The document is a proposal for event management services for the GLS University Admission Fair, aiming to achieve over 5000 attendees and maximize their conversion to applicants. Planpros, a leading event management firm in India, outlines its experience, with 300 completed events and a clear pricing structure totaling ₹38,500 for event planning and ₹2,20,000 for marketing. The proposal emphasizes the use of advanced management software and a skilled team to ensure successful execution and outreach efforts.