PosterEvent Marketing Course - AgQuip Poster
Event Marketing Course - AgQuip Poster
Mrudul Manojkumar
 
Movie Analysis - The Pursuit of Happyness
Movie Analysis - The Pursuit of HappynessMovie Analysis - The Pursuit of Happyness
Movie Analysis - The Pursuit of Happyness
Mrudul Manojkumar
 
Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)
Mrudul Manojkumar
 
Ad Analysis - Adidas, Nike, Under Armour
Ad Analysis - Adidas, Nike, Under ArmourAd Analysis - Adidas, Nike, Under Armour
Ad Analysis - Adidas, Nike, Under Armour
Mrudul Manojkumar
 
Research Paper Abstract - Impact of AI on Employment
Research Paper Abstract - Impact of AI on EmploymentResearch Paper Abstract - Impact of AI on Employment
Research Paper Abstract - Impact of AI on Employment
Mrudul Manojkumar
 
Samvedna Club Orientation
Samvedna Club OrientationSamvedna Club Orientation
Samvedna Club Orientation
Mrudul Manojkumar
 
Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)
Mrudul Manojkumar
 
Marketing Mix of Mi, Oppo and Samsung
Marketing Mix of Mi, Oppo and SamsungMarketing Mix of Mi, Oppo and Samsung
Marketing Mix of Mi, Oppo and Samsung
Mrudul Manojkumar
 
Visit to Serenity Library and Botanical Gardens
Visit to Serenity Library and Botanical GardensVisit to Serenity Library and Botanical Gardens
Visit to Serenity Library and Botanical Gardens
Mrudul Manojkumar
 
Union Budget 2017-18 Presentation
Union Budget 2017-18 PresentationUnion Budget 2017-18 Presentation
Union Budget 2017-18 Presentation
Mrudul Manojkumar
 
Job Research - IT Inspector
Job Research - IT InspectorJob Research - IT Inspector
Job Research - IT Inspector
Mrudul Manojkumar
 
Dimensions of Service Quality
Dimensions of Service QualityDimensions of Service Quality
Dimensions of Service Quality
Mrudul Manojkumar
 
Research Design Presentation
Research Design PresentationResearch Design Presentation
Research Design Presentation
Mrudul Manojkumar
 
Proposal Writing Presentation
Proposal Writing PresentationProposal Writing Presentation
Proposal Writing Presentation
Mrudul Manojkumar
 
Public and Private Enterprises
Public and Private EnterprisesPublic and Private Enterprises
Public and Private Enterprises
Mrudul Manojkumar
 
Chokepoint Analysis - HBR Case Study
Chokepoint Analysis - HBR Case StudyChokepoint Analysis - HBR Case Study
Chokepoint Analysis - HBR Case Study
Mrudul Manojkumar
 
Nike - Sustainability Review
Nike - Sustainability ReviewNike - Sustainability Review
Nike - Sustainability Review
Mrudul Manojkumar
 

More from Mrudul Manojkumar (20)

Research Paper Presentation - Impact of CMC on Learning
Research Paper Presentation - Impact of CMC on LearningResearch Paper Presentation - Impact of CMC on Learning
Research Paper Presentation - Impact of CMC on Learning
 
Presentation on World Bank
Presentation on World BankPresentation on World Bank
Presentation on World Bank
 
Event Marketing Course - AgQuip Presentation
Event Marketing Course - AgQuip PresentationEvent Marketing Course - AgQuip Presentation
Event Marketing Course - AgQuip Presentation
 
Event Marketing Course - AgQuip Poster
Event Marketing Course - AgQuip PosterEvent Marketing Course - AgQuip Poster
Event Marketing Course - AgQuip Poster
 
Movie Analysis - The Pursuit of Happyness
Movie Analysis - The Pursuit of HappynessMovie Analysis - The Pursuit of Happyness
Movie Analysis - The Pursuit of Happyness
 
Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)
 
Ad Analysis - Adidas, Nike, Under Armour
Ad Analysis - Adidas, Nike, Under ArmourAd Analysis - Adidas, Nike, Under Armour
Ad Analysis - Adidas, Nike, Under Armour
 
Research Paper Abstract - Impact of AI on Employment
Research Paper Abstract - Impact of AI on EmploymentResearch Paper Abstract - Impact of AI on Employment
Research Paper Abstract - Impact of AI on Employment
 
Samvedna Club Orientation
Samvedna Club OrientationSamvedna Club Orientation
Samvedna Club Orientation
 
Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)Movie Analysis - The Peanut Butter Falcon (2019)
Movie Analysis - The Peanut Butter Falcon (2019)
 
Marketing Mix of Mi, Oppo and Samsung
Marketing Mix of Mi, Oppo and SamsungMarketing Mix of Mi, Oppo and Samsung
Marketing Mix of Mi, Oppo and Samsung
 
Visit to Serenity Library and Botanical Gardens
Visit to Serenity Library and Botanical GardensVisit to Serenity Library and Botanical Gardens
Visit to Serenity Library and Botanical Gardens
 
Union Budget 2017-18 Presentation
Union Budget 2017-18 PresentationUnion Budget 2017-18 Presentation
Union Budget 2017-18 Presentation
 
Job Research - IT Inspector
Job Research - IT InspectorJob Research - IT Inspector
Job Research - IT Inspector
 
Dimensions of Service Quality
Dimensions of Service QualityDimensions of Service Quality
Dimensions of Service Quality
 
Research Design Presentation
Research Design PresentationResearch Design Presentation
Research Design Presentation
 
Proposal Writing Presentation
Proposal Writing PresentationProposal Writing Presentation
Proposal Writing Presentation
 
Public and Private Enterprises
Public and Private EnterprisesPublic and Private Enterprises
Public and Private Enterprises
 
Chokepoint Analysis - HBR Case Study
Chokepoint Analysis - HBR Case StudyChokepoint Analysis - HBR Case Study
Chokepoint Analysis - HBR Case Study
 
Nike - Sustainability Review
Nike - Sustainability ReviewNike - Sustainability Review
Nike - Sustainability Review
 

Recently uploaded

一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
ahexau
 
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
Sanfilippo Paladino
 
Entrepreneurial Skills Class 9 IT 402.pptx
Entrepreneurial Skills Class 9 IT 402.pptxEntrepreneurial Skills Class 9 IT 402.pptx
Entrepreneurial Skills Class 9 IT 402.pptx
SapnaPahwa
 
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
fecmz
 
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
ocqunu
 
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
degswa
 
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
degswa
 

Recently uploaded (7)

一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
一比一原版(flinders毕业证书)澳洲弗林德斯大学毕业证如何办理
 
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
Sanfilippo Paladino - From Manager to Leader - Developing Your Leadership Sty...
 
Entrepreneurial Skills Class 9 IT 402.pptx
Entrepreneurial Skills Class 9 IT 402.pptxEntrepreneurial Skills Class 9 IT 402.pptx
Entrepreneurial Skills Class 9 IT 402.pptx
 
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
一比一原版(BCU毕业证)伯明翰城市大学毕业证如何办理
 
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
一比一原版(UAL毕业证)伦敦艺术大学毕业证如何办理
 
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理一比一原版(ud毕业证书)丹佛大学毕业证如何办理
一比一原版(ud毕业证书)丹佛大学毕业证如何办理
 
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
一比一原版(ucsf毕业证书)加利福尼亚大学旧金山分校毕业证如何办理
 

Health Time Case Study

  • 2. HEALTH-TIME • Small but popular fitness club • Location – Mid-Size College Town • Superior Instructors •Superior Market •Regional Monopoly •Reduction in Membership •Employees Leaving •Unused Equipment •Niche Market •Market Dominance Strength Weakness Opportunit y Threats
  • 3. CASE OVERVIEW • Slight decrease in membership • Very high personnel costs • Reduced motivation among employees
  • 4. Describe the motivational problems of the staff at health-time through any of the motivational theory. ERG THEORY Growth Relatedness Existence
  • 5. Discuss the staff’s outcome valences, effort-to- performance (EP) and performance-to-output (PO) expectancies. • Effort  Performance | Very Low • Performance  Outcome | Absent • Valence | Absent
  • 6. Discuss whether the staff is in a situation of under reward inequity and over reward inequity and how they are attempting to restore a feeling or sense of equity. UNDER REWARD INEQUITY • Receptionists are paid Minimum Wages only • X – Y Theory • Matt – X Theory (Continuous Guidance) • Employees – Y Theory (Flexibility)
  • 7. Solution #1 Monthly Bonuses Movie Tickets Restaurant Coupons ‘Employee of the Month’ Fresh Juices Daily Provision to exchange shifts twice a week Solution #2 Discounts on referrals Health-Time Photo Campaign Solution #3 Employee Feedback on Manager’s Performance He should create a flexible work environment What strategies would you recommend to matt to deal with the problem? WORKABLE STRATEGIES